Eric Meyers Email and Phone Number
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Eric Meyers is a DTC Growth Expert | UCSD and SDAF volunteer | 3x Inc 500 | 2x Chief Officer at UPWRD. He is proficient in French. Colleagues describe him as "Eric is one of the smartest guys i know. He is incredibly humble, diligent and just all around a talented individual. My first encounter with Eric was him teaching me a few analytics tips and tricks that impressed me greatly. Eric is always in pursuit for absolute excellence and any one that works with him would agree hands down. " and "Eric has been one of the best content contributors I've ever had the pleasure to work with. He is an excellent writer who knows how to research, compose and write to his audience and I can always count on him to deliver in a timely matter. He's comfortable and savvy with content management systems and social media platforms and eager to produce quality work. His work ethic, talent and personality make him a rare find in our industry, a diamond in the rough."
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FounderUpwrd Feb 2010 - PresentSan Diego, California, United StatesUPWRD works with startup and mid-market DTC brands to provide CMO-level strategic direction fueled by our experience and artificial intelligence. We are growth experts combining machine-learning from our proprietary datasets with your business analytics to unlock your opportunity. Since 2010, we have worked with many of the top 100 stores on Shopify, and helped many grow towards acquisitions and exits through our paid media strategy, A/B testing and personalization, and retention efforts.
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Head Of Conversion Rate OptimizationBluestout.Com - Ecommerce Experts Jan 2023 - Present -
Chief Marketing OfficerBeachly Jun 2020 - Dec 2022San Diego, CaLed vision, strategy, and execution for all facets of marketing and growth for this DTC lifestyle retailer, including owned and performance media, conversion rate optimization (CRO), customer lifecycles and physical retail, resulting in an exit which realized a 3x increase in enterprise value during my tenure. -
Chief Executive OfficerBetter Ads Oct 2018 - Dec 2019San Diego, California, United StatesHired by the founder to act as an agent of change, the challenge at Better Ads was to evolve a dated organizational structure and marketing tactics to adapt to the current digital landscape. In creating and executing the company’s first 3-year plan, we restructured teams and departments and cleared their path to success with new strategic partners and personnel development plans, tightly managed with new and relevant performance indicators. The new operating structure enabled us to pivot rapidly into new markets and accelerate the growth in both revenue and profits, increasing annual revenue to $37mm— a 15% increase— during my tenure. -
Director Of Optimization And InsightsBrand Value Accelerator Jul 2017 - Nov 2018San Diego, CaliforniaHere, I established the Data & Analytics practice at Shopify's largest partner agency, opening a new revenue stream from quantitative and qualitative analysis, A/B testing, personalization, and reporting.I increased the practice's billable hours by 34% YOY through the development of client report templates that accelerated the team's ability to develop new client strategies. I advised e-Commerce clients in strategies to measure site performance and key metrics. I maintained a 97% account retention rate.My scope of responsibility included the management of key client accounts, engaging in analytics implementation, growth plans, and client presentations and reports. I contributed to $100M valuations for three clients. -
StrategistBrand Value Accelerator Nov 2016 - Jun 2017San Diego, CaliforniaAs a strategist for rapidly growing startup brands and expansions into direct-to-consumer I was challenged to create plans for increasing sales volume on the websites of brands like Allbirds, Rebecca Minkoff, Red Bull and Chubbies.
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Sr. Digital Content ManagerThe Anton Eye Nov 2015 - Nov 2016Greater San Diego AreaAs our agency's digital lead, I planned, created and executed digital marketing campaigns serving a variety of client business goals. Specializing in strategic direction, eCommerce analysis and management for several clients, I found success in the application of data learnings and new process methodologies to outbound campaigns, on-site SEO and U/X, driving increases in conversion rates and other key metrics. -
Head Of Global Digital Marketing - ArnetteOakley Apr 2014 - Jan 2016EncinitasHere, I launched a new e-Commerce experience that evolved into a Top 3 national channel at 65% of the operating cost of the platform that it replaced. I supervised a global team executing digital marketing campaigns across organic social, paid media on Facebook and Google, influencer marketing, and affiliate channels, achieving annual social audience growth of 81% and owned audience by 174%.My achievements included the leadership of an award-winning omni-channel global marketing campaign that created a 100% sell-through of a seasonal collection in three weeks, setting a company record. -
Brand Content ManagerMammoth Resorts Nov 2011 - Oct 2013Mammoth Lakes, CaManaged key projects and campaigns for the company’s internal business units as well as large-scale brand initiatives and innovation. Personally leading strategy and direction, managing a team of in-house creatives, and working with outside agencies in mobile development, graphic design, media placements and more. The social media channels I managed experienced an average non-paid growth in followers of 30%, achieved through the use of quality content to engage the community. During the same period, the brand’s web site enjoyed a 42% growth in unique visitors, as our customers were guided through the target consumer flow I created for the brand. This flow made use of many innovative touchpoints I created for Mammoth, such as our dynamic contextual PPC ad program and the new mobile app. -
Online Community ManagerJustluxe.Com Jun 2011 - Nov 2011San Diego, CaLed and managed a team of contributing writers who created content for our web site. Here, I was also an integral member of the team that launched the JustLuxe online community, a membership initiative that connects aspiring travel and fashion writers from around the globe and rewards them for content contributions. -
Online Content CreatorThe House Boardshop Mar 2010 - Nov 2011Provided unique and engaging digital content for use on The House Boardshop web sites and company blog. This venture was well-timed with the increased popularity of content marketing, and my services helped them align their content goals with e-commerce conversions.
Eric Meyers Education Details
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Data Science Basics -
Journalism -
Business/Commerce, General
Frequently Asked Questions about Eric Meyers
What company does Eric Meyers work for?
Eric Meyers works for Upwrd
What is Eric Meyers's role at the current company?
Eric Meyers's current role is DTC Growth Expert | UCSD and SDAF volunteer | 3x Inc 500 | 2x Chief Officer.
What is Eric Meyers's email address?
Eric Meyers's email address is em****@****ail.com
What is Eric Meyers's direct phone number?
Eric Meyers's direct phone number is 1-949-951*****
What schools did Eric Meyers attend?
Eric Meyers attended Harvard University, San Francisco State University, Saddleback College.
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Eric Meyers
Bedford, Ny9goldmansachs.com, gs.com, gmail.com, ny.ibd.email.gs.com, citi.com, citigroup.com, gmail.com, gmail.com, apollo.com -
Eric Meyers
Stanford Mba + Harvard Mpp Candidate | Incoming Associate At Mckinsey & CompanyCambridge, Ma -
Eric Meyers
Data Science Leader | Harnessing Ml, Measurement, And Strategy For Business Success | Proven Expert In Product Launches For Customer GrowthUnited States5nyu.edu, changehealthcare.com, umww.com, harryfox.com, changehealthcare.com1 +124855XXXXX
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Eric Meyers
Business Transformation @ Dod | Nyu Stern School Of BusinessWashington Dc-Baltimore Area
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