Erica Waliser Email & Phone Number

Seattle, Wa, Us

Woodinville, Washington, United States

Seattle, Wa

PR & Marketing Director for Bar Sabine, Rhein Haus, Poquitos, Sabine Café, Stoup Brewing Kenmore. Manage annual marketing budget across 10 restaurant and bars. Oversee dynamic in-house events from conception, planning, advertising, marketing, and execution. Manage in-house graphic designer for content design on printed and digital assets. Content creation for social media, press releases, e-mail marketing, digital and radio ads, and in-house marketing materials. Responsible for maintaining accurate online presence of restaurants and ensuring high standards of marketing materials in-house. Delegate essential in-house marketing and restaurant operation tasks to management staff.

Walla Walla

Provided world-class customer service and wine education on both local and global platforms for Washington’s third largest winery. Responsible for tasting room management, helping develop national and local event programming, wine club organization and direct-to-consumer sales for the entire company. Assisted national sales team and marketing director in providing VIP groups exceptional hospitality. Private event rental sales, management, and event execution. Responsible for hiring, training, and managing tasting room staff.

Seattle

Responsible for planning and execution of media and marketing events, including development of in-bound itineraries for prominent national and international media, helping develop creative programs for local events such as Taste Washington and organizing and promoting Washington State Wine presence at national trade events. Responsible for composing and issuing press releases and overseeing website and monthly newsletter content development and deployment. Work collaboratively with Wine Commission constituents, regional wine associations, external advertising and web development agencies. Develop and track Key Performance Indicators for individual programs and strategic objectives. Oversee production of collateral for local, national, and international marketing and PR programs. Assist with public relations budget development and management. Oversee external advertising agency on content for and execution of the Commission’s social media strategy. Work alongside marketing department to execute in-bound trade trips. Develop and maintain relationships with influential local, national and global media. Responsible for hiring and managing marketing and public relations intern.