Erica Violette Email & Phone Number

Raleigh, North Carolina, United States

Led the end-to-end development and management of all digital marketing materials, overseeing social media presence, company branding, and web design. Spearheaded product marketing and promotions, from conception to execution, demonstrating proficiency in project management. Orchestrated digital advertising campaigns, utilizing analytics to enhance marketing strategies. Successfully managed and analyzed campaign performance, contributing to data-driven decision-making. Took charge of promotional event management, ensuring seamless execution. Initiated and implemented customer engagement and retention projects, contributing to overall brand loyalty.• Spearheaded successful product marketing and promotions, contributing to a increase in engagement.• Innovatively designed and executed promotions, demonstrating a keen eye for brand aesthetics.• Ensuring deadlines and quality standards were consistently met and/or exceeded.• Applied digital advertising strategies and conducted in-depth analytics to optimize marketing campaigns effectively.

Southern Pines, North Carolina, United States

Drove the visual narrative for a globally recognized educational institution, spearheading design initiatives that propelled client engagement by 35%. Executed over 300 graphic design projects, including web design, logos, brochures, advertisements, and infographics.• Orchestrated campaigns to expand the customer base and elevate market promotions, consistently exceeding management goals.• Collaborated seamlessly with the marketing team to produce cohesive and engaging assets across various platforms.• Implemented drip marketing campaigns that captured new leads, contributing to a significant client growth.• Excelled in maintaining a higher creative standard, demonstrating exceptional time management, quality, and accuracy.• Proficiently utilized Adobe Creative Suite, HubSpot CRM, Workfront, SharePoint, Traction EOS, and other industry-standard platforms.

Raleigh-Durham, North Carolina Area

Championed the design, development, and implementation of both digital and print promotional, marketing, and educational materials for a vibrant community. Exceeded position expectations by consistently going above and beyond for both administration and the wider community.• Led the design, development, and implementation of a wide range of assets, including marketing materials, logos, brochures, newsletters, bulletins, infographics, visuals, videography, online/offline promotional materials, advertisements, websites, mobile applications, and social media assets.• Collaborated with staff and leadership to formulate strategies that addressed organizational needs and maximized opportunities for successful communication.• Efficiently managed production budgets, resulting in a remarkable 45% decrease in yearly costs.• Exceeded goals in revitalizing branding, workflow, internal/external communication, and updating practices to industry standards.

Transformed clients' visions into a comprehensive portfolio through successful collaboration, merging creative vision with strategic insight to breathe life into brands. Possessing a keen eye for design and market trends, I conceptualized and executed compelling visual campaigns across multiple platforms.• Excelled in translating abstract concepts into tangible, impactful experiences.• Fueled the growth of diverse projects and industries by leveraging adaptability and versatility, ensuring that every outcome exceeded client expectations.• Dedicated to providing creative solutions that boosted brands and connected with audiences, leading to success in a changing creative environment.

Cary, Nc

Joined Micromass Communications as a QA Specialist, rapidly advancing to roles such as Graphic Designer and Production Artist within the first year. Played a pivotal role in content and material creation for leading pharmaceutical and healthcare companies, ensuring compliance with standards for submission to regulatory bodies and live production.• Collaborated seamlessly with internal and external departments and brand teams to build and maintain design materials, adhering to stringent standards for submission to the FDA, DDMAC, and/or live production.• Contributed to special projects including pharmaceutical product launches, brand management, and various health and medication communication programs.• Created award-winning print and digital design content for industry-leading pharmaceutical and biotech companies.