President
CurrentLead Concrete Communications, a full-service marketing, events, and social media agency based in Brooklyn. Manage a team of eight to build brand awareness for clients in real estate/retail, fashion/lifestyle, beauty/fragrance, consumer products, and media. Initiate new business development. Supervise and strategize content creation, creative direction, and event activations. Establish brand voice, storytelling, and marketing strategies. Oversee website development and creation of visual assets. Leverage brand partnerships, create social media strategies, explore paid opportunities, handle influencer marketing campaigns, and produce experiential events and activations. Media relations. Reporting measurements and analytics. Partial client list includesCommercial Real Estate & Retail: Acadia Realty, BKLYN Studios, City Point, DeKalb Market Hall, The Downtown Brooklyn Partnership, The Shops at Marble Hill, and Washington Square Partners. Beauty/Fragrance: Diesel, Kenneth Cole, Vince Camuto, Cacharel, Pink Sugar. Fashion/Tech: ShopShops