Erica Kuly Email & Phone Number

• Prospected, negotiated and closed small to medium local businesses in a fast-paced environment while creating a strong merchant pipeline.
• Contacted over 100 new businesses weekly, resulting in 15-20 face-to-face or over the phone sales presentations.
• Individually managed relationships with established clients and constructed proposals and contracts within selling guidelines.
• Worked hand in hand with remote production team to insure client’s satisfaction with marketing/advertising program.

Oakland, CA

• Created the first overall “Voice” of Solio, resulting in increased website views, social media engagement, and consumer feedback.
• Led content creation and graphic design for website, marketing emails, product packaging, promotions, and collateral.
• Daily management of outside PR firm, marketing suppliers, and one intern.
• Developed and managed marketing budget, consistently spending under budget while exceeding marketing goals.
• Strengthened partnerships with retailers including RadioShack, REI, and Amazon resulting in a 200% increase in overall sales in one year.
• Implemented and administrated all social media platforms including Facebook, Twitter, Flickr, and YouTube.

Oakland, CA

• Solely responsible for managing all top North American retail accounts such as REI, Amazon, Apple Stores, RadioShack, Sport Chalet, and distributors such as Tessco and Liberty Mountain.
• Owned and created several high level reports including weekly North American sell through breakdown, top account growth charts, competitive analysis reporting, and quarterly forecasting report.
• Daily tasks included managing each customer’s EDI platform, purchase order entry, compiling customer data such as sell through and adjusted forecasts, answering the main sales phone line, and connecting with customers.
• Quadrupled business with pre-existing retailers REI and Amazon in an 18 month time span.
• Secured new business from RadioShack and Apple Stores. Solio is still the only solar charger ever available at both of these retailers.
• Hosted multiple Solio product clinics and worked sales events at almost 20 REI stores in California.

Oakland, CA

• Individually Account Managed many of the company’s largest clientele, accommodating every urgent and VIP request 24 hours a day; including high demand companies such as Mattel, Williams-Sonoma, CalPERS, and LAX.
• Highest grossing United States Broadcast Sales employee in March 2007.
• Took the initiative to generate daily leads through cold calls and research and continually built my pipeline; began successfully bringing in new business accounts although main roll was Account Management.

Oakland, CA

• Promoted to sole assistant of the top selling Business Development AE in the company.
• Maintained Executives accounts with subscription and bulk package renewals, daily clip sales, customer service, and report generation.
• Established solid prospecting and product demo skills while continually reaching our ever-increasing monthly sales goals.

Oakland, CA

• Assisted Account Executives in both San Francisco and Los Angeles Sales Offices with daily sales tasks including order entry, account management, and locating open opportunities.
• Quickly adapted to the sales environment and consistently succeeded at every responsibility delegated to me.

Oakland, CA

• Created daily reports, which analyzed and monitored broadcast coverage for subscribing clientele.

Education record

Education record

Bachelor Of Arts, Film And Digital Media