Erica Eckman work email
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Erica Eckman personal email
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Erica Eckman's journey into the realm of digital marketing began on the influencer side, where she immersed herself in building a thriving community of over 180,000 dedicated members on her social media channels—a presence she continues to nurture and grow. Her firsthand experience as an influencer not only provided her with invaluable insights into the industry's inner workings but also served as the catalyst for her entrepreneurial journey.Being on the influencer side inspired Erica to launch Ecko Digital Media, where she harnessed her learnings to pioneer data-driven strategies to drive direct sales for direct to consumer brands in the food, health and wellness space. Under her leadership, Ecko Digital Media has flourished, standing one of the nation’s leading, data-driven influencer marketing agencies in the industry.Driven by her entrepreneurial spirit and fueled by her passion for quality products, Erica co-founded the popular supplement and function beverage brand, FlavCity. This venture not only allowed her to showcase her expertise in digital marketing but also provided a platform to promote authentic, high-quality products to her engaged audience. She continues to advise the brand in addition to being an angel investor and advisor to many other brands in the CPG space.Erica holds an MBA from Brandeis University and earned her undergraduate degree in business from Utica College. As she continues to shape the future of influencer marketing, Erica's impact resonates throughout the industry, inspiring others to embrace data-driven approaches and unlock the full potential of influencer partnerships. more.
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Co-FounderFlavcityBoca Raton, Fl, Us
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Founder And CeoEcko Digital Media Aug 2017 - PresentBoca Raton, Florida, United States -
Co-FounderFlavcity Mar 2020 - Present
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FounderEverything Erica 2014 - 2015
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FounderEverything Erica 2014 - 2015
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Director Of OperationsLuxury Living Chicago Realty Jul 2013 - May 2014Chicago, IlErica Eckman serves as the Director of Operations for Luxury Living Chicago Realty. Erica was brought to the team to help grow and scale the business. She focuses primarily on automating and streamlining various work process flows and manages numerous applications such as Quickbase.. In addition, Erica manages the companies CRM platform and acts as a Project Manager and a liaison to many of our “exclusive building” project clients. With an MBA from Brandeis University and over 5 years experience in CRM integration, project management and automating work process flows, Erica brings great value to the team. She has spent a great deal of time understanding our business and how to integrate industry “best practices” to help the business grow and succeed. -
Intern, Marketing And AcquisitionsThe Bulfinch Companies, Inc. Jan 2013 - May 2013Needham, Ma• Complete analysis and underwriting of potential property acquisitions• Prepare potential acquisitions memos for investors • Develop a turn-key tenant communications and retention program to better serve clients -
Mba Candidate 2013Brandeis University Sep 2011 - May 2013 -
Mba Intern, Category Management And Consumer And Shopper InsightsPhilips May 2012 - Aug 2012Stamford, Ct• Built a gold standard planogram for use across our key retailers to improve aisle shopper ability and promote trade-up from manual to electric products• Aided in the creation of the first sales “insights playbook” to help our sales team forecast future sales among key retailers• Saved the company $35,000 by designing an in-house system for insights and research -
Assistant Director, Annual Giving And Director, Young Alumni GivingHamilton College Jun 2010 - Jun 2011Clinton, Ny• Developed and integrated a cross-channel marketing strategy which lead to a highly targeted marketing plan for the 4,000 young alumni• Branded and refocused the marketing strategies for young alumni by integrating relevant challenges, media material and solicitations leading to a 46% participation rate• Implemented a monthly gift program which increased young alumni dollars raised by 10%• Created a budget system that was adopted system wide in the Annual Giving office• Increased the Phonathon program pledge/gift rate from 30% to 80%• Decreased refusals to the Phonathon program by 44%• Analyzed cost per dollar raised in the Phonathon and used results to reduce cost to 15 cents • Oversaw the Senior Gift program’s marketing and solicitation efforts and achieved the second highest participation on record at 97.3% -
Coordinator, Annual GivingHamilton College Sep 2008 - Jun 2010Clinton, NyAs the Coordinator, Annual Giving, I am running an extended, successful and improved Phonathon program while providing support work for both the GOLD and Reunion programs. I am also a class manager for two classes and providing my own support work for both the classes as well as the Phonathon program. Additionally, I oversee two internsKey Accomplishments:• Implemented a zero based budget for the Phonathon Program with intent to aid other programs within the Annual Fund• Phonathon program has contributed 11 percentage points of the current 35% total for YTD alumni participation • Decreased alumni refusals to Phonathon YTD by 73% • Increased credit card gifts in Phonathon YTD by 34%• Increased giving rate to Phonathon from 39% in FY08 to 68% in FY09 • Aided in the implementation of key GOLD programs, including Trustee Mentoring and GOLD Scholars Program• Managed the roll-out of sophisticated multi-channel communication suites to support Reunion Giving and GOLD
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Interim Manager Of Business DevelopmentDeicing Depot May 2008 - Sep 2008Springfield, Massachusetts Area• Helped rebrand the company by designing the logo and creating new marketing materials including brochures business cards and company vehicles• Conducted market research to help determine the marketing direction of the company and subsequently used my findings to increase sales by 15% • Planned and implemented company’s first annual “Green Cleaning Seminar”
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Marketing InternPrudential Financial Jun 2007 - Aug 2007New Hartford, Ny• Researched niche markets for six financial advisors and created strategic marketing plans to aid in their sales• Presented marketing strategies at a regional management conference
Erica Eckman Skills
Erica Eckman Education Details
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Utica College Of Syracuse UniversityBusiness Management And Marketing -
The Scholar Ship
Frequently Asked Questions about Erica Eckman
What company does Erica Eckman work for?
Erica Eckman works for Flavcity
What is Erica Eckman's role at the current company?
Erica Eckman's current role is Co-Founder.
What is Erica Eckman's email address?
Erica Eckman's email address is ec****@****ail.com
What schools did Erica Eckman attend?
Erica Eckman attended Brandeis International Business School, Utica College Of Syracuse University, The Scholar Ship.
What skills is Erica Eckman known for?
Erica Eckman has skills like Fundraising, Leadership, Strategy, Strategic Thinking, Market Research, Microsoft Word, Creativity, Marketing, Marketing Strategy, Budgets, Social Media, Stewardship.
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