Erica May Email & Phone Number

Herzogenaurach, Bavaria, De

This role sat within Global Sales - Brand Activation eComm. With a digital-first approach, our team supported the growth of Originals Inline and Direct to Consumer Exclusive product. We promoted apparel and shoe collections through the creation and execution of North America digital content.- Collaborated with Digital Visual Merchandising, eCommerce, SEO, Buying and Planning teams to drive elevated consumer experiences and journeys across integrated digital touchpoints- Led digital content launches for Originals campaigns for CRM email marketing, app, push notification, performance media marketing and adidas.com. Onsite campaigns supported content for homepage, Originals CLP, GLPs, PLPs and PDPs- Built key story briefs and produced content to fill gaps in activation plans- Partnered with Studio A, our internal design and copywriting team, to develop creative campaigns that supported market needs. Coordinated final asset approvals with the business units and creative review teams- Reviewed and tested final content execution through QA and proofreading processes- Leveraged digital asset management programs, Jira, Confluence, Marvin and Smartsheets tools for cross-functional collaboration

Beaverton, Or, Us

Based at WHQ, this role supported business objectives and brand strategies through leadership messaging, employee and business storytelling, events and creative campaigns. Set within Global Enterprise Communications, I supported digital communications needs for the Global Finance and Strategy functions that enhanced the culture, engagement and productivity of employees.- Developed 10 recurring newsletters for unique internal and external audiences- Tested and monitored back end internal website and Workvivo social spaces (navigation, content, imagery, calendars, campaign pages, etc.)- Led project management calendar of all functional emails, newsletters, All-Hands, events, trainings and social outreach- Partnered with internal culture-focused employee groups for communication support including Women of Finance & Strategy, Global Finance Diversity & Inclusion Taskforce and Nike Experience Team- Collaborated with CFO and functional leaders for executive-focused communications and strategies- Consulted with sub functional teams to develop/improve upon campaigns and recurring communication needs (key partners included Global Tax, Controlling, Global Risk Management, SEC Finance and Learning & Development)- Created dashboards showcasing engagement data results based on the website and other digital tactics (tools included Campaign Monitor, Google Analytics, Yammer, WordPress, Slack, Workvivo)- Elevated corporate narrative, Functional Strategic Plan, functional initiatives and human interest content through storytelling- Edited photos/graphics (Photoshop, Illustrator, InDesign) and videos (Brightcove, iMovie) for multimedia storytelling projects- Supported event planning for the annual Finance & Strategy Maxim Awards

Tulsa, Ok, Us

Responsible for external communications including media relations, social media, large project support, news releases, photography, government relations, ESG reporting, officer presentations and employee meetings. - Published company and project news and monitored for press and social media through PR Newswire- Drafted media talking points for program managers and executives- Supported PR /media relations projects - Managed social media schedule and monitored company pages for Facebook, LinkedIn, Twitter and Instagram

Tulsa, Ok, Us

Developed and distributed internal communications targeted to 2,400+ employees across 17 states. - Developed communication programs supporting corporate strategies with media representatives and stockholder groups- Planned, researched and wrote content for company publications (Intranet updates, feature stories, newsletters, blog posts, event calendars, web pages, brochures and campaign promotions)- Assisted with layout and design of publications in addition to budget processes for production- Interviewed all levels of employee base for blog and internal articles. Researched and gathered content, wrote and edited articles for AP stylistic correctness and factual accuracy- Developed and measured email marketing campaigns- Supported communication needs for Community Investments, Information Technology, Records and Information Management, Benefits, Facilities Management and Organizational Development- Supported Diversity & Inclusion employee resource groups and annual United Way campaign - Assisted with social media postings and tracking for Facebook, Twitter, LinkedIn and Instagram- Monitored digital communication metrics with Google Analytics and BananaTag

Tulsa, Ok, Us

Developed and maintained a communication strategy for the company's health and wellness program. I assisted with the coordination and execution of events and initiatives such as race sponsorship, biometric screenings, tobacco cessation program, weight-loss challenges and gym discounts. - Reached 3,500+ employees and spouses/domestic partners across 15 states- Managed internal website and newsletter- Planned and executed 50 onsite biometric events

London, England, Gb

- Updated internal and external communications including community events content for five radio station websites and maintained an ongoing report of station ratings- Assisted the Promotions Department at live performance and networking events, allowing me to regularly interact and build relationships with customers, vendors and talent- Crafted radio public service announcements, press releases and media advisories- Managed calls and emails for Marketing & Communication Manager- Received college credit for final semester internship