Director Of Sales And Marketing - Aerospace Division
Management:- P&L responsibility for 36M€ annual sales (up from 27M€ in 2015), for 3 subsidiaries- Structure a team of 15 reports (5 direct + 10 indirect) in sales, business development, marketing and communication: hire, coach, set goals, assist in customer visits, encourage training, conduct performance review.Strategy & Marketing:- Participate in M&A and integration of 3rd subsidiary: due diligence for commercial agreements, then align sales organization- Lead customer centric products & services development with innovative technologies such as connected test means, 3D printed tooling, cabin connectivity- Do marketing and business plans to create sustainable competitive advantage and create value: Segmentation/Targeting/Positioning, Product roadmap, ROIC analysis, Free Cash Flow generation- Establish industrial partnership for product design, manufacturing and sales- Communicate to increase brand notoriety & clarify solutions offering: digital strategy, website content, SEO, trade shows, advertising, press relation.International Business Development:- Sign master agreement with Airbus to become a strategic supplier- Scale up international sales by expanding our representatives network: initiated distribution partnership in China, Singapore, UAE, South Africa, Brazil, USA, Canada- Decide on price, review legal terms for risk mitigation, negotiate transactions.Customers:- Aircraft manufacturers (wide bodies, regionals, business jets), helicopters & rocket manufacturers- OEMs (Aerostructures, Avionics, Systems), Engine manufacturers- Airlines, MROs - Operators of helicopters, business jets, military aircraftPart of ECA Group (700 people - 112M€ sales), ECA Aerospace designs, manufactures and supports on-board electronics, special tooling, test systems, automated assembly lines (projects up to 15M€).Liaise and collaborate with other divisions of the group doing robotics (drone), simulation, additive layer manufacturing (ALM / 3D printing)