Erica Jones Email & Phone Number

This role provides me the opportunity to apply my marketing skills to create strategic, high-quality proposals and presentations. I use a strategic approach to win work that drives growth and expansion in target markets. In particular, I leverage my background and experience in the government and military environment as well as economic development to strengthen our federal and corporate market pursuits.

At ICB, I have the opportunity to share my 10+ years of digital marketing experience with students. As an instructor, I teach them the skills necessary to create and implement social media and communication campaigns across multiple platforms to align with marketing strategies. I encourage them to think critically and develop a strong grasp on foundational concepts including: •Best practices to create and share engaging content that builds engagement, responds to audience needs, and converts followers into to customers. •Developing a targeted communications strategy to promote individuals, brands, and products and grow audiences that utilized automation and considers the capabilities of platforms across channels. •Measuring and proving ROI and using a data driven approach to set measurable goals and analyze key performance indicators (KPIs) for campaign across relevant channels.

As the Federal and Military Relations Specialist, I work cross-functionally across a variety of teams to develop and implement strategies for regional and statewide economic growth and development in the aerospace and defense space. My role brings together a wide coalition of stakeholders committed to preserving, protecting, and expanding Ohio’s federal, military, aerospace and defense initiatives which generate jobs, attract talent, and fuel innovation in the state. This position is multifaceted, allowing me to apply several skills across the areas of communications, project management and business development.

My time as a Public Affairs Specialist helped raise the community and scientific profile of NARMU-D, securing a variety of partnerships and collaborations. I worked across internal and external communications channels, executed various events from military ceremonies, scientific conferences and community engagements while soliciting and managing media coverage to maximize the impact of our efforts. I also promoted research activities of the command through planning and executing tours, creating social media content, working with news outlets, and utilizing other communication strategies to broadcast our mission. I worked to align our marketing strategy with the vision of the commanding officers to execute and broadcast command events and create collateral which were essential to facilitating partnerships critical to procuring the funding necessary to continue our work enhancing the health, safety, performance, and readiness of our military service members.

Okinawa, Japan

Have you ever thought about living overseas? Did you wonder how you would manage critical tasks like securing housing, finding a car, learning the language or even making friends? That's what my role as Resource Center Director was all about. As the first Resource Center Director of Japan’s Okinawa Institute of Science and Technology (OIST), I initiated, developed, implemented, and evaluated events and programming focused on the integration and community engagement of non-Japanese students and staff. Because the institute was new, all of the programming was developed from scratch. I drew upon my experiences as an expat including navigating local and national rules and regulations, learning the language, and developing a social circle in order to spearhead a robust center that helped hundreds of people during my tenure.

Japan

Cleveland, Oh

Bachelor Of Arts - Ba

Activities and Societies: Chase House President, Sazanami Co-Chair/Secretary, Bridge Program Leader, Otelia Cromwell Day Student.

Study Abroad

Activities and Societies: EAGLES Dance Society

Master Of Business Administration - Mba