Eric Taylor

Eric Taylor Email and Phone Number

Co-Founder @ SmartDreams
Irvine, CA, US
Eric Taylor's Location
Irvine, California, United States, United States
Eric Taylor's Contact Details

Eric Taylor work email

Eric Taylor personal email

n/a
About Eric Taylor

Dynamic, results-driven executive with 10+ years of experience scaling brands and driving user acquisition across entertainment, edtech, and health sectors, spanning early, mid, and late-stage companies. Known for accelerating revenue, enhancing customer engagement, and launching high-impact marketing strategies. Key achievements include founding an AI-powered children’s app recognized as a Top AI App by Apple, leading Crunchyroll’s global expansion to over 45M users and 2M subscribers, and contributing to its $1.2B acquisition by Sony. Skilled in building and leading large teams, including managing a cross-functional team at Sketchy, where initiatives drove 33% year-over-year revenue growth in direct-to-consumer sales. Experienced in forming strategic partnerships and using data-driven growth strategies to boost user retention and long-term brand loyalty.

Eric Taylor's Current Company Details
SmartDreams

Smartdreams

View
Co-Founder
Irvine, CA, US
Website:
smartdreams.ai
Employees:
1
Eric Taylor Work Experience Details
  • Smartdreams
    Co-Founder
    Smartdreams
    Irvine, Ca, Us
  • Castle
    Vp Of Growth
    Castle Apr 2024 - Present
    Palo Alto, California, Us
  • Smartdreams
    Co-Founder
    Smartdreams Dec 2022 - Present
    Led the development of an AI-powered children’s reading app, recognized as a Top AI App of 2023 by Apple, listed among industry leaders like ChatGPT, Canva, and Pinterest.Bootstrapped user growth to thousands of young readers and generated high user engagement with thousands of unique stories created.Elevated brand trust by achieving a 4.9/5 star rating on the App Store, positioning SmartDreams as a leader in children's AI-driven storytelling.Secured Educational App Store certification, enhancing credibility and boosting parental and educational trust.Enhanced brand visibility through strategic media placements, including coverage in Business Insider.
  • Renee
    Vp Of Growth
    Renee Sep 2022 - Present
    Los Angeles, Ca, Us
    Drove DAU growth to 40K, leading the product development and go-to-market strategy for two AI-powered health services focused on personalized home care for seniors and underserved communities.Owned and executed comprehensive growth strategy, overseeing all aspects of user acquisition, engagement, and retention to achieve targeted DAU milestones.Assembled and led a high-performing, international cross-functional team in development, design, and media relations, ensuring alignment with growth objectives.Unified teams around strategic growth targets, integrating departmental goals with overarching company vision for sustained scaling and brand elevation.Instrumental in earning recognition as one of Fast Company’s most innovative companies in wellness and personal care, enhancing Renee's market credibility and visibility.
  • Sketchy
    Head Of Marketing
    Sketchy Apr 2021 - May 2022
    Los Angeles, California, Us
    Drove 33% year-over-year revenue growth in direct-to-consumer sales through strategic initiatives focused on subscriber retention and enhanced engagement.Engineered a comprehensive rebranding strategy, boosting NPS by 20% and increasing brand awareness by 10%, which strengthened market positioning and customer perception.Built and led a cross-functional team of 12 across lifecycle, PPC, referral, social, influencer, and demand generation disciplines, establishing frameworks for brand consistency and strategic alignment.Developed and executed go-to-market strategies for three new content programs, expanding the addressable market and optimizing subscription models to support long-term growth.
  • Stackin'​
    Growth Consultant
    Stackin'​ Nov 2020 - Apr 2021
    Los Angeles, Ca, Us
    Delivered expert insights and strategic recommendations as a growth consultant, contributing to enhancing personalized financial advice and services.
  • Genius Brands International Inc (Gnus)
    Growth Consultant
    Genius Brands International Inc (Gnus) Nov 2020 - Apr 2021
    Beverly Hills, California, Us
    Delivered expert insights and strategic recommendations as a growth consultant, contributing to enhancing children's entertainment offerings.
  • Solve
    Head Of Marketing
    Solve Apr 2019 - Nov 2020
    Venice, Ca, Us
    Launched a F2P mobile game across 12+ international marketsAchieved 600% year-over-year growth in social media engagement by leveraging Snapchat and Instagram to elevate brand visibility and drive user acquisition.Developed and launched a top 10 Spotify podcast in collaboration with iHeartRadio, creating cross-platform engagement in the mystery genre.Executed comprehensive A/B testing strategies to refine game economy, pacing, and monetization, optimizing user acquisition costs and improving retention.
  • Crunchyroll
    Head Of Marketing
    Crunchyroll Apr 2018 - Apr 2019
    Culver City, Ca, Us
    Played a key role in scaling Crunchyroll to 45M+ global users and 2M+ subscribers, directly contributing to its acquisition by Sony in 2021 for $1.2B.Pioneered Crunchyroll’s gaming division, Crunchyroll Expo, and The Anime Awards, creating multimillion-dollar revenue streams and establishing new avenues for audience engagement.Led cross-functional marketing initiatives, collaborating closely with C-level teams in engineering, finance, and product to drive strategic alignment and organizational growth.Implemented initiatives that elevated brand visibility and revenue growth, transforming Crunchyroll into a central platform in the global anime community.
  • Crunchyroll
    Senior Marketing Manager
    Crunchyroll Apr 2017 - Apr 2018
    Culver City, Ca, Us
  • Crunchyroll
    Marketing Manager
    Crunchyroll May 2016 - Apr 2017
    Culver City, Ca, Us
  • Cbs Interactive | Gamespot
    Product Marketing Manager
    Cbs Interactive | Gamespot Jan 2016 - May 2016
    San Francisco, Ca, Us
    Managed 7-figure branding partnerships with top endemic and non-endemic brands, including Microsoft, Sony, Airheads, and Best Buy, optimizing co-branding opportunities and driving revenue growth.Developed and executed product marketing strategies for leading platforms like GameSpot and CNET, enhancing user engagement and brand presence in the gaming and tech spaces.Collaborated across departments to align product offerings with market trends and consumer needs, ensuring consistent brand messaging and a seamless user experience.
  • Cbs Interactive | Gamespot
    Associate Product Marketing Manager
    Cbs Interactive | Gamespot Aug 2014 - Jan 2016
    San Francisco, Ca, Us
  • Cbs Interactive | Gamespot
    Associate Marketing Manager
    Cbs Interactive | Gamespot Nov 2013 - Aug 2014
    San Francisco, Ca, Us

Eric Taylor Education Details

  • The Ohio State University
    The Ohio State University
    Structural Engineering
  • The University Of Toledo
    The University Of Toledo
    Marketing

Frequently Asked Questions about Eric Taylor

What company does Eric Taylor work for?

Eric Taylor works for Smartdreams

What is Eric Taylor's role at the current company?

Eric Taylor's current role is Co-Founder.

What is Eric Taylor's email address?

Eric Taylor's email address is er****@****chy.com

What schools did Eric Taylor attend?

Eric Taylor attended The Ohio State University, The University Of Toledo.

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