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Born in Roseville, California, my parents once had the opportunity to buy a McDonald’s franchise for just $10,000. However, opting for a simpler life, they decided to pack up the family and move to Ponca City, Oklahoma, (Go Wildcats!) where they could raise their kids under the fumes of a Conoco refinery. Today, instead of enjoying a two-all-beef-patties-special-sauce-lettuce-cheese trust fund, I am a real estate agent and an advertising creative director when who spends his days either showing houses or waxing poetically about things like hotel amenities, vulcanized rubber, and the technological advancements in food distribution. I've been in real estate since 2013 and advertising since 1997. I've worked at agencies big and small, shared cubicles and boardrooms with wildly talented people, and had my work honored by the prestigious folks at The One Show, The Webbys, Communication Arts, The National Addys, Graphis, and more. Once on a shoot, I even got to answer Shaquille O’Neal’s cellphone. And that’s almost as good as a Big Mac fortune, right?
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Creative DirectorGs&FAustin, Tx, Us -
Real Estate AgentReal Jul 2023 - PresentNew York, Ny, UsLicensed Texas real estate agent with over 10 years of real estate investment experience. Currently helping buyers and seller understand and realize the wealth-building power of real estate whether they are investing in their 100th deal or buying their first family home. -
Creative DirectorGs&F Aug 2023 - PresentNashville, Tn, Us -
Real Estate InvestorKnittel Real Estate Investments Jan 2013 - PresentIn 2013 I didn’t know the first thing about investing in real estate. But I met a few people, took a handful of classes and learned how to buy distressed properties and turn them into cash producing assets. Since 2013 I have bought, rehabbed, managed and sold over 10 single-family home with average rates of return of 15.8% cash-on-cash and over 100% equity capture. Also, I am a certified multi-family passive investor and am currently invested in two 150+ unit properties.
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Co-FounderGeneric Agency Aug 2022 - Jun 2024We are an intergalactic (why not, right?) creative agency that is in business to do business with businesses that want to succeed in business. Because success is the point of a business being in business, right? Man, we should trademark that.
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Executive Creative DirectorMighty & True Mar 2022 - Jul 2022Austin, Texas, UsLed a scrappy team of killer creatives and technology experts to build brand experiences for B2B and B2C brands. -
Associate Vice President, Brand & CreativeTimelymd Nov 2020 - Oct 2021Ft Worth, Tx, UsLed the transition of a white-labeled service into a stand-alone brand that helped double annual recurring revenue for TimelyMD. With one killer in-house designer and an amazing team of freelance talent, we reimagined a college student focused telehealth brand. And while the company built proprietary technology, a nationwide network of providers, and transitioned entire universities onto the new platform, my team and I breathed life into the TimelyCare brand through video content, social media campaigns, B2B marketing toolkits, student microsites and more. All of which led to the highest student utilization in company history and $20 million in annual sales. Not too shabby. -
Associate Creative Director/CopywriterGsd&M Aug 2011 - Apr 2020Austin, Tx, UsWorked on nearly every account in the building at some time or another. My swan song involved leading the integrated creative development for Jos. A. Bank, American Petroleum Institute, and The PGA Tour. Every minute I was here it was about developing breakthrough ideas that increased unaided awareness and multiplied market share. And I think I did a pretty bang-up job at it. -
Senior CopywriterGsd&M Jun 2008 - Aug 2011Austin, Tx, UsFor three years, it was AT&T all day and all night. I conceived, pitched and produced highly-effective direct response television commercials that drove immediate conversions and incremental business. All of which resulted in tens of thousands of new customers. Some spots performed so well they were turned into brand advertising. Did I tell you I know a lot of buzzwords? -
InstructorAustin Creative Department Jul 2016 - Oct 2019Twice a year I led graduate students, career changers, and curious Georges' through an eight-week course, teaching them to concept and create communication that breaks through and connects with the audience. My students’ work was routinely honored at award shows and I had the good pleasure of helping several begin their careers in advertising. -
Senior CopywriterBernstein-Rein Advertising Dec 2003 - Feb 2008Kansas City, Missouri, UsConceived, wrote and produced multimedia campaigns for clients such as Wal-Mart, Ruby Tuesday, Dell Computers, Hostess, USAA and more. I produced advertising that increased revenue for clients, won new business, and earned industry recognition for the agency. -
Senior CopywriterSaatchi & Saatchi X May 2002 - Dec 2003Springdale, Arkansas, UsLed the creative direction and copywriting for several P&G brands. Our medium was Wal-Mart, our target was shoppers, and our goal was to get them to buy NOW. It was part science, part art and it taught me to think differently about consumers as they traversed the purchasing funnel. -
CopywriterCjrw Sep 1999 - May 2002Little Rock, Ar, UsHere is where I honed my copywriting skills working on local and regional brands. I helped the agency win hundreds of thousands of dollars in new business, earn its first National Gold ADDY and bring home scores of regional and local awards.
Eric Knittel Skills
Eric Knittel Education Details
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Ponca City High SchoolGeneral Studies -
Northeastern State UniversityAdvertising
Frequently Asked Questions about Eric Knittel
What company does Eric Knittel work for?
Eric Knittel works for Gs&f
What is Eric Knittel's role at the current company?
Eric Knittel's current role is Creative Director.
What is Eric Knittel's email address?
Eric Knittel's email address is ab****@****ade.com
What is Eric Knittel's direct phone number?
Eric Knittel's direct phone number is +151265*****
What schools did Eric Knittel attend?
Eric Knittel attended Ponca City High School, Northeastern State University.
What skills is Eric Knittel known for?
Eric Knittel has skills like Direct Marketing, Mad, Corporate Identity, Social Media, Online Marketing, Brand Development, Digital Strategy, Skills, Concept Development, Corporate Branding, Interactive Media, Graphic Design.
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