Eric Lai Email & Phone Number
Who is Eric Lai? Overview
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Eric Lai is listed as PR Supervisor at SWAG at SWAG, a with 8 employees, based in Taichung City, Taiwan, Province of China. AeroLeads shows a matched LinkedIn profile for Eric Lai.
Eric Lai previously worked as Public Relations Supervisor at Swag and Public Relations Specialist at Swag. Eric Lai holds 碩士, Journalism, 88 from 世新大學.
Email format at SWAG
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About Eric Lai
I am Eric, I hold a Bachelor's degree in Health care management and a Master's degree in Journalism.With a wealth of knowledge in the healthcare industry, I have held positions as the Public Relations for Far Eastern Memorial Hospital and Ministry of Health and Welfare Taichung Hospital. Daily news monitoring has equipped me with the ability to analyze trends in public opinion, allowing me to flexibly adjust topic designs. Adapting to the changing landscape of the COVID-19 pandemic, I collaborated with departments at Far Eastern Memorial Hospital to realign our approach to trending topics, resulting in an over 150% increase in monthly media coverage. Additionally, we proactively proposed long-term collaboration models with radio stations and digital media platforms, ensuring a consistent elevation of the hospital's visibility. During my tenure at Ministry of Health and Welfare Taichung Hospital, apart from managing media relations, I also served as the editor-in-chief of the hospital's internal publication. In this role, I was responsible for planning monthly focal themes and further integrating outreach teams such as community and referral teams to disseminate topics and enhance overall content marketing effectiveness.After mastering foundational PR skills, I was recruited to be the PR at SWAG, the largest adult live streaming platform in Taiwan. Leveraging my existing media connections, I established an exclusive media group for the brand, resulting in hundreds of independent reports and accumulating a PR Value that surpassed tens of millions. Furthermore, I have effectively generated a breakthrough in visitor traffic surpassing previous single broadcast room records through strategic management of news topics.
Eric Lai's current company
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Eric Lai work experience
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Public Relations Specialist
1. Annual PR Strategy Formulation・Platform Traffic: Engaging with trending topics to amplify discourse, such as organizing online and offline limited-time events.・Brand Image: Addressing societal issues, such as digital violence prevention.2. Philanthropic Initiatives & ESG Issue Development・Cultivating amicable relationships with various foundations across regions, participating in philanthropic activities and donations.・Devising the company's annual ESG guidelines.3. Crisis Management and Public Image Sculpting4. Traffic Trend ManagementExample: Prior to May 2023, the participation of the former military advisor led to an upsurge of over 200 news reports and more than 5000 social media comments. Compared to the previous month, daily visitor traffic witnessed a growth of 77%.5. Overseas News Engagement (USA, Japan, Hong Kong, etc.)6. Public Relations and Media Relationship Maintenance・Establishing an exclusive media group from scratch, currently comprising over 60 Taiwan-based primary and secondary news journalists, spanning entertainment, Japan-Korea lines, and more.・Sustaining relationships with legislative representatives and law enforcement in Taipei and New Taipei City.
Public Relations Intermediate Specialist
1. Planning and executing news topics and PR campaigns.2. Establishing standards for press conference organization.3. Assisting in community referral team project management.4. Managing LINE@ and Facebook community marketing.
Public Relations Specialist
1. Achieve a monthly media exposure increase of over 150%.2. Cultivate strong media relationships.3. Crisis management and response (such as medical disputes and in-facility infections).4. Develop and execute various PR initiatives and media features.
Contract Editor
I joined the internship program at Healthy Magazine in July 2016, where I engaged in various tasks within the publishing department. With the guidance and assistance of the Editor-in-Chief and Managing Editor, I successfully contributed to the creation of our first health anthology titled 《救回來才叫人生:急診醫師與死神拚搏近30年的行醫手札》. Following the conclusion of my internship, I continued to support the project in October as a contracted editor, assisting with subsequent marketing efforts for the book and planning the layout of new publications.
Colleagues at SWAG
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Ida Chen
Colleague at SwagTaipei, Taipei City, Taiwan, Province Of China
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JF
Ji Fan Huang
Colleague at SwagTaipei, Taipei City, Taiwan, Province Of China
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AC
Anderson Chen
Colleague at SwagTaipei–Keelung Metropolitan Area, Taiwan, Province Of China
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Bruh Undefined
Colleague at SwagArlington, Texas, United States
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JB
Jay Bandz
Colleague at SwagPortland, Oregon, United States
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蕭
蕭舜昕
Colleague at SwagNew Taipei City, Taiwan, Province Of China
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CH
Chunyu Hsieh
Colleague at SwagTaipei, Taipei City, Taiwan, Province Of China
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NH
Nate Henry
Colleague at SwagBrampton, Ontario, Canada
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PH
Po Hao Lin
Colleague at SwagTaipei, Taipei City, Taiwan, Province Of China
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Yiting Yang
Colleague at SwagTaipei, Taipei City, Taiwan, Province Of China
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Eric Lai education
Frequently asked questions about Eric Lai
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What company does Eric Lai work for?
Eric Lai works for SWAG.
What is Eric Lai's role at SWAG?
Eric Lai is listed as PR Supervisor at SWAG at SWAG.
Where is Eric Lai based?
Eric Lai is based in Taichung City, Taiwan, Province of China while working with SWAG.
What companies has Eric Lai worked for?
Eric Lai has worked for Swag, 衛生福利部臺中醫院, 亞東紀念醫院, and 康健雜誌.
Who are Eric Lai's colleagues at SWAG?
Eric Lai's colleagues at SWAG include Ida Chen, Ji Fan Huang, Anderson Chen, Bruh Undefined, and Jay Bandz.
How can I contact Eric Lai?
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What schools did Eric Lai attend?
Eric Lai holds 碩士, Journalism, 88 from 世新大學.
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