Eric Lassiter Email & Phone Number

Atlanta, Georgia, United States

Responsible for developing an EV product portfolio that is informed by market research combined with company core competencies. Define and propose new products, oversee development and sourcing, develop forecasts and pricing plans, and manage the lifecycle for the assigned product lines.

North America

THE RUNDOWN The Field Marketing Rep is the “front line” of marketing Oakley in their territory. This position serves the National Account and L&R Wholesale business by identifying opportunities for immersive sales training and brand experiences for Oakley’s retail partners. This role also supports the initiatives of US Marketing and the US Events Manager with respect to regional and National events. The FMR is culturally relevant in their home market, and will ideate to inspire new retail-… Show more THE RUNDOWN The Field Marketing Rep is the “front line” of marketing Oakley in their territory. This position serves the National Account and L&R Wholesale business by identifying opportunities for immersive sales training and brand experiences for Oakley’s retail partners. This role also supports the initiatives of US Marketing and the US Events Manager with respect to regional and National events. The FMR is culturally relevant in their home market, and will ideate to inspire new retail- and consumer-facing event opportunities. 1. Work consistently with Regional Field Marketing Rep Manager and National Key Account Managers to grow the US National Account retail business through focused marketing activations 2. Provide support to the network of National Accounts and L&R Wholesale accounts within their territory 3. Strategically support Local and Regional Rep activities through focused marketing activations to grow US Wholesale business 4. Help create engaging and unique brand experiences through self-generated National Account, consumer facing, and Oakley National events Show less

Macon, Georgia Area

Collaborate with company owner to redesign medical devices in a way that manufacturing costs will be lowered, assembly will be easier and the products will be more marketable.Design new safety device that will aid workers in factory accidents.

Successfully manage new projects from initial product design, through prototype phases and testing, then through the manufacturing process until products are selling on the market* Experienced Solidworks, Mastercam and Vericut user* Accomplished 3D CAD designer and CNC mill programmer* Coordinate closely with production control to ensure all deadlines are met* Experienced in GD &T and producing production level assembly and part prints* Use engineering problem… Show more Successfully manage new projects from initial product design, through prototype phases and testing, then through the manufacturing process until products are selling on the market* Experienced Solidworks, Mastercam and Vericut user* Accomplished 3D CAD designer and CNC mill programmer* Coordinate closely with production control to ensure all deadlines are met* Experienced in GD &T and producing production level assembly and part prints* Use engineering problem solving techniques to accomplish numerous tasks to include quoting aerospace manufacturing contracts, designing aerospace machined part fixtures, part gages, tooling, operator manuals and quality control processes.* Operate a variety of machines from drop saws, manual lathes and mills, 3 axis vertical CNC mills and 4 axis horizontal mills Show less

Macon, Georgia Area

Developed a surgical aid device to help Orthopedic surgeons perform hip-revision surgery faster. Worked closely with the doctor and his PA to get their ideas on to paper, and then from there into the computer as a 3D model. Once the design was finalized, it was sent to a medical device manufacturer to be further developed and made.

*Designed saltwater fishing and marine components*Collaborated with company owner/president and other engineers to bring new products to the market for the upcoming year.

*Worked with CEO to increase company's efficiency * Followed specific instructions to assemble wakeboard racks * Collaborated with CEO to analyze product designs* Influenced CEO with creative marketing concepts

Bachelor Of Science In Engineering, Mechanical Engineering

Activities and Societies: Alpha Tau Omega, American Society of Mechanical Engineers, Mercer University Watersports

Bachelor Of Science With A Specialty In Mechanical Engineering, Mechanical Engineering

Activities and Societies: Alpha Tau Omega, Maconga Watersports