Eric Franklin is a Local SEO guide for small businesses. Former head of Tech Reviews at CNET. at ELF Consulting. He possess expertise in writing, quality management, social media, public speaking, test automation and 35 more skills. Colleagues describe him as "When I came to CNET, Eric immediately became a trusted lieutenant and an important thought partner in optimizing our reviews content for better performance and driving audience growth. He was ahead of his time as an edit lead who also deeply understood how to balance SEO best practices, audience trust, and editorial integrity. As a result, he was able to create more business value and generate stronger traffic by optimizing what was already a great set of content assets. Eric also took his role as a people manager very seriously and was consistently well-regarded by his direct reports for his mentorship and empathy while also creating an environment for them to shine. Lastly, Eric was always very interested in growing as a business leader, was open to feedback, and saw his work as an editor in the larger context of the value he was bringing to the audience, to the team, and to the business. And Eric's high emotional IQ made him a great teammate and a pleasure to work with." and "Eric is a seasoned editorial leader with a deep understanding of the consumer electronics industry, and in particular, the mobile phones segment. He knows how to deliver content plans that succeed, driving both traffic and revenue. Most importantly, he does a great job nurturing and supporting talent, which has helped him build a team of highly motivated and engaged colleagues. Eric is a valuable asset to any editorial team looking to grow and succeed."