-Expanding the Digital Bard client base through selective outreach to C-suite executives in the industries of education, tourism, tech, manufacturing and professional services-Qualifying prospects, scheduling exploratory meetings, drafting proposals and presenting them for approval

Merrick Towle Communications is one of the D.C. metro area’s largest independent advertising firms, specializing in real estate, multifamily housing, and energy. As an account manager, I was responsible for managing projects from start to finish. I was often integral in proposal preparation and costing, and in creating and maintaining project schedules through our project management software. While setting up project checkpoints and providing initial approvals, I was also responsible for pursuing new business, and communicating with our clients to make sure they were aware of our progress, kept abreast of any potential threats to timely project completion, and kept in the loop on any changes in delivery. Oftentimes this involved changing the project timeline or adjusting resources to best suit the project's requirements. During the time I was acting project manager, I was a part of the team that helped to increase profitability of our largest client by over 100%, and helped to grow gross sales by more than 30% over the previous year.

-Managed over 80 projects simultaneously while performing services for 23 different brands to help some of MTC’s largest clients meet campaign goals-Was appointed to the committee for employee appreciation initiatives as well as the MTC Ambassador team (a task force designed to promote agency initiatives), and is a member of the business development team -Was also selected as the sole Account Executive for internal projects (including overseeing the design and implementation of the corporate website, corporate blog, social media efforts, collateral, etc.-Received recognition in multiple instances for public speaking abilities, English language skills, and ability to grasp and explain complex technical concepts to clients

-Served as the main point of contact between the non-profit JDRF of Maryland and Merrick Towle Communications. -Created a media list, press release and singlehandedly directed, filmed and edited a call-to-action video for the JDRF “How I Deal” campaign-Wrote and proofread digital and collateral pieces including corporate websites, brand websites, and brochures-Performed Google Analytics and call-tracking research for clients in order to define strengths, opportunities, weaknesses, and threats-Aided the design of multiple websites and social media campaigns to otherwise oversee that client goals met strategic demands

-Effectively doubled monthly event revenue within the first two months of employment-Quickly promoted from front desk associate to working on marketing projects for the Ramada brand-Leveraged marketing knowledge and analytic skills to create event sales strategy, evaluate the organization’s overall pricing strategy, and create an overall marketing strategy for the property-Utilized social media marketing to promote awareness-Observed issues with quality control policies for the property and devised and implemented a new quality control program used to minimize customer complaints while minimizing maintenance costs

-Was ranked fifth out of one hundred and twenty sales people in number of closed deals after just two months at the resort and sold timeshares to prospective buyers by utilizing a structured sales process-Used sales skills to overcome objections and close sales

Music Gallery Inc. is a shop located on Neff Avenue that caters to the Harrisonburg musical community. It supplies band accessories and sheet music, while also providing a wide array of music classes.