Eric Kirscht

Eric Kirscht Email and Phone Number

Brand Engineering and Marketing Expert @ BVS Electronics GmbH
Margarete-von-Wrangell Straße 18, Technologiepark Hanau,Germany
Eric Kirscht's Location
Frankfurt Rhine-Main Metropolitan Area, Germany
Eric Kirscht's Contact Details

Eric Kirscht personal email

n/a
About Eric Kirscht

- 360 degree experience in national and and international markets in top agencies and industry- Automotive, media, consumer electronics, food, FMCG, corporate advertising, transport & tourism, financial services, music instruments, industry electronics- Strategic brand leadership, planning and international networking, agency steering- Budget, profit- and staff responsibility; project management- Development and production of marketing- and communication activities: advertising TV/Print ..., Promotions, BTL, PR, Media Planning, Events, Sponsoring, CRM, Internet, Corporate Design development and implementation, product and proposition development, market research, CMS (Typo3, Magento, Wordpress, Joomla, Kentico...)- Result orientated: e.g. successful positioning of European car manufacturers brands and carline portfolios (Opel, SEAT), successful national launch of PlayStation2 in Germany, highly successful pitch track records (13 of 17 agency pitches won within 4 years), very effective marketing program during the FIFA WM 2006 for the main sponsor MasterCard, variety of creative awards (e.g. New York Film Festival Bronze/short listed (HR3,Opel), OttoCar (SEAT), London international advertising award short listed (Opel), direct marketing awards (DB Metropolitan, PS2),...- Excellent PC Knowledge: MS Office, Power Point very experienced, SAP/Oracle basics, graphic and video cut programs, ...- Multilingual: German native speaker, English fluent, French basicsSpecialties: Brands: Ericsson mobiles; Messe FFM; Merz tetefit/tetesept/MSD; AEG DB Industry; Milky Way, Snickers, M&M´s, Balisto, Mars Ice; 3M, Scotchgard; HR 3; HR XXL; Eurocard; Henninger; Tarkett; Campbell´s Soup; Lacroix; Delacre Tea Time, Bisquit Maison, Schlümpfe; German Tourism / DZT and DTM; Dr Oetker/Costa, Langnese; Rennie; J.P.Morgan Invest Banking; Ballantines; SEAT; Henkell Trocken; Metropolitan, DB; Le Tartare; Géramont; Saint Albray; Romance; Sony PlayStation; Ciba Vision; Opel; MasterCard, Roland instruments, BOSS, Roland AV, BVS Electronics

