I develop and manage web marketing campaigns for law firm clients, utilizing individually-crafted SEO and social media strategies to get our clients online visibility and leads.

(See 15+ recommendations I received for this position from customers and employees I worked with.)As a Web Manager, I worked with optometrists across the United States and Canada to help market their businesses over the internet, using their website, Google, Google+, Facebook, PPC, Facebook, YouTube, etc. As the team leader, I reported to senior staff and I managed the other Web Managers' work. I worked directly with 75+ clients each month through monthly phone calls to strategically plan how to expand their online presence. Here are some of my accomplishments while in the positions:-- Repeatedly broke company record for longest period of no-client quits (i.e. almost none of my clients ever quit our service)-- Worked with SEO team to develop innovative ways to get websites ranked, such as building private blog networks.-- Developed a system to build custom client videos for YouTube and to get them ranked quickly in Google search results.-- Introduced online press release services for our clients.-- Worked directly with SEO to get close to 100 sites to the top of Google for important keywords, i.e. "optometrist + city name."-- Introduced systems and guides to make work more efficient across teams, like how to streamline getting new customers up and running.

JustPayPerCall creates websites for small businesses in the United States that show up on the top of Google in a local market. Clients only pay for calls that the website generate. This is the most effective way for small business owners to get new, quality leads from people that are looking for that service.

The Division of Acute Care (DAC) oversees policies that affect over $100 billion of annual payments to hospitals. In a division consisting of 30 employees, served as point of contact and coordinator for the production of 5 volumes of the Federal Register, a 1000+ page document describing changes related to health care policy. Prepared external documents, including press releases and fact sheets, following the publication of this document. (See below for samples). Implemented and prepared external release documents for major government initiatives, including special assistance for hospitals affected by Hurricane Katrina, and incentives for hospitals to increase the size of their graduate medical programs. Presented on behalf of Medicare at large conferences and on national phone calls. Prepared informational PowerPoint slides for management to use in presentations at conferences. Created, edited, and revised major sections of http://www.cms.gov, Medicare’s main website that has over 15 million visitors monthly.Lead writer for sections of official internal and external government documents, including the Medicare Provider Reimbursement Manual, the Federal Register, Fact Sheets, and Q & As. Provided analysis and briefing documents regarding policy changes and support of decision-making. Provided ongoing guidance to hospitals, associations, and consultants pertaining to these policy areas.In special 3-month assignment, provided support to management of group with multiple divisions and 150 employees. Coordinated assignments with lower management and employees. Coordinated and prepared briefing materials for upper-management level meetings with outside groups and for external presentations. Managed $100k contract. Produced meeting materials for quarterly meeting of top U.S. doctors and government officials. Materials used for final report presented to the White House.

The Senate Republic Conference provides public relations and communications support to all Senate Republican members.Researched, prepared, and distributed talking points to U.S. Senators to assist with press interviews and Senate floor speeches. Coordinated weekly meetings for U.S. Senate press secretaries and White House staff to discuss messaging strategies related to Senate legislation. Prepared weekly message newsletter based on this meeting for U.S. Senate press staff. Organized and coordinated press conferences for U.S. Senators to support major legislative initiatives. Helped Jewish and Pro-Israel groups visit the U.S. Capitol and speak to U.S. Senators.Wrote press releases and recorded radio and TV voiceovers in Spanish. Recruited and managed 6 university interns as part of quarterly internship program.