Eric Lam Email & Phone Number

Petaling Jaya, My

Malaysia

Malaysia

Develop and execute marketing activity to improve the shopper visit traffic, store activities, liaison with agency and vendors and maintaining stores retail environment at optimum selling conditions that facilitate sell-out and enhance Samsung brand image. Implement sales and business development strategies to the achievement of sales target.Strengthen and manage retail execution, planograming and display to increasing brand presence and improve sell out.Work with cross functional team… Show more Develop and execute marketing activity to improve the shopper visit traffic, store activities, liaison with agency and vendors and maintaining stores retail environment at optimum selling conditions that facilitate sell-out and enhance Samsung brand image. Implement sales and business development strategies to the achievement of sales target.Strengthen and manage retail execution, planograming and display to increasing brand presence and improve sell out.Work with cross functional team such as Sell Out team and Field Force in driving sell out performance and category development. Show less

Shah Alam, Selangor, Malaysia

Providing analysis on existing Digi touchpoints and recommendations on how to improve store efficiency and customer experience.Provide insightful information regarding competitors activities in area of retail.Carry out customer research and understanding their needs in retail touch-points.Work closely with internal stakeholders to deliver approved retail improvements and monitor post implementation KPI.Drive self-service and automation solutions to reduce transactional services… Show more Providing analysis on existing Digi touchpoints and recommendations on how to improve store efficiency and customer experience.Provide insightful information regarding competitors activities in area of retail.Carry out customer research and understanding their needs in retail touch-points.Work closely with internal stakeholders to deliver approved retail improvements and monitor post implementation KPI.Drive self-service and automation solutions to reduce transactional services over the counter to improve retail experience.Develop long range planning for retail strategy to support both customer service and sales activities.Create new customer experiences to enrich user experience in area of retail.In-Store Festive Campaigns. Show less

Malaysia

In store campaign planning across channelsNationwide store digitization Marketing Collateral and POSM improvement and optimizationRetail store design and solutions

Selangor, Malaysia

Retail Renovations Roll Out Oct 2016 - Jan 2017DSE & DAR store renovation planning and roll out nationwideRetail Store fixture designs, innovation and R&D

Kuala Lumpur, Malaysia

Campaign and Store Renovation Project Manager

Dealing with agency’s accounts management, servicing & project deployment for company's clients. Project timeline planning, logistics and feasibility study for retail renovations and events & roadshows. Managing project team member's task and assigning roles and responsibilities according to strengths.On ground site recee, measurements and project deployment for retail renovations and events & roadshows, R&D & material sourcing based on client’s budget and requirements. Handling… Show more Dealing with agency’s accounts management, servicing & project deployment for company's clients. Project timeline planning, logistics and feasibility study for retail renovations and events & roadshows. Managing project team member's task and assigning roles and responsibilities according to strengths.On ground site recee, measurements and project deployment for retail renovations and events & roadshows, R&D & material sourcing based on client’s budget and requirements. Handling company's suppliers involved in projects handled. Project build timeline & costing planning. 3D drawing and design for client’s project proposals (POSM & furniture). Overall reporting to client on finalized result. Show less

Dealing with agency’s accounts management & servicing for company's clients. On ground site recee, measurements and project deployment for retail renovations and events & roadshows, R&D & material sourcing based on client’s budget and requirements. Handling company's suppliers involved in projects handled. Project build timeline & costing planning. 3D drawing and design for client’s project proposals (POSM & furniture). Overall reporting to client on finalized result.

Store layout planning and overall concept for Sony Malaysia’s retail stores and kiosks nationwide. Material selection for fabrication of store to the furniture and racking used. Negotiations based on budget allocated with contractors and vendors as well as communicating with business partners to understand their retail store’s requirements. Design print materials for store front displays includes hoarding design, furniture’s print visuals and related point of presence materials… Show more Store layout planning and overall concept for Sony Malaysia’s retail stores and kiosks nationwide. Material selection for fabrication of store to the furniture and racking used. Negotiations based on budget allocated with contractors and vendors as well as communicating with business partners to understand their retail store’s requirements. Design print materials for store front displays includes hoarding design, furniture’s print visuals and related point of presence materials. Project planning and arrangements with business partners and mall management and relevant third party distributors. Show less

Creating the Starbucks Experience for customers by providing customer service with prompt service, quality beverages and products, and maintaining a clean and comfortable store environment.