TOOTRiS is a tech-enabled service that connects all of Child Care's stakeholders in one app. We founded TOOTRiS so that all parents - especially women - have the same equal opportunities for career advancement & so that every child (regardless of family income or zip code) has access to quality Child Care. I have over 20 years of experience in B2B and B2C markets, concentrated around technology, digital marketing & data. Proven history of developing monetization projects that fuel growth in new sales revenue & brand recognition (aka market equity). I'm passionate about business intelligence research, and synthesizing information from a variety of data sources to make accurate and well-formulated brand decisions - let's get in the weeds! Calculating and quantifying statistical significance in data / marketing sets to leverage from is my thing (and man, do I love to talk about it!). I have created & managed relationships with clients/partners including Adult Swim, Amazon, Apple, Associated Press, AT&T, Comedy Central, CSC, East West Bank, Electronic Arts, Facebook, Ford, Google, HBO, Intuit, Level3, LinkedIn, Microsoft, Nintendo, Outbrain, Pfizer, PNC, PWC, Reuters, Rackspace, Revcontent, Rio Tinto, SAIC, San Diego Zoo, Showtime, Sony, SPAWAR, Taboola, Turner Broadcasting, Veeam, VICE, Warner Brothers, Wells Fargo, Whole Foods, & Yahoo. Through the last two decades, I've growing business units internationally, building extremely successful marketing, sales and automation teams, and leading high performance organizations that maximize value for its shareholders and employees. And written long, keyword-packed LinkedIn About summaries.