Erica Gatsik Email & Phone Number

Wappingers Falls, New York, United States

-Executed the launch of the direct-to-consumer website, Mitzi.com, spearheading website design, navigation layout, home page features, and merchandising site pages. -Expanded the historically B2B business model to include DTC offerings, growing customer base and driving revenues.-Work cross-functionally with President and multi-channel teams within the marketing, customer experience, planning, operations, and software engineering departments. -Identify new business opportunities and negotiated contracts for strategic partnerships

Beacon, New York

-Managed 16 direct reports in cross-functional departments across production, product development, sales, logistics, and marketing, overseeing all day-to-day functions within each department. -Directed all product development initiatives, including the sourcing, negotiating, pricing, and launching of new products.-Analyzed financial and operational performance, using findings to develop strategic plans and manage departmental budgets.

New York, New York, United States

-Responsible for owning and executing the merchandise strategy across nine categories including apparel, accessories, jewelry, baby, stationery, events, home décor, apothecary, and seasonal/holiday merchandise. -Developed exclusive designs, identified unknown artists, and selected world-renowned brands to curate a line of sustainable and consciously sourced goods and created a unique customer-focused immersive store experience.-Trained and managed a team of five buyers, helping to build their buying and negotiating skills.

New York, New York, United States

-Responsible for owning and executing the merchandise strategy across nine categories including apparel, accessories, jewelry, baby, stationery, events, home décor, apothecary, and seasonal/holiday merchandise.-Partnered with planning department to develop and execute financial plans, maintain open-to-buy, and drive inventory investments.

New York, New York, United States

-Managed all product categories for stores and e-commerce businesses including apparel, lingerie, accessories, gifts, and jewelry.

New York, New York, United States

-Managed $15 million in annual purchase orders, reorders, and vendor relationships for the pants and denim categories across 78 stores, catalog, and e-commerce, maintaining upwards of 30% of company’s total business.-Beloved Junior's clothing catalog and company