• Team leader driving overall strategy, executive relationships, and team culture; managing book with $150MM+ in annual revenue with multiple high priority CPG accounts across Facebook and Instagram, including shopper collaborations, E-Commerce, and Branding campaigns• Build go-to market strategies in concert with XFN partners, delivering against market needs, industry trends, consumer insights, and emerging tech to remain competitive and enable our broader team's success

• Work with top Global clients to re-define benchmarks across open web leveraging Facebook Identity vs. cookies, increasing ROI’s, reducing CPA’s, and defining gaps between targeting accuracy plans vs. execution

• Built large-scale client US Business; effectively managed complex, de-centralized, organization and built key relationships with executive leadership, brand, and agency partners leading major step changes in Facebook partnership• Drove impact in incremental role negotiating and closing client's first Global Facebook JBP, driving significant partnership and invesment• Led relationship with TV Native client, partnering closely with CMO to implement significant step-changes from traditional advertising to digital within the marketing organization, culminating in first ever JBP commitment and re-defining client's marketing mix

• Managed large team leading P&G, Purina, MARS, GSK, Merck, & Novartis driving advertising and content partnership strategy while forging high-level agency and brand direct relationships• Cross-functional leadership with editorial and content teams to build custom destinations with licensed editorial content aligning to partner needs, ensuring appropriate balance between editorial independence and client KPI’s

• Fostered brand direct and agency relationships as a consultative seller with Procter & Gamble, Wyeth/Pfizer Consumer Healthcare, and Bayer Consumer Healthcare• Received President’s Award in 2010 & 2011 for top seller in both revenue and growth