Erica Lam work email
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Erica Lam personal email
Erica Lam is a Manager, Digital Content at BC Hydro. She possess expertise in blogging, social media marketing, social media, public relations, marketing communications and 15 more skills. Colleagues describe her as "I was immensely fortunate to have had Erica as my manager in my very first job in Canada. She’s one of those mentors who strike the perfect balance in being a support system - helping, guiding, showing the way and at the same time entrusting you with enough confidence to - take charge and carve your own path! Her meticulousness and precisionist approach to work is super impressive, and her ability to stay calm under the most excruciating situations and find quick solutions is awe… Show more" and "I worked with Erica on the same team throughout 2020 at Wondershare and her dedication to the project and team is second to none. She never backed down from a challenge and always make the work seem easy when it's not. She is a beacon of light in a sea of uncertainty and lets the team feel we can depend on her. She is passionate and truly understands the latest social marketing trends and knows exactly how to craft the best strategy and message targeting each user group. She is super… Show more"
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Manager, Digital ContentBc HydroVancouver, Bc, Ca
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Senior Manager, Brand Content StrategyCharitable ImpactVancouver, Bc, Ca -
Senior Manager, Brand Content StrategyCharitable Impact Nov 2022 - Present -
Content Strategist, BrandCharitable Impact Jul 2021 - Nov 2022
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Manager, Brand ExperienceWondershare Technology Dec 2020 - Jun 2021Lead the brand communications for Wondershare corporate. -
Manager, Content & CommunityWondershare Technology Jun 2018 - Dec 2020Lead the brand communications team in developing campaign and strategies for Wondershare's hero video editing product Filmora.
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Digital Community StrategistWondershare Technology Nov 2016 - Jun 2018Lead the launch of Filmora.io, a community for YouTube creators. This included leading a content team to develop blog articles and video content, such as the educational YouTube series "How to Be a Travel Vlogger".
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Founder & Editor-In-ChiefThe Style Spy Media Apr 2006 - Oct 2017Founder of one of Canada's first online lifestyle sites. The Style Spy won a 2011 Canadian Online Publishing Award and was named by Huffington Post as one of 20 must-follow Canadian Beauty Insiders. As one of Canada's first influencers, I also managed a team of contributors across Canada covering topics such as fashion, beauty, industry news and street style. I have appeared on Global TV, Breakfast TV, CTV Morning Live, Urban Rush, The Beat 94.5, The Province, Metro News, MTV , Ming Pao and Marketing Magazine. I have conducted in-person interviews with fashion designer Vera Wang and David Beckham. I have partnered with companies to create branded content, campaigns and events. This includes Nordstrom, TELUS, Capital One, Ford, Scotiabank, H&M, AXE, GAP, Aldo, Pinnacle Vodka, Metropolis at Metrotown, Hudson's Bay Company.
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Senior Social Media StrategistConsultant Jun 2012 - Nov 2016Vancouver, BcI worked with my clients to plan and execute their social media strategies. My services included social media strategy and planning, content strategy and production, social media monitoring and analytics, community management, influencer marketing, audits and training. My clients have included Shape Properties, Highstreet, Lougheed Town Centre, Brentwood Town Centre, Deerfoot City, Gentle Fawn, Martin's Apple Chips, Vitala Foods, The Noodle Box, BC Tree Fruits and lululemon founder Chip Wilson.Won a Silver Award for Marketing Excellence in the ICSC Canadian Shopping Centre Awards -
Social Media PlannerDare Nov 2010 - May 2012As the social media planner at Dare Vancouver, I lead social media strategies for clients and campaigns including Sony Ericsson, Baileys, McDonald's Canada, John Frieda, Tourism BC, Tourism Richmond, APTN, SAP, Ronald McDonald House Charities, Canada Travels, MTS, Allstream Small Business, BC Trade & Investment, Chatters, BC Honda, Tide, Dianes Lingerie, BC Children's Hospital Foundation and Tourism Thompson Okanagan. My work included social media strategy and campaign planning, content strategy, social media management and monitoring, social media training, influencer outreach and reporting. I have experience with tools including Sysomos, Lithium, Scoutlabs, Radian6, Klout and Hootsuite.I was the social media thought leader at the agency, hosting workshops and training within the agency. -
ContributorThe Vancouver Sun Nov 2009 - Nov 2011I contributed monthly to The Vancouver Sun Tuesday Style section. My stories included interviews with fashion designer Vera Wang and David Beckham. -
Social Media StrategistCossette Sep 2009 - Nov 2010As the lead social media strategist at Cossette West, I planned social media strategies and campaigns for clients including Ivanhoe Cambridge, Oakridge Centre, Tourism BC, SAP, Ronald McDonald House Charities, CBC, Tourism Richmond, McDonald's Canada, Canada Travels, MTS, Allstream Small Business and GAP.My work included social media strategy planning, content strategy, social media management and monitoring, training and thought leadership, influencer outreach and reporting.
Erica Lam Skills
Erica Lam Education Details
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Communications And Publishing -
Marketing Communications -
Certificate In Multimedia Studies
Frequently Asked Questions about Erica Lam
What company does Erica Lam work for?
Erica Lam works for Bc Hydro
What is Erica Lam's role at the current company?
Erica Lam's current role is Manager, Digital Content.
What is Erica Lam's email address?
Erica Lam's email address is er****@****are.com
What schools did Erica Lam attend?
Erica Lam attended Simon Fraser University, British Columbia Institute Of Technology, The University Of British Columbia.
What are some of Erica Lam's interests?
Erica Lam has interest in Blogging, Entrepreneurship, Social Media, Advertising, Travel.
What skills is Erica Lam known for?
Erica Lam has skills like Blogging, Social Media Marketing, Social Media, Public Relations, Marketing Communications, Advertising, Facebook, Marketing Strategy, Digital Marketing, Social Media Measurement, Event Planning, Community Management.
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