Eric Kirscht's Current Company Details
BVS Electronics GmbH

Bvs Electronics Gmbh

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Brand Engineering and Marketing Expert
Margarete-von-Wrangell Straße 18, Technologiepark Hanau,Germany
Website:
bvs-cnc.de
Employees:
56
Eric Kirscht Work Experience Details
  • Bvs Electronics Gmbh
    Bvs Electronics Gmbh
    Germany
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  • Bvs Electronics Gmbh
    Leiter Marketing
    Bvs Electronics Gmbh Apr 2018 - Present
    Hanau Am Main Und Umgebung, Deutschland
  • Roland Europe S.P.A.
    European Marketing Operations Manager
    Roland Europe S.P.A. Jan 2016 - Jan 2018
    Europe
  • Roland Germany Gmbh
    Director Brand Management & Marketing
    Roland Germany Gmbh Jul 2013 - Dec 2015
    Nauheim
    - Marketing and Staff Leadership- Marketingstrategy- Marketingplan development, execution and controlling- Budget responsibility- Music Instruments Industry
    View
  • Ek Consulting
    Marketing Consultant
    Ek Consulting Jul 2012 - Jun 2013
    Hanau Am Main Und Umgebung, Deutschland
    - Marketing Consultant and Sales Support, Business Development Planning- Trainer & Coach IHK
  • Mastercard Europe Sprl
    Business Leader Marketing / Vp Customer Marketing
    Mastercard Europe Sprl Jun 2008 - Jun 2012
    Frankfurt Am Main Und Umgebung, Deutschland
    - Development and implementation of ATL advertising (e.g. TV, Print) and national promotions (B-to-C)- Internet platform development and maintenance, online marketing - Customer marketing programs for key national B-to-B-accounts- Go to Market communication development MasterCard PayPass- Creative development, media and online agency steering and control- Budget responsibility and control, project management
  • Mastercard Europe Sprl
    Leader Marketing Dach/Avp, Marketing Manager Ch
    Mastercard Europe Sprl Apr 2005 - May 2008
    Frankfurt Am Main Und Umgebung, Deutschland
    - Development and implementation of national marketing, media and communication plan Germany and Switzerland.- Development and implementation advertising- and marketing plan around FIFA WM 2006 Sponsoring- Creative, media, PR and online agency steering and control- Internet Platform development and maintenance; Online marketing- Budget responsibility and control; project management
  • Adam Opel Ag
    European Advertising Manager
    Adam Opel Ag Jun 2003 - Mar 2005
    Rüsselsheim
    - Development and implementation European advertising plan- Production European advertising campaigns (e.g. print, TV) for all carlines, launches, special models and facelifts, European promotions (z.B. “Incredibles”, “Biggest test drive ever” promotions)- Agency steering and control- Budget and staff responsibility- Steering of the European advertising committee (4 cluster plus core countries)
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  • Well Communication
    Freelance Strategic Planner
    Well Communication Jan 2003 - May 2003
    Aschaffenburg
    - Market research, strategic planning, new business, presentations e.g. Ciba Vision market leader contact lenses
  • Tbwa Frankfurt
    Client Service Director
    Tbwa Frankfurt Aug 2000 - Dec 2002
    Frankfurt Am Main Und Umgebung, Deutschland
    - Account management, national and international clients- Budget and staff responsibility- Market research, strategic planning, new business- Highlights: Launch PlayStation2 Germany,2 von 2 pitches won
  • Bates Germany
    European Business Director
    Bates Germany Dec 1993 - Jul 2000
    Frankfurt Am Main Und Umgebung, Deutschland
    European Business Director May ´99 – July ´00Management Supervisor May ´98 – Apr ´99Account Director May ´97 – Apr ´98Senior Account Manager Aug ´96 – Apr ´97Account Manager Aug ´95 – July ´96Junior Account Manager Jan ´95 – July ´95Trainee Dec ´93 – Dec ´94- Account management, local, national and European clients- Budget and staff responsibility, strategic planning, new business- Highlights: 13 of 15 pitches won, lead of the second biggest global account, youngest European Business Director ever within the network, complete relaunch of the automotive brand SEAT, all carlines relaunched, implementation “Autoemotion” Claim, renewal of the full brochures program and corporate designs, roll-out of the European agency networks- Development and production of a huge range of integrated advertising campaigns

Eric Kirscht Skills

Marketing Direktmarketing Marketing Strategy Digitales Marketing Crm Digital Marketing Integrated Marketing Marketing Communications Market Research Strategy Advertising Social Media Direct Marketing Marketing Management Product Management Customer Insight Online Marketing Analysis Online Advertising Fmcg Mobile Payments Media Planning E Commerce Brand Management Business Strategy Brand Equity Advertising Research Ms Office Microsoft Dynamics Joomla Excel Qlikview Office 365 International Coordination Product Launches Pr Promotions Marketing Budget Marketing Science Co Op Advertising B 2 B Marketing B 2 C Marketing B 2 B 2 C Marketing Brandmanagement Cms Systeme Campaign Adaptations Website Migration 360 Degree Marketing Campaignmanagement Affiliate Marketing

Eric Kirscht Education Details

Frequently Asked Questions about Eric Kirscht

What company does Eric Kirscht work for?

Eric Kirscht works for Bvs Electronics Gmbh

What is Eric Kirscht's role at the current company?

Eric Kirscht's current role is Brand Engineering and Marketing Expert.

What is Eric Kirscht's email address?

Eric Kirscht's email address is er****@****line.de

What schools did Eric Kirscht attend?

Eric Kirscht attended Universität Des Saarlandes.

What skills is Eric Kirscht known for?

Eric Kirscht has skills like Marketing, Direktmarketing, Marketing Strategy, Digitales Marketing, Crm, Digital Marketing, Integrated Marketing, Marketing Communications, Market Research, Strategy, Advertising, Social Media.

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