Eric Nordquist Email & Phone Number

Sarasota, Fl., Us

New York, Ny, Us

Sequoya delivers best of breed advanced analytical solutions to improve customer management and consumer analysis leveraging syndicated and non-syndicated data sources for the statistical analysis of consumer demand (POS) to better understand, predict and shape future consumer behavior. The results are used in the applications to simulate or forecast future volume based on the current state or changes to everyday price and/or trade promotions in each customer and delivered via the cloud through a cross-functional Consumer Demand Management platform. The Sequoya CDM affords organizations with better Hindsight, Insight and Foresight via analytics ranging from every day price elasticity, cross-elasticity, promotion simulation, promotion evaluation, brand and SKU interaction, total volume planning and Optimization Science as well as custom analytics such as Channel Shifting and Attribute based modeling.• Target new client acquisition & drive new revenue generation, focused on Tier 1 and mid-market CPG leaders.• Drive incremental revenue by leveraging success at HQ for expansion across international divisions.• Interact, consult, articulate and or develop complex predictive analytic solutions across multiple channels within the client organization spanning Sales, Marketing, Business Intelligence, Sales Finance, Pricing, Trade Promotion, and Information Technology as well as negotiating with senior executives and procurement.• Employ industry expertise to engage client as trusted business partner in order to improve their business planning process from HQ to Customer team level • Own all client facing initiatives ranging from business development, sales, client management and contract negotiation.• Member of the executive management team responsible for executive level contribution to Sequoya sales, marketing, partnerships and product strategy.• Cultivate retail opportunity from nascent awareness to new revenue channel.

Armonk, New York, Ny, Us

IBM DemandTec offers a collaborative analytics and predictive capabilities cloud for more than 500 Retail and Consumer Products companies, providing shared platforms to transact, interact, and collaborate on core price, promotion, merchandising and marketing activities. IBM DemandTec's services enable clients to achieve their sales volume, revenue, shopper loyalty, and profitability objectives. Understand. Plan. Predict• Target new client acquisition & new revenue generation, focused on global Fortune 500 CPG companies.• Interact, consult and articulate complex predictive analytic solutions across multiple channels within the client organization spanning Sales, Marketing, Business Intelligence, Information Technology & Procurement• Employ industry expertise to engage client as trusted business partner in order to improve their business planning process from HQ to Customer team level • Own all client facing branded initiatives ranging from business development, sales, client management and contract negotiation• Utilize diagnostic selling techniques in order to expose business opportunities not presently realized or conveyed by the client• Successfully leverage the IBM organization & solutions portfolio in order to create brand/client synergies and ROI for client and IBM• Effectively work as a singular brand seller and or as part of a larger IBM multi-brand team

Chicago, Illinois, Us

Digital Aisle is a leading provider of interactive shopper marketing solutions for the retail and consumer packaged goods industry.• Co-Founded a shopper marketing software & media company focused on developing interactive shopper/consumer solutions for Manufacturers and Retailers of Fast Moving Consumer Goods• Manage all customer facing initiatives ranging from business development, sales, client management and strategic alliances• Responsible for development of sales strategy, targeted list of clients, sales material, demo's, discovery, client strategy & product launch plan• Oversee the development of all client SOW, RFP’s and contract negotiations• Successfully developed strategic sales and development partnership with the world’s largest technology company HP• Responsible for revenue goals exceeding $3mm• Grew company from 2 – 13 employees• Provide vision and direction to product development

RetaiLogic was a consulting firm specializing in the optimization of retail selling space for FMCG manufacturers and retailers. RetaiLogic later turned into the present day company called ROI. Retail Optimization Inc. provides predictive space and assortment optimization analytics to determine the most profitable levels of product selection, category space and inventory investment for a retail store or cluster of stores. ROI was acquired by Revionics in 2012.• Co-Founded a software and consulting company focused on developing predictive macro optimization analytics for FMCG manufacturers and grocery retailers• Managing partner directly responsible for all business development, client management and marketing efforts• Successfully developed and funded vendor sponsored ,center store optimization program with multiple major grocery retailers • Developed strategic relationship with Willard Bishop Consulting• Directly responsible for all annual revenue goals• Co-developed the RetaiLogic optimization theory• Successfully participated in the acquisition of RetaiLogic by Connecticut Innovations and the transition to Retail Optimization Inc.• Served as Board of Director member for Retail Optimization Inc

Smart Associates was a consulting firm specializing in strategic category management and merchandising solutions for fortune 500 manufacturers and retailers.• Co-Founded a consulting company focused on developing strategic category management initiatives for FMCG manufacturers• Managing partner directly responsible for all business development, sales, client management and marketing efforts• Directly responsible for all annual revenue goals

Head space & category management consultant working with major manufactures and retailers to develop their space & category management departments.• Recruited to develop internal Category Management training department for all North American and Latin American retail grocery and FMCG clients• Senior Category Management consultant for P&G, Kraft, Kroger and Albertsons• Promoted to Account Executive managing Kroger, Albertsons, P&G, Kraft and Coors• Added to business development executive team tasked with acquiring new business from Nielsen during client contract expiration periods.