Eric Williams Email & Phone Number

Greater Atlanta Area

• Marketing Plans for Media Buys
• Proven ability to successfully direct, develop, plan and execute marketing and communication efforts for a variety of clients using standard public relations and media planning strategies, often managing up to six.
• Map out event and lifestyle locations for a variety of projects that have defined target audiences. Successfully secured such locations for the demographics of urban, pop/rock, crossover and Latino audiences ranging.
• Map out event and lifestyle locations for a variety of projects that have defined target audiences. Successfully secured such locations for the demographics of urban, pop/rock, crossover and Latino audiences ranging.
• Manage a street team of 10+ people to cover target areas for each project. Such areas include clothing stores, clubs (hip-hop, R&B, rock, and adult venues), college campuses, comedy shows, concerts, entertainment.
• Interface, coordinate and manage promotions for a diverse group of clientele to establish and review expectations, deliverables and meet aggressive deadlines.

Greater Atlanta Area

♦ Produced and managed engaging marketing campaigns for clients with a 360° approach via social media, print, events, promotions, video production, photo services, digital, custom publications, radio, andlive on U-Stream♦ Planned, executed, and staffed events for CVS, Colgate, Ford, Bombay Sapphire Gin, Smirnoff Vodka, and Peach Mist in various markets.

Greater Atlanta Area

• Best known for designing innovative client programs & marketing/advertising strategies that use technology to reinforce business themes and build corporate images through the station asset: online, on-air and on-site.
• Consistently develop successful, sure-fire strategic marketing plans for local and national accounts that employ traditional and non-traditional efforts to achieve client marketing goals.
• Successfully create custom proposals that are… Show more
• Successfully create custom proposals that are tailored specifically to the overall vision and intentions of the client.
• Combine heavy new-business development with ongoing management and growth of key accounts.
• Skillfully negotiate contracts, implement strategies and follow through with a strong emphasis on service and development of client relationships. Show less

• Governed and managed our brand and culture of the station through effective promotions, as set forth by the established authorities of the company. Spearheaded marketing efforts for station events and clientele that.
• Served as the highly respected promotions and marketing manager who responsibly coordinated and directed on-site promotions for events, live remotes & broadcasts, street hits… Show more
• Served as the highly respected promotions and marketing manager who responsibly coordinated and directed on-site promotions for events, live remotes & broadcasts, street hits and special appearances of the WVEE/WAOK.
• Managed, supervised and trained full & part time promotions staff on standard live remote/broadcast duties for station events and more specifically how to effectively execute and support successful events so that they.
• Known for employing superior organizational skills and utilizing them to coordinate and correspond with station program director, show producers and manage show talent at on-site events.
• Served as station as an on-air/street personality at clubs, special events, and remotes.