Erica Tuggle

Erica Tuggle Email and Phone Number

Founder and Chief Executive Officer @ Livin (formerly Cookonnect)
Atlanta, GA, US
Erica Tuggle's Location
Atlanta Metropolitan Area, United States, United States
About Erica Tuggle

I love family & food.I thrive when I'm able to help others unleash their passion and reach their ambition. My career reflects a strong history of creating meaningful value through deep insights, a general management approach, and strong collaboration. I have excelled as a marketer and business leader in creating this value for numerous $1B+ global brands and leading CPG companies. Now, after 10 years of working in the Food and Beverage industry, I am on a journey to create greater access to nutritious, homemade food, greater opportunity for families to thrive, and greater career opportunity for those passionate about food & family.

Erica Tuggle's Current Company Details
Livin (formerly Cookonnect)

Livin (Formerly Cookonnect)

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Founder and Chief Executive Officer
Atlanta, GA, US
Website:
chooselivin.com
Employees:
10
Erica Tuggle Work Experience Details
  • Livin (Formerly Cookonnect)
    Founder And Chief Executive Officer
    Livin (Formerly Cookonnect)
    Atlanta, Ga, Us
    View
  • Cookonnect, Inc.
    Founder And Chief Executive Officer
    Cookonnect, Inc. Sep 2021 - Present
    Atlanta , Georgia , Us
    Cookonnect is a platform that connects busy families with early career, personal cooks to eliminate the burden of meal planning and enable fulfilling culinary careers.Developing a new culinary concept to disrupt the traditional private chef model and extend the benefits of personal cooking to more families and more cooks.
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  • One League
    Global Mentorship Board Member
    One League Mar 2022 - Present
    San Francisco, California, Us
    View
  • The Coca-Cola Company
    Brand Director, Coca-Cola Tm
    The Coca-Cola Company 2018 - 2020
    Atlanta, Ga, Us
    Developed strategy and growth agenda for core business with a focus on core consumer retention and youth recruitment. Led team in development of consumption occasions, Coca-Cola TM Food strategy, multicultural engagement, sport and entertainment assets, and packaging strategy. Launched successful global campaign "Together Tastes Better" driving growth for Coke and food consumption and developed "Together We Must" as Coca-Cola's statement and action on social justice.
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  • The Coca-Cola Company
    Senior Brand & Innovation Manager, Honest Tea
    The Coca-Cola Company 2016 - 2018
    Atlanta, Ga, Us
    Drove growth of the Honest Tea TM through the development of a portfolio innovation strategy, identification of new opportunities for the brand, and launch of glass bottle redesign with enhanced distribution strategy.
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  • The Coca-Cola Company
    Brand Manager, Sprite
    The Coca-Cola Company 2013 - 2016
    Atlanta, Ga, Us
    Re-imagined the Sprite basketball strategy, began development of new Shopper Mom strategy with focus on the large store channel, and led annual business planning for 2017-2019. Led Sprite marketing strategy behind NBA partnership and associated assets, digital/social, and food service channel.
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  • General Mills
    Associate Marketing Manager
    General Mills 2010 - 2013
    Minneapolis, Minnesota, Us
    Managed Yoplait Original brand, with focus on product improvement, positioning strategy, and tv advertisingDeveloped Live Better America digital media partnership across General Mills, Everyday Health, and AOL; partnered on health and wellness strategies with various brands including Nature Valley, Progresso, and Cheerios.Managed national launch of Macaroni Grill frozen entrees including consumer and retailer support plans; refined business model to improve margins +6 points.
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  • American Express
    Marketing Manager
    American Express 2005 - 2008
    New York, Ny, Us
    Managed Platinum and Centurion travel programs (villas, limos, and vacation packages) with focus on direct mail and digital marketing support and management of over 20 partners.Developed new member experience for Centurion Card and assisted with retention strategy development.2005-2006 (Analyst): Managed budget and select direct mail development amd tests for Centurion Card.
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  • Teen People
    Brand Development Intern
    Teen People 2004 - 2004
    Us
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  • The Coca-Cola Company
    Category Management Intern
    The Coca-Cola Company 2003 - 2003
    Atlanta, Ga, Us
    View

Erica Tuggle Education Details

  • Harvard Business School
    Harvard Business School
    Mba
  • Nyu Stern School Of Business
    Nyu Stern School Of Business

Frequently Asked Questions about Erica Tuggle

What company does Erica Tuggle work for?

Erica Tuggle works for Livin (Formerly Cookonnect)

What is Erica Tuggle's role at the current company?

Erica Tuggle's current role is Founder and Chief Executive Officer.

What schools did Erica Tuggle attend?

Erica Tuggle attended Harvard Business School, Nyu Stern School Of Business.

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