Director Of Product Management
Current
Jul 2022 - Present
Who is Eric Arenas? Overview
A concise factual answer block for searchers comparing this professional profile.
Quick answer
Eric Arenas is listed as Director of Product Management at Yahoo, based in Los Angeles Metropolitan Area, United States. AeroLeads shows a matched LinkedIn profile for Eric Arenas.
Eric Arenas previously worked as Senior Business Intelligence Manager, Yahoo! Search Ads at Yahoo and Senior Product Manager at The Walt Disney Studios. Eric Arenas holds Mba, Marketing from Duke University - The Fuqua School Of Business.
Company email context
Email format at Yahoo
This section adds company-level context without repeating Eric Arenas's masked contact details.
Yahoo
Review company-level records connected to Eric Arenas before choosing the right outreach path.
Profile bio
About Eric Arenas
Computer Science Engineer with MBA and more than 15 years of work experience in Internet and technology. Skilled, experienced, and in-depth knowledge of Internet metrics, business intelligence, Hadoop, analysis on very large data sets, Search Engine Marketing (SEM), Pay per Click (PPC), Click Fraud, and Search Engine Optimization (SEO). Proven experience and skilled in product management, general management, web analytics, eCommerce, Cloudera Certified Hadoop Developer (CCHD), Practical Product Management - Pragmatic Marketing Certified, Internet architecture/platforms, and many programming languages.Specialties: Internet metrics, business intelligence, Hadoop, analysis on very large data sets, Search Engine Marketing (SEM), Pay per Click (PPC), Click Fraud, and Search Engine Optimization (SEO). Expert in Web logs and Web analytical tools. Microsoft Office, MS Access and MS Excel. Strong Knowledge of MS SQL, Oracle, Java-J2EE, LDAP. Statistical tools such as SPSS.Faculty member of the Computer Science Department of the Catholic University of Peru from 2000 to 2002, in C++ and Java.
Current workplace
Eric Arenas's current company
Company context helps verify the profile and gives searchers a useful next step.
10 roles
Eric Arenas work experience
A career timeline built from the work history available for this profile.
Senior Business Intelligence Manager, Yahoo! Search Ads
•Named Yahoo’s 2021 Individual Award of the Year
Senior Product Manager
• Created a new self-service Data Platform oriented to Data Engineers and Data Scientists. Technologies used: Databricks, Airflow(workflow), AWS, Amazon RDS, Kafka, RedHat OpenShift, and DataDog.
Oct 2017 - Jun 2018
Director Product Management
-Launched ypSearch Marketplace, an SEM industry-standard, Pay Per Click based search advertising marketplace that allows advertisers to access both Web and Mobile YP users. ypSM Press Release here: http://goo.gl/WRM27v and video: https://vimeo.com/122986765 -Own the roadmap and drive requirements development for new advertiser products (part of ypSearch Marketplace) and 6 legacy advertiser products, totaling over $500M in yearly revenue.-Triage and resolve sales, advertisers and executive escalations. Manage performance of local search products with the coordination of diverse teams to ensure that issues are solved quickly and products are performing at target.-Conduct ad-hoc analysis, as needed, using a combination of hive queries, python Hadoop streaming, queries in Vertica and Oracle. Serve as SME for Analytics.-Manage a team of 4 product managers and tutor and coach other 3 product managers.
Jun 2013 - Sep 2017
Director Product Management, Business Analytics
-Lead the BI Product Management function managing a team of product managers focusing primarily on logging and tracking requirements, traffic reporting requirements and data analytics.-Provided end-to-end leadership for key metrics reporting, particularly traffic data and issues with same as well as served as the official “voice” for key metrics reporting. Defined and evangelized new metrics and KPIs.-Managed the Business Intelligence roadmap and traffic reporting and analytics. Communicated regularly with stakeholders regarding priorities.-Served as a cross-functional leader for multiple processes across disparate stakeholder organizations including BI, Engineering, QA, Analytics, Business Development, Business and Product.-Achieved Pragmatic Product Manager Certification (Pragmatic Marketing) in February 2011-Achieved Cloudera Certified Hadoop Developer (CCHD) in July 2010.-AT&T Interactive became YP.com on May 2012, an independent company.
