Eric Luu Email & Phone Number

Richmond, Virginia, United States

• Develop and execute a change communications plan intended to bring the sector strategy to life• Use change management and communications best practices to create executive briefings and develop content about the strategy for employees, customized for different audiences• Identify creative opportunities to share examples of the strategy in action• Serve as the coordinator of a team of strategic activators, including senior change champions within the Sector, managing engagement… Show more • Develop and execute a change communications plan intended to bring the sector strategy to life• Use change management and communications best practices to create executive briefings and develop content about the strategy for employees, customized for different audiences• Identify creative opportunities to share examples of the strategy in action• Serve as the coordinator of a team of strategic activators, including senior change champions within the Sector, managing engagement opportunities and developing key messaging for them to share with employees Show less

Richmond, Virginia, United States

• Producing and collaborating amongst cross-functional teams to create "This Week at Booz Allen", the firm's weekly newsletter to 34,000+ employees• Produced, shot, and edited six video projects, most notably "The Pitch" recap video for the firm's largest technical summit• Oversees multichannel content publishing through consulting with business partners, quality assessing content, and designing digital communications for the firm's news channels

Richmond, Virginia, United States

clients: Audi, Walmart, Capital One, Richmond Regional Tourism, Wounded Warrior Project• Performed quality checks, encoded, and trafficked 250+ weekly paid and owned content to (DMS) TV wall system for Walmart• Researched, compiled, and designed a social media best practices resource and presented for an all agency meeting• Directed talent, bought supplies, and set up and tore down sets for Capital One's Tech National campaign • Quality checked specs for Tech National… Show more clients: Audi, Walmart, Capital One, Richmond Regional Tourism, Wounded Warrior Project• Performed quality checks, encoded, and trafficked 250+ weekly paid and owned content to (DMS) TV wall system for Walmart• Researched, compiled, and designed a social media best practices resource and presented for an all agency meeting• Directed talent, bought supplies, and set up and tore down sets for Capital One's Tech National campaign • Quality checked specs for Tech National campaign for Capital One• Edited and reformatted information and credentials for all Walmart Pharmacies Show less

Richmond, Virginia, United States

• Using Abila to input donor data and create fundraising reports• Facilitate efficient workflows for mailings• Supporting Executive Vice President with accurate deliverable information

www.bboydojo.com• Craft weekly newsletter and video content for 7,900+ members, synthesizing multiple topics with full integration to website, email list, and social media platforms using Mailchimp and Facebook Creator Studio• Conduct and analyze customer feedback from 60+ one-on-one research calls to increase retention and success of courses (+51% increase in revenue from last International Teachers Education course launch)• Increase course membership by training 100+… Show more www.bboydojo.com• Craft weekly newsletter and video content for 7,900+ members, synthesizing multiple topics with full integration to website, email list, and social media platforms using Mailchimp and Facebook Creator Studio• Conduct and analyze customer feedback from 60+ one-on-one research calls to increase retention and success of courses (+51% increase in revenue from last International Teachers Education course launch)• Increase course membership by training 100+ marketing affiliates through G-Suite and LeadDyno• Create engaging and empowering member experiences through monthly challenges, bimonthly discussions, Q&As, and weekly assignments using G-Suite and Facebook • Led ongoing flow of information and communication for five programs using Mailchimp and brand email• Organize 250+ person online audience for “Black Heritage of Hip Hop” panel to address erasure, suppression, and appropriation of black culture within Hip Hop and in the United States using Zoom • Track and report social ad campaigns using Facebook Creator Studio and Iconosquare to identify and implement trends of successful content increase 35% in followers and 42% in subscribers annually Show less

Greater Los Angeles Area

• Helped organize the 25th Bboy Bgirl Anniversary Summit, a three-day hip hop festival in LA, with a $30,000 budget through production planning, organizing thirty vendors, and collaborating with other in-city organizations• Managed a team of 14 volunteers the day of for artist relations and production sets• Led marketing plan by creating a two-month content calendar with deliverables for social media and promoting the Summit at various events throughout LA

Richmond, Virginia Area

client: Sling TV• Led, organized, and managed a team of four to develop a full ad campaign for Sling TV directed towards baby boomers in their student workshop program• Developed strategic proposal and creative for Sling TV• Took workshops about the advertising world from some of the best in the industry

Blacksburg, Va

Creating, editing, and researching 360 video under Dr. Mike Horning

Blacksburg, Va

LINK: The Center for Advancing Industry Partnerships, has been founded as a universitypriority to offer a holistic, streamlined approach that starts with industry needs and continues through the continuum from Discovery to Market. LINK accelerates partnerships by serving as a bridge fromindustry partners to faculty, staff, and students. We strive to establish long-term relationshipsnecessary to ensure that products reach markets and deliver value. • Conducting competitive… Show more LINK: The Center for Advancing Industry Partnerships, has been founded as a universitypriority to offer a holistic, streamlined approach that starts with industry needs and continues through the continuum from Discovery to Market. LINK accelerates partnerships by serving as a bridge fromindustry partners to faculty, staff, and students. We strive to establish long-term relationshipsnecessary to ensure that products reach markets and deliver value. • Conducting competitive intelligence research and analysis for key industries and market sectors such as Defense, Energy, Artificial Intelligence, Autonomous Systems, and Cybersecurity. • Supporting project marketing and promotion through developing compelling presentations & infographics• Received Collaborative Institutional Training Initiative (CITI Program) training Show less

Blacksburg, Va

• Teaching students how to use Adobe Suite and Pro Tools software• Instructing a one-click studio and sound booth • Managing digital media projects

Richmond, Virginia Area

Blacksburg, Virginia

• Producing, managing, and executing social media projects such as Whomans of CALS, #WayBackWednesday, #CALSVlogs, #TestTipThursday, and Professor Profile videos using Adobe Premiere Pro and Canva• Utilizing HootSuite to draft and schedule online content for both VT CALS and Virginia Cooperative Extension • Deciphering analytics to find out when to best engage with audiences as well as creating content that consistently increases in performance

Blacksburg, Virginia

• Providing student aid and help with library print services, resources, and facilities• Helping set-up and tear-down events within the Multipurpose room• Developing soft skills through communication, teamwork, and event planning.

Blacksburg, Va

• Applied and chosen as one of 30 Orientation Leaders out of approximately 250 applicants• Leading orientation groups of 20 students four times a week from 5:30 AM to 12 AM for the month of July

Blacksburg, Virginia

• Replacing a Residential Advisor as a freshman• Assisting 34 students transition into college; providing guidance, expertise, and networking opportunities• Managing and facilitating one-on-one check-up conversations with over 34 residents four times annually• Creating bimonthly programs for residents; facilitates community mentality and positive motivation for over 17,450 freshmen

Blacksburg, Virginia

Conducting telephone interviews, mailing questionnaires, and collecting web surveys

Blacksburg, Virginia

• Digital newspaper required multi-tasking other responsibilities with editing and creating video stories using Adobe Premiere Pro CC that consistently reached over 4,000 views and 28 shares weekly• Proactively sought multiple interview sources within campus as well as surrounding cities • Creating 40% increase in social media presence; Instagram, Facebook, and Twitter