Erica Gorochow
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Erica Gorochow Email & Phone Number

Creative Director and Motion Designer at Dress Code
Location: New York, New York, United States 12 work roles 2 schools
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Current company
Dress Code
Role
Creative Director and Motion Designer
Location
New York, New York, United States
Company size
18 employees

Who is Erica Gorochow? Overview

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Quick answer

Erica Gorochow is listed as Creative Director and Motion Designer at Dress Code, a company with 18 employees, based in New York, New York, United States. AeroLeads shows a matched LinkedIn profile for Erica Gorochow.

Erica Gorochow previously worked as Director at Dress Code and Founder / Creative Director at Peprally. Erica Gorochow holds Bs, Radio/Tv/Film, Art Technology from Northwestern University.

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Dress Code

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Profile bio

About Erica Gorochow

For the last 18 years I’ve worked across entertainment, branding, advertising, journalism and interactive. I am as comfortable zeroing in on a brief as I am writing a treatment, editing a script, tinkering with a plugin or illustrating a character. The past few years I've focused on building and orchestrating teams – working to balance the wider picture the the key details. The way I sum up my work is to dig for essential questions to find visual opportunity. Design is a lens. It’s the ultimate applied discipline. I love that it can provide a door into any curiosity, story or sector.

Current workplace

Erica Gorochow's current company

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Dress Code
Dress Code
Creative Director and Motion Designer
new york, new york, united states
Website
dresscodeny.com
Employees
18
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12 roles · 19 years

Erica Gorochow work experience

A career timeline built from the work history available for this profile.

Director

Current
Dress Code

New York, New York, United States

Nov 2020 - Present

Founder / Creative Director

Current
Peprally

Brooklyn, NY

Feb 2012 - Present

Freelance Direction / Design For Motion

Current
Various
2007 - Present ~19 yrs 5 mos

Sr. Art Director

Apple

Los Angeles, California, United States

Apple Music, Contract with Magnit – More TK

Jul 2023 - Dec 2023

Associate Creative Director

Vox Media

New York, New York, United States

I was a part of the founding creative leadership team to launch Vox’s first daily program, "Answered" on Quibi. I worked across a team of 20+ journalists and animators to align visual direction early in a scripting process so that complex concepts were not only accurately distilled, but also visually compelling. I led an internal brand audit and design.

Apr 2020 - Oct 2020

Contributing Writer

Motionographer.Com

Covered the design world with a focus on motion for Motionographer, Vice's Creator's Project and Adobe Create Magazine

Oct 2014 - Nov 2017

Creative Director - Special Projects

Playdots

2016: worked in collaboration with the head of marketing to generate concepts for the Dots&Co debut, with a focus on the animated launch video. I coordinated the process by which Dots hired copywriting talent, gathered pitches from motion design agencies, guided the selection of a partner, and then led client-side creative direction. (Loved working with.

Mar 2016 - Aug 2016

Inaugural Member - New Inc

New Museum Of Contemporary Art

New York, New York, United States

NEW INC is a cultural incubator and professional development program that supports innovation, collaboration, and entrepreneurship in art, design, and technology. I was selected to be a part of the first class where I concepted and designed a mobile game called Specimen, leading a team of two developers. The game debuted at the museum's demo day and was.

Sep 2014 - Aug 2015

Adjunct Professor

New York University

Taught animation history and practice (After Effects) at NYU's ITP graduate program

Sep 2014 - Jan 2015

Designer & Animator

Click 3X

New York, New York, United States

Highlight was getting to contribute design and animation to Rihanna's "Rude Boy" Music video

Oct 2007 - Feb 2010

Jr. Motion Designer

Feedmee Design

Cologne, North Rhine-Westphalia, Germany

Highlight was pitching the winning visual direction to redesign title sequence for RBB's Abendschau (Nightly News Berlin)

Dec 2006 - Sep 2007

Intern

Digital Kitchen

Chicago, Illinois, United States

Jan 2006 - Jun 2006
Team & coworkers

Colleagues at Dress Code

Other employees you can reach at dresscodeny.com. View company contacts for 18 employees →

LF Limbert Fabian Limbert Fabian Colleague at Dress CodeRichardson, Texas, United States, United States View → CR Chander Rajput Chander Rajput Colleague at Dress CodeKarāchi, Sindh, Pakistan, Pakistan View → AS Antonio Santos Antonio Santos Colleague at Dress CodeLos Angeles, California, United States, United States View → JZ Jin Zhou Jin Zhou Colleague at Dress CodeVaughan, Ontario, Canada, Canada View → CD Cameron Daniels Cameron Daniels Colleague at Dress CodeBrooklyn, New York, United States, United States View → NS Nafissatou Salatou Nafissatou Salatou Colleague at Dress CodeGaroua, North, Cameroon, Cameroon View → MI Mohammed Irshad Ichu Mohammed Irshad Ichu Colleague at Dress CodeKasaragod, Kerala, India, India View → SN Sarah Nadeau Sarah Nadeau Colleague at Dress CodeNew York, New York, United States, United States View → MS Mohammad Sahal Mohammad Sahal Colleague at Dress CodeBengaluru, Karnataka, India, India View → MR Mohammed Rusthan Mohammed Rusthan Colleague at Dress CodeKasaragod, Kerala, India, India View →
2 education records

Erica Gorochow education

FAQ

Frequently asked questions about Erica Gorochow

Quick answers generated from the profile data available on this page.

What company does Erica Gorochow work for?

Erica Gorochow works for Dress Code.

What is Erica Gorochow's role at Dress Code?

Erica Gorochow is listed as Creative Director and Motion Designer at Dress Code.

Where is Erica Gorochow based?

Erica Gorochow is based in New York, New York, United States while working with Dress Code.

What companies has Erica Gorochow worked for?

Erica Gorochow has worked for Dress Code, Peprally, Various, Apple, and Vox Media.

Who are Erica Gorochow's colleagues at Dress Code?

Erica Gorochow's colleagues at Dress Code include Limbert Fabian, Chander Rajput, Antonio Santos, Jin Zhou, and Cameron Daniels.

How can I contact Erica Gorochow?

You can use AeroLeads to view verified contact signals for Erica Gorochow at Dress Code, including work email, phone, and LinkedIn data when available.

What schools did Erica Gorochow attend?

Erica Gorochow holds Bs, Radio/Tv/Film, Art Technology from Northwestern University.

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