Eric Tye Email & Phone Number

Castro Valley, Ca, Us

Foster City, Ca, Us

Foster City, Ca, Us

-Leading global market research, forecasting and analytics to support the launch of Trodelvy in metastatic urothelial carcinoma and Gilead's oncology pipeline in GU/GYN

Foster City, Ca, Us

-Led global market research and forecasting to support the launch of Veklury (remdesivir) and Gilead's COVID-19 Pipeline, including GS-5245, a novel oral antiviral-Spearheaded opportunity assessments to inform antiviral pipeline decisions on transplant viruses, herpes and RSV

Foster City, Ca, Us

~Responsible for leading market research to support the launch of Filgotinib, Gilead’s lead inflammation therapy, and leading one direct reportAchievements:~Shaped key launch decisions by developing, synthesizing and communicating market insights from foundational projects such as physician buying process, patient journey, segmentation and demand estimation ~Evaluated and improved branded and unbranded marketing campaigns for physicians and patients across dozen prelaunch communication research projects including positioning, concept and message testing ~Awarded annual Commercial Operations “Future Forward Opscar” for leading a patient-level claims data project that informed launch forecast and built foundational in-house analytics capabilities; decreased average time of future claims projects by approximately 75% and average cost by approximately 50%

Foster City, Ca, Us

~Responsible for leading market research plan to support the launch of Gilead’s lead NASH treatment selonsertib for 15 months, prior to negative phase 3 dataAchievements:~Recruited and developed direct report who has flourished at Gilead ~Excelled in Gilead’s highly selective, year-long Leadership Development Program ~Earned quarterly Commercial Operations “Vision Award” for coordinating and educating dozens of cross-functional partners through our informative NASH Patient Journey research ~Championed and engineered 8-month behavioral insights team training series to elevate our team’s ability to lead projects that employ behavioral biases, enhancing our role as strategic thought partners

Foster City, Ca, Us

~Responsible for designing and executing dozens of market research studies to shaped strategies and tactics for Gilead’s Hepatitis C and B treatments, including the launches of Epclusa and VoseviAchievements:~Served as the analytics lead on annual Hep C brand strategy process that resulted in 90%+ market share ~Orchestrated and led monthly cross-functional commercial operations team meetings to improve collaboration and knowledge sharing to create one “united analytical voice” ~Spearheaded nine-month project analyzing and socializing new data set with 7 years of Hep C laboratory tests; recognized with quarterly Commercial Operations “Vision Award” for identifying opportunities to drive more patient from untested to treated and creating a framework to measure ROI of increasing Hep C testing

Foster City, Ca, Us

~Responsible for physician market research for a franchise of Hepatitis C cures that cured over two million patients in the US Achievements:~Identified opportunities to enhance marketing strategies and tactics by testing product positioning and sales rep call flows ~Partnered closely with the forecasting team, delivering primary research inputs for the forecast and supporting the creation of an inflow/outflow patient model through a deep dive buying process study ~Collaborated with sales analytics & operations team to create and implement a behavioral segmentation of Hep C non-treaters to drive sales strategies and tactics that increased the number of patients screened and referred

Evanston, Il, Us

~Responsible for leading the creation of high-quality deliverables and actionable insights across dozens of market research, brand strategy, forecasting and salesforce size and structure projects for leading biotech clientsAchievements:~Directed onshore and offshore teams of two to five individuals, prioritizing successful project completion professional development and positive team microclimates ~Built multiple forecasts to inform go/no go phase 3 decisions, assisted with epi refresh for an inline product with multiple indications and worked onsite for 6 months with team updating forecast models and launch reporting ~Developed ability to frame and build out stories to inform commercial decisions such as marketing strategy, clinical pipeline go/no go investments and salesforce tactics

Evanston, Il, Us

~Responsible for leading analyses on market research, brand strategy, forecasting and sales force size and structure projects for large biotech clients Achievements:~Established strong PowerPoint and Excel proficiencies through experiences of constructing forecast models and research materials, analyzing datasets and building final reports ~Proved ability to learn quickly and communicate effectively while juggling three to five projects at one time

Master Of Business Administration - Mba

Economics