Creative Director/Founder
CurrentFancy is a strategically-driven creative agency focused on elevating what matters. For brands. For women. For the world. Founded by Erica Fite & Katie Keating, we are dedicated to making great work that does great things. We champion brands that are a part of the cultural conversation. That have a point of view. That invite and inspire people to move in positive directions, to think and to grow. By aligning a brand's positive purpose with the needs and desires of women today we have the opportunity to change the way we live. Because what's important to women is important to the world.Through this we exceed sales goals, we engage people on social media, we change perception, we start conversations and we make the difference our clients need. Just ask Procter & Gamble, L'Oreal, New York Road Runners, Johnson & Johnson, BRÖÖ, Iluminage Beauty, Lion's Den and more.We value bravery, kindness, self-expression and good dance party.Visit us at www.fancynyc.com.Engage with us:Instagram: @fancynycTwitter: @whatwefancyAARP, Always, AmorePacific, Artistry, Arrow Payments, Aussie, Belle & Clive, Bonne Bell, Bluefly, C. Wonder, Clairol, Dove Hair Care, Estee Lauder, First Quality, Fresh Direct, Global Resource for Advancing Cancer Education, Hello Sitter, Hi I'm Skinny, iluminage, iRobot, Ito-En, Jane Iredale, La Prairie, La Roche-Posay, Lexus, Maybelline, mē, Midori & Friends, New York Road Runners, OleHenriksen, P&G Global, Pantene, Pond’s Global, Playtex Lingerie, Premarin, Prevail, Rob Lowe Skincare, St. Boniface Haiti Foundation, Scoot Networks, Symrise, Tresemmé, Ulta Beauty, Venus, Wet N Wild
