Erica J. Edwards Email and Phone Number
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I'm a big-picture thinker and creative communications strategist with 17 years of experience setting cohesive creative and strategic direction for multimedia content across print, radio, video, web, and social media. My passion involves using media to shine a light on local heroes uplifting marginalized people in society. Accomplished creative director designing and executing vision overseeing creative teams in all phases of producing content for large- and small-scale events and initiatives. Background in journalism, with deep knowledge of best practices in communications and media relations. Hands-on experience sourcing stories, writing scripts, and producing daily content via video, photography, and social media. Skilled in graphic design, copywriting, copyediting, data visualization, and performance metrics. Proven communications skills interacting with creative teams, managers, public officials, administrative staff, freelancers, and general public.Skilled at increasing audience and engagement on social media by establishing and executing daily content creation and distribution strategy across platforms. Leader in community engagement having built and leveraged business partnerships for outreach programs in New York City serving marginalized neighborhoods. Highly proficient in current and emerging forms of communication such as web, social media, email marketing, tv, radio, print, internal communications, business publications, intranet, and press releases. Digital creative direction skills include graphic design, visual layouts, copywriting, copyediting, proofreading, video and photo editing, overseeing creative teams.EDUCATIONMA in JournalismCUNY Graduate School of JournalismBS in JournalismSt. John's UniversityTECHNOLOGIES:✔ Marketing: Highrise, Mailchimp, Constant Contact, Survey Monkey.✔ Video Editing: Adobe Premiere, Final Cut Pro X, iMovie.✔ Web & Content Management Systems: HTML, WordPress, SEO (web, social), Slack, Trello.✔ Photography: Adobe PhotoShop, Adobe Lightroom, Canon DSLRs.✔ Social Media: Facebook, Twitter, Instagram, YouTube, Tumblr.I'm always happy to receive new connections. Let’s talk! Connect with me, or reach me by email:✍ erica.edwards2@gmail.com
Lúgh Studio, Inc.
View- Website:
- lughstudio.com
- Employees:
- 18
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Lúgh Studio, Inc.
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Digital Media CoordinatorBronx County District Attorney Office 2021 - PresentBronx, New York, Us► Increased aggregate social media following by establishing and executing daily content creation and distribution strategy across platforms. ► Develop content calendar and editorial plan. Design and compose long-form and short-form social media posts with consistent messaging for diverse public audience.► Modernize office newsletter which is now highly-anticipated regular publication among employees. Showcases employee accomplishments using journalistic abilities to source stories from employees. ► Promote strong inclusive work culture inspiring employees across organization. Oversee consistent tone, look, and feel for internal communications. ► Represent office interfacing with directly with local journalists and city agencies which helps facilitate nimble communications team dispersing critical information regarding urgent public safety issues. -
Production AssistantNyc Media 2020 - 2021NYC Life: Bare Feet with Mickela Malozzi. Emmy Award-winning travel series highlighting diversity of dance on PBS stations nationwide and Amazon Prime.► Assisted directors, videographer, and on-air talent with tv production. ► Maintained professional appearance of studio and sets. Resolved all issues that hindered hosts and videographer from seamless filming such as finding parking for talent, noise and foot traffic control. -
Program CoordinatorNyc Mayor'S Office Of Media And Entertainment May 2019 - May 2020► Coordinated media delivery workflow with production and traffic teams. Ensured prompt file delivery, and relayed essential communication regarding content changes to creative and administrative staff across departments including legal, marketing, and post-production.► Produced 4 videos per month highlighting free NYC events like Holiday Lights Festival at the Bronx Zoo for tv broadcast and web. Balanced multiple projects simultaneously, which included helping staff operate and meet production deadlines during maternity leave.► Optimized program scheduling by training 7 independent producers to submit deliverables digitally and in advance. Enabled scheduling team to arrange programming 2 months in advance.► Communicated with producers and traffic team to ensure deadlines were met and media assets were completed according to contract terms. ► I tracked all logistics for every show episode in online project management system which kept every department up to date.► Created infographics to define and improve Acquisitions department workflow. Produced videos of local NYC events.
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Service SpecialistEpiq Global Nov 2018 - May 2019New York, New York, Us► Assisted paralegals at WilmerHale (a leading, full-service international law firm with 1,000 lawyers located throughout 13 offices in the United States, Europe and Asia) withcopy and print jobs.► Communicated with EPIQ staff about production deadlines, challenges and requests. Ensured urgent documents were delivered to respective parties in a timely fashion via messenger and express mail delivery services. -
Adjunct ProfessorThe College Of New Rochelle 2017 - 2018New Rochelle, Ny, Us► Created “Fashion in TV, Film and Media” to explore how fashion helps in the mainstreaming of counter-cultural identities, and how society engages in its integration into mainstream American culture.► Booked special guests like PK Kersey, the founder of That Suits You, to discuss how fashion plays tremendous role in Black Americans also navigating American society. -
Editorial AssistantInsurance Information Institute 2016 - 2018Malvern, Pennsylvania, Us► Wrote and copyedited news stories, research studies, and organizational reports. Published daily organizational e-newsletter covering latest industry trends distributed to subscriber list of 5000 leading industry professionals.► Edited videos of company CEO providing congressional testimonies about the state of industry. ► Proofread Insurance Fact Book; a highly coveted industry resource, assisted in web migration by updating articles with new SEO headlines and metadata tagging. -
Associate Producer/Assignment EditorHearst Television - Wmur-Tv Abc News 9 May 2015 - Feb 2016New York, Ny, Us► Wrote copy for broadcast and web; ensured video packages were linked to stations ENPS system on time for air. Verified breaking news leads from official sources received by phone and social media.► Prepared anchors to interview independent voters during live cast of 100th New Hampshire Election Primary. Monitored AP voting polls that enabled 30-person newsroom to accurately call primary results for more than 2.4 million viewers in the Boston-Manchester television market. -
Associate Producer (Fred Young Hearst Television Producing Fellowship)Wtae-Tv Hearst Pittsburgh Feb 2015 - May 2015Pittsburgh, Pennsylvania, Us► Produced 30+ broadcast scripts for 6am, 12pm and 5pm producers for unique, newsworthy newscasts in Pittsburgh, PA. Honed writing skills, demonstrated ability to produce newscasts, and developed skills in editorial judgement.► Created custom Google map of citywide fish fry events happening for Lent. Increased web traffic by 8% percent. -
Reporter/Production AssistantInteractive One 2014 - 2014New York, Ny, Us► Produced video using Adobe Premiere on street harassment resulting in 100K+ views featured on Upworthy.com.► Managed social media account, and customized writing SEO headlines using Google Trends for AP Articles to boost web traffic for 50+ stories. ► Video edited and published 15 short video public service announcements on gun violence. Featured prominent New York City public figures like former Brooklyn City Councilman Jumaane Williams and Ashley Sharpton of the National Action Network. -
Community Engagement AssociateWnyc, New York Public Radio Jun 2010 - Aug 2013New York, Ny, Us► Compiled 15 years of Department’s 1000+ main contacts into Highrise contact management system, which streamlined access for department staff to track and find information.► Increased Twitter followers by 15%, and improved organic traffic to Twitter account during Hurricane Sandy coverage. Increased traffic to New York Public Radio Twitter account and website using SEO techniques including contextual keywords article links.► Initiated partnership with City’s Summer Youth Employment Program (SYEP). Trained and managed 10 interns to execute underserved projects. Improved execution of summer marketing outreach efforts without cost to station.► Instituted complimentary ticketing system for entire station, offering 2 per person per show, per summer concert series. Sponsored 3 summer festivals: Celebrate Brooklyn! River-to-River Festival, and Central Park Summerstage. Raised company morale, and became added perk all employees.► Designed and distributed mobile-friendly email Mailchimp template for Express community e-newsletter, SchoolBook.org, and volunteer requests reaching over 12,000 people bi-weekly.► Built Volunteer Ambassador Program: a community outreach program where I trained and managed 20 volunteers and 6 interns to engage with New Yorkers about the station and learn about news happening in their neighborhood at more than 200 events. Enrolled 4,000+ people for e-newsletter.► Created profiles of community leaders, and assisted supervisor writing grant deliverable reports. Represented Station at community board meetings; identified and developed relationships with active community leaders and representatives throughout NYC. ► Leveraged relationships for Public Insight Network database, an effort launched by American Public Media to bring more diverse voices into newsgathering to make journalism more inclusive, collaborative, and community-focused. -
Intern - Emma Bowen Foundation For Minorities In CommunicationsNew York Public Radio Jun 2005 - Jun 2009New York, Us► Earned Kathy Sheperd Award for Outstanding Community Service.Worked in multiple departments performing activities in Programming Development, Community Engagement & Audience Development, and Public Relations: ► Co-produced social media analysis report on how to more effectively market the station from a community perspective, on social media platforms. Wrote SWOT Analysis on Public Insight Journalism (PIJ) to support planning for pilot radio show called The Express. ► Thrived in arranging WNYC’s marketing presence at stationed-sponsored festivals (i.e. Central Park Summerstage, Celebrate Brooklyn, River-to-River Festival). Scheduled table times and staffed them with volunteers, and coordinated all logistics regarding host appearances. Managed public broadcast partnership with WBGO Radio to host Newark community summit about the economy.► Created daily press clips and updated the station's news clip library. Prepared press packets for media pitches and returned media calls on behalf of the publicist. -
Writing ConsultantSt. John'S University 2008 - 2009Queens, Ny, Us► Taught college students during hourly sessions how to improve their own writing through self-reflective conversation and critical thinking. Provided tactics they could use to plan, draft, revise and edit their work. ► Helped 50+ students improve their essay, resume, or graduate school applications. -
Social Strategy DirectorTuvmedia 2007 - 2009► Lead social media initiative and community engagement efforts of truMovement - a nationwide network of creative college students who are passionate about creating change in the media with their skills, talents and ideas. ► Cultivated partnership between two organizations with mutual needs. TUV Media was awarded a $12,000 grant from the Corporation for Public Broadcasting (CPB) to conduct video market research called the MySource campaign on how public broadcasting can better serve young audiences through its programming.
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InternSchneps Media 2007 - 2008Bayside, Queens, Ny, Us► Interviewed and produced profile stories of state Senators and community activists for “Star of Queens” section of Queens Courier newspaper. Reported on surge of students registering in CUNY’s education system.
Erica J. Edwards Skills
Erica J. Edwards Education Details
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Craig Newmark Graduate School Of Journalism At CunyJournalism -
St. John'S UniversityJournalism
Frequently Asked Questions about Erica J. Edwards
What company does Erica J. Edwards work for?
Erica J. Edwards works for Lúgh Studio, Inc.
What is Erica J. Edwards's role at the current company?
Erica J. Edwards's current role is Multimedia Communications Leader ☛ Creative Director | Digital Storytelling | Creative Strategy Content Creation | Journalism | Non-Profit | Social Media | Internal Communications | Performance Measurement.
What is Erica J. Edwards's email address?
Erica J. Edwards's email address is er****@****ail.com
What is Erica J. Edwards's direct phone number?
Erica J. Edwards's direct phone number is +134787*****
What schools did Erica J. Edwards attend?
Erica J. Edwards attended Craig Newmark Graduate School Of Journalism At Cuny, St. John's University.
What skills is Erica J. Edwards known for?
Erica J. Edwards has skills like Ap Enps, Blogging, Broadcast, Community Outreach, Community Development, Constant Contact, Editing, Event Planning, Facebook, Final Cut Pro, Fundraising, Grassroots Marketing.
Who are Erica J. Edwards's colleagues?
Erica J. Edwards's colleagues are Michailah Bekoe, Jacklyn Hoch, Robert Aguirre, Pcm®, Cdmp, Inna Gurova, Lawrence Voigtsberger, Jalessa Muschette, Mark Hrytchak.
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