Jul 2009 - May 2013
Business Manager, Network Quality Team, Marketplace Quality, Yahoo! Search Marketing Ysm
Business Manager, CTP Filters (Click Protection Systems), Network Quality, Marketplace Quality, Yahoo!-Managed the Click Protection System designed to help detect click fraud and invalid clicks for all of Yahoo! Search Marketing and Yahoo! Advertising platforms.-Managed all of the audits and certifications required for our Click Protection Systems (SOX, etc)
Apr 2007 - Jul 2009
Business Optimization & Traffic Quality Manager, Yahoo! Search Marketing - Ysm
Business OptimizationoManaged the revenue optimization and editorial process for more than 5MM websites.oReduced millions of unnecessary searches for key partners by improving their implementations, improving CTR (click through rate) and reducing serving costs by $1MM per year oDeveloped value-based sales proposal leading to secure deals worth more than $10M in incremental revenue (ex-TAC). oDeveloped business rules for domain implementations to optimize revenue.oDeveloped MRD/PRD for Editorial workflow, including FEF, optimizations and the new editorial MIL publishing
May 2005 - Apr 2007
Web Manager/Product Marketing
Product Manager, Imaging & Printing Group, Large Format Media Marketing* Created and conducted the overall assessment and competitive analysis of the Designjet website, including focus groups in Los Angeles and Chicago. * Created, based on previous analysis, an implementation plan on how to promote our products, prevent against switch selling and generate revenue via eCommerce. Increased customer retention by 20% and customer satisfaction by 15%.* Created a new marketing metric to measure the revenue and conversion rate of our customers. Web eCommerce generated more than $50K in revenue during the summer.* Completed Product Marketing Manager training program that included modules of New Product Introduction, pricing, marketing communication and others.
Jun 2004 - 2005
E-Business Sales & Marketing Coordinator
E-Business Sales & Marketing Coordinator, 2002 - 2003* Provided support to Senior Managers regarding all E-Business Sales activities in Peru, Bolivia and Ecuador. Supervised 4 sales engineers. * Promoted and launched ten new products (Market Assessment of New Product and go-to-market strategies), and led team to win bids valued more than $700,000.
Jan 2002 - Jul 2003
Test Manager
Test Leader, Mexico City, Mexico, 2000 - 2001 * Ensured overall quality on the implementation of a new façade to the Banco Nacional de Mexico (Banamex) website for customer interfacing. * Created a reliable and competent quality assurance team of 15 engineers that oversaw the functionality, installation, configuration, and deployment of the website, resulting in three additional projects, totaling US$ 21M
Jan 2000 - Feb 2001
3 education records
Eric Arenas education
Mba, Marketing
Duke University - The Fuqua School Of Business
Mba, Master In Business Administration
Duke University
Bs, Computer Science
Pontificia Universidad Católica Del Perú
FAQ
Frequently asked questions about Eric Arenas
Quick answers generated from the profile data available on this page.
What company does Eric Arenas work for?
Eric Arenas works for Yahoo.
What is Eric Arenas's role at Yahoo?
Eric Arenas is listed as Director of Product Management at Yahoo.
Where is Eric Arenas based?
Eric Arenas is based in Los Angeles Metropolitan Area, United States while working with Yahoo.
What companies has Eric Arenas worked for?
Eric Arenas has worked for Yahoo, The Walt Disney Studios, Yp, The Real Yellow Pages®, Yahoo! Inc, and Hewlett Packard Company.
How can I contact Eric Arenas?
You can use AeroLeads to view verified contact signals for Eric Arenas at Yahoo, including work email, phone, and LinkedIn data when available.
What schools did Eric Arenas attend?
Eric Arenas holds Mba, Marketing from Duke University - The Fuqua School Of Business.
Find 750M verified contacts
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial