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Erica Lin Email & Phone Number

Vice President of Product Management at North
Location: Rochester, Michigan, United States 7 work roles 1 school
1 work email found @nabancard.com 3 phones found area 248, 800, and 866 LinkedIn matched
4 data sources Profile completeness 100%

Contact Signals · 1 work email · 3 phones

Work email e****@nabancard.com
Direct phone (248) ***-****
LinkedIn Profile matched
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Current company
North
Role
Vice President of Product Management
Location
Rochester, Michigan, United States
Company size
167 employees

Who is Erica Lin? Overview

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Quick answer

Erica Lin is listed as Vice President of Product Management at North, a company with 167 employees, based in Rochester, Michigan, United States. AeroLeads shows a work email signal at nabancard.com, phone signal with area code 248, 800, 866, and a matched LinkedIn profile for Erica Lin.

Erica Lin previously worked as Vice President of Product Management at North American Bancard and Senior Director of Product Management at North American Bancard. Erica Lin holds B.A., Communication Studies from University Of Michigan.

Company email context

Email format at North

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{first_initial}{last}@nabancard.com
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AeroLeads found 1 current-domain work email signal for Erica Lin. Compare company email patterns before reaching out.

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Profile bio

About Erica Lin

With 14 years of product management and marketing experience, I strive to build innovative and customer-centric products that create value for both users and stakeholders. Simply put, I make the right things in the right way. As the Vice President of Product Management at North American Bancard (NAB), I help merchants get paid and grow their business with Payanywhere, a mobile point-sale (mPOS) solution, and Payments Hub, a browser-based portal with online payments capabilities. I am responsible for the product vision, strategy, and development of these two products. Through leading by action, leading a lean product management & marketing team, and collaborating cross functionally within the organization, I deliver a SaaS product that customers love and value.

Listed skills include Social Media, Marketing, Facebook, Marketing Strategy, and 26 others.

Current workplace

Erica Lin's current company

Company context helps verify the profile and gives searchers a useful next step.

North
North
Vice President of Product Management
Detroit, MI, US
Website
north.com
Employees
167
AeroLeads page
Company profile
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7 roles

Erica Lin work experience

A career timeline built from the work history available for this profile.

Vice President Of Product Management

North

Detroit, MI, US

Vice President Of Product Management

Current
North American Bancard

Troy, MI, US

Payanywhere is a mobile point-of-sale (mPOS) solution created by North American Bancard Holdings, LLC. (NAB), a multi-faceted payment solutions provider processing more than $50 billion in transactions annually.

Aug 2023 - Present

Senior Director Of Product Management

North American Bancard

Troy, MI, US

- Responsible for a broad spectrum of work specific to Payanywhere, including but not limited to: product development; customer acquisition and retention; marketing support for sales and retail. - Collaborate with engineering team in product development initiatives (i.e., business and technical requirements, release planning, functional and usability.

Jul 2021 - Sep 2023

Director Of Product Marketing, Payanywhere

North American Bancard

Troy, MI, US

- Conduct market research through competitive analysis and on-site user surveys. Gather quantitative and qualitative feedback through user statistics, MixPanel, Qualtrics, and direct customer communication. - Map the customer journey and identify opportunities in each stage to provide the best customer experience and improve overall product value. - Craft.

May 2017 - Jan 2020

Brand Manager & Senior Product Marketing Manager, Payanywhere

North American Bancard

Troy, MI, US

- Created brand value through the implementation of brand guidelines and educating internal stakeholders on the importance of branding in order to achieve customer favorability and purchase preference. - Oversaw all aspects of the marketing mix, including but not limited to the creation of customer onboarding kits, the Payanywhere website and subsequent.

Feb 2012 - May 2017

Marketing Intern, Social Media Analyst & Marketing Account Executive, Payanywhere

North American Bancard

Troy, MI, US

- Launched North American Bancard’s first proprietary payment solution, Payanywhere. Assisted cross-departmental team from concept to delivery with SWOT analyses, initial media planning, usability and focus groups, and marketing materials. - Worked with VP of Sales in developing large-scale partnerships with associations/groups and direct selling.

Feb 2010 - Feb 2012
Team & coworkers

Colleagues at North

Other employees you can reach at north.com. View company contacts for 167 employees →

NS North Star North Star Colleague at North Iraq, Iraq View → BS Bo State Bo State Colleague at North Round Rock, Texas, United States, United States View → RS Raphael Seraf Raphael Seraf Colleague at North Greater Chicago Area, United States View → SE Saad Emad Saad Emad Colleague at North Iraq, Iraq View → KM Karen Manzo Karen Manzo Colleague at North Deerfield Beach, Florida, United States, United States View → DC Derek Chen Derek Chen Colleague at North Torrance, California, United States, United States View → DB Daniel Bavaro Daniel Bavaro Colleague at North Greater Sydney Area, Australia View → ZR Zoe Ross Zoe Ross Colleague at North Portland, Oregon, United States, United States View → AT Astrid Thomas Astrid Thomas Colleague at North France, France View → WS Wayu Sonklin Wayu Sonklin Colleague at North Thailand, Thailand View →
1 education record

Erica Lin education

  • University Of Michigan
    University Of Michigan
    Communication Studies
FAQ

Frequently asked questions about Erica Lin

Quick answers generated from the profile data available on this page.

What company does Erica Lin work for?

Erica Lin works for North.

What is Erica Lin's role at North?

Erica Lin is listed as Vice President of Product Management at North.

What is Erica Lin's email address?

AeroLeads has found 1 work email signal at @nabancard.com for Erica Lin at North.

What is Erica Lin's phone number?

AeroLeads has found 3 phone signal(s) with area code 248, 800, 866 for Erica Lin at North.

Where is Erica Lin based?

Erica Lin is based in Rochester, Michigan, United States while working with North.

What companies has Erica Lin worked for?

Erica Lin has worked for North and North American Bancard.

Who are Erica Lin's colleagues at North?

Erica Lin's colleagues at North include North Star, Bo State, Raphael Seraf, Saad Emad, and Karen Manzo.

How can I contact Erica Lin?

You can use AeroLeads to view verified contact signals for Erica Lin at North, including work email, phone, and LinkedIn data when available.

What schools did Erica Lin attend?

Erica Lin holds B.A., Communication Studies from University Of Michigan.

What skills is Erica Lin known for?

Erica Lin is listed with skills including Social Media, Marketing, Facebook, Marketing Strategy, Seo, Social Media Marketing, Email Marketing, and Public Relations.

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