Eric Stowell Email & Phone Number

Long Beach, CA, US

• Execute a comprehensive content strategy across all marketing initiatives, including onsite, landing pages, email campaigns, blog posts, social media posts, video, press releases and offsite content
• Create and manage blog content using SEO best practices
• Lead the creation and strategy of all organic social content for Facebook, Instagram and Twitter, ensuring that the copy nurtures brand awareness and customer loyalty.
• Drive a successful affiliate monetization strategy to increase content revenue
• Report weekly on content performance, with data-driven actions for optimization
• Collaborate with creative, technology and e-commerce team members to develop compelling lead-generating content that converts prospects into customers

Long Beach, CA, US

• Provided onsite copywriting for 6 industry websites, including landing pages, email, marketing collateral, product descriptions and branded content
• Conceptualized, pitched, wrote and promoted weekly blog content that educated prospective customers, including how-to guides, buying guides, troubleshooting and support articles.
• Managed the implementation of a new knowledge base to provide quick answers to common industry questions. Wrote 300+ support articles that allowed customers to self-serve, which led to reduced customer service call.
• Performed audits of our competitors, industry trends and SERPs to identify gaps and opportunities in our content
• Coordinated with SEO manager to implement SEO best practices

Long Beach, CA, US

Bachelor'S Degree, Psychology

Uci Extension - Digital Marketing Certificate