Eric Xu

Eric Xu Email and Phone Number

at Forward3D @ Forward3D
london, london, united kingdom
Eric Xu's Location
Huangpu District, Shanghai, China, China
About Eric Xu

Developed Digital Marketer. Love integrating data from various channels like PPC, Display, Social Media, CRM, etc. and model them to provide insights for campaign optimization. Good knowledge of ad platforms like Google, Bing, Baidu, DSP and Analytics such as GA, Omniture.Developing Data Analyst. Familiar with R and regular statistical models. Passionate about data analysis and statistical learning.Familiar with frond end web technology (HTML, CSS, JS, AJAX), good at discussing problems with tech team.

Eric Xu's Current Company Details
Forward3D

Forward3D

View
at Forward3D
london, london, united kingdom
Website:
forward3d.com
Employees:
291
Eric Xu Work Experience Details
  • Forward3D
    Senior Ppc Analyst
    Forward3D May 2014 - Present
    Shanghai City, China
    1. Responsible for the search and DSP campaigns in China and HK. 2. Utilizing tools like Hadoop, GDocs, Web Scraping and Scripts to make automated reports and daily alerts.3. Provide team with accurate data and insights to improve work efficiency and account performance.4. Clients including Net-A-Porter group, Kering group, ASOS, Hilton and New Look.Actively explore new ways to enhance SEM performance through semi-automation and external data integration.
    View
  • Game321.Com
    Account Manager
    Game321.Com May 2013 - May 2014
    Hangzhou, Zhejiang, China
    Job Description:1. Responsible for the SEM promotion of web and mobile games across the world. 2. Active collaboration with tech and designer teams to work out the best solutions for advertising.3. Use GA and 1st party analytic tools to provide rationale for account optimization.4. Take charge of games like Pockie Ninja, League of Angels.Learned to use analytic tools and scripts to tackle the complexity that big accounts brought.

Eric Xu Skills

Digital Marketing Online Advertising Online Marketing Seo Advertising Google Analytics Sem Digital Strategy R Statistical Data Analysis Omniture Apis

Eric Xu Education Details

Frequently Asked Questions about Eric Xu

What company does Eric Xu work for?

Eric Xu works for Forward3d

What is Eric Xu's role at the current company?

Eric Xu's current role is at Forward3D.

What schools did Eric Xu attend?

Eric Xu attended Shanghai Institute Of Technology.

What skills is Eric Xu known for?

Eric Xu has skills like Digital Marketing, Online Advertising, Online Marketing, Seo, Advertising, Google Analytics, Sem, Digital Strategy, R, Statistical Data Analysis, Omniture, Apis.

Who are Eric Xu's colleagues?

Eric Xu's colleagues are Long Kou, John Petry, May Wan, Jiyoon Jeong, Danny Bekoe, Fay Wu, Chengcheng. Wang.

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