Appointed Founder & CEO of Nagel Media Group, a boutique full-service marketing and advertising group offering affluent marketing solutions to the world’s most recognized brands including the top 1.5% of licensed real estate professionals based on annual sales volume in the United States. Expert in a diverse range of digital and traditional marketing methodologies, including search and social media strategy, user consumption research, deep competitor analysis, and paid ad strategy. Adept at… Show more Appointed Founder & CEO of Nagel Media Group, a boutique full-service marketing and advertising group offering affluent marketing solutions to the world’s most recognized brands including the top 1.5% of licensed real estate professionals based on annual sales volume in the United States. Expert in a diverse range of digital and traditional marketing methodologies, including search and social media strategy, user consumption research, deep competitor analysis, and paid ad strategy. Adept at managing teams, data-driven decision making, and leveraging cutting-edge technology to engage a bespoke audience and expand brand presence across all communication channels. Show less

My essential role as Director of Marketing is to ensure that our shop and our trusted advisors have the best representation as it relates to presentations, direct mail campaigns, email announcements, online presence, special events, etc. Integrate Engel & Völkers' 35 years of consistent and elegant global identity into the shop's local market. The following marketing channels are: designated shop website-shop.evusa.com, global site-engelvoelkers.com, listings management (window exposé… Show more My essential role as Director of Marketing is to ensure that our shop and our trusted advisors have the best representation as it relates to presentations, direct mail campaigns, email announcements, online presence, special events, etc. Integrate Engel & Völkers' 35 years of consistent and elegant global identity into the shop's local market. The following marketing channels are: designated shop website-shop.evusa.com, global site-engelvoelkers.com, listings management (window exposé, property exposé, cross-selling, syndicate sites, ShopTV, print collateral (local/national print advertisements, banner ads, shop handouts, etc.) This may include radio, tv, and geo-targeted mobile advertisements. Brand introduction, specifically the company's inception, history, marketing measures, brand differentiation, internal training, continued education and company procedures while guided by the company's core values. Corporate identity quality aspects pertaining to advisor and shop custom campaign creatives including print and digital media with overall campaign implementation, management and follow up.There is a higher caliber of real estate service that is expected and only Engel & Völkers can properly deliver. My mission is to ensure that anything presented by the shop or our advisors is for the enlightenment of the recipient. Show less

Manage a $500K national ad campaign for corporate payment solution launch. The campaign included: rich banner ads, print, text, and video. Launch national ad campaign for B2B mobile application. Campaign included.Manage a $110k Florida market ad campaign for B2B fuel product with Florida based ad agency.Ensure all media, press, and product collaterals are within Brand Guidelines for the following co-partnerships with CSI. Maintain and preserve the integrity of… Show more Manage a $500K national ad campaign for corporate payment solution launch. The campaign included: rich banner ads, print, text, and video. Launch national ad campaign for B2B mobile application. Campaign included.Manage a $110k Florida market ad campaign for B2B fuel product with Florida based ad agency.Ensure all media, press, and product collaterals are within Brand Guidelines for the following co-partnerships with CSI. Maintain and preserve the integrity of CSI and all co-partnership branding at all times.Design artwork for in house promotions and conference collaterals. Write press releases pertaining to quarterly product updates to launch via national press release distribution software to a database of editors and senior journalists with set regional and industry focus.Manage all company websites (including product page and landing page) activity and user interfaces are up to date. Ensure all text links, product videos, promos are functioning appropriately. 6 websites in total.Create and manage all company social network sites activity and interfaces are functioning properly. Sites include LinkedIn, Facebook, Twitter and Google Plus. 7 websites in total.Event planning for national conferences and keynote sessions. Including pre and post-show marketing campaigns, secure national media coverage and booth equipment shipments. Manage the video production process from start to finish. Review and/or write storyboards, provide visual concepts, voice over talent selection while maintaining co-partnership branding guidelines. Learn and apply all developer advertisement guidelines for Apple, Android, and BlackBerry pertaining to the mobile application website, print collateral, video production.Secure editorial and media coverage for CSI product launches and quarterly updates. Secured editorial in Pcmag, Wall Street Journal, Engadget and Android News. Video interviews in American Banking Association and Clear Channel Networks. Show less