Erich Kirshner
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Erich Kirshner Email & Phone Number

Media Relations Specialist at Colorado School of Mines
Location: Parker, Colorado, United States 17 work roles 2 schools
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Current company
Role
Media Relations Specialist
Location
Parker, Colorado, United States

Who is Erich Kirshner? Overview

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Erich Kirshner is listed as Media Relations Specialist at Colorado School of Mines, based in Parker, Colorado, United States. AeroLeads shows a matched LinkedIn profile for Erich Kirshner.

Erich Kirshner previously worked as Senior Consultant Partner at Otowi Group and Owner at Lasso Digital. Erich Kirshner holds M.S., Journalism from Northwestern University.

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Email format at Colorado School of Mines

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Colorado School of Mines

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Profile bio

About Erich Kirshner

With a wealth of experience in management, communication and facilitation, I've dedicated myself to driving organizational missions forward. From leading communications strategy sessions aimed at telling an organization's best story best to ensuring staff feel well equipped and ready for their next challenge, I'm committed to positioning organizations for success.♾️THE PIVOTAL MOMENT THAT SHAPED MY CAREER PATH🌟As a fourth grader I launched a neighborhood newspaper with my best friend. Our blockbuster story focused on local sightings of the dogcatcher, resulting in the headline, "Keeping An Eye on Bowser: Dogcatcher Sightings in the Neighborhood." This early endeavor ignited my passion for journalism and communications, leading me to pursue roles as a reporter and subsequently an editor at various print publications.👌THE JOY AND FULFILLMENT IN MY CHOSEN FIELDI derive immense satisfaction from crafting compelling narratives that highlight the positive impact generated by my clients or employers on a global scale.💼MY LEADERSHIP PHILOSOPHY💼Employees who are satisfied with their roles tend to deliver exceptional service to clients. Therefore, it's essential to prioritize the well-being and satisfaction of your staff.🎊MY PROFESSIONAL MILESTONES AND MY SUCCESS STORIES 🏆Lasso Digital, the agency I lead, received the prestigious title of Best Marketing Agency in Denver, as voted by the readers of the Colorado Sun. This recognition of our agency’s efforts was incredibly rewarding. Furthermore, our agency was honored with the Grand Gold Leaf by the Colorado Healthcare Communicators for our impactful campaign, “I am A Smoke-Free Zone,” dedicated to safeguarding children from secondhand smoke exposure. The acknowledgment from industry peers was deeply appreciated.🗨️THE QUOTE THAT INSPIRES ME BOTH PERSONALLY AND PROFESSIONALLY📜“Change will not come if we wait for some other person or some other time. We are the ones we’ve been waiting for. We are the change we seek.”–Barack Obama👉 A DISTINCTIVE ASPECT OF MYSELFMy brother, John, and my daughter, Bella, both live with cerebral palsy. This fact has significantly influenced my perspective on what it means to love and support folks in need of a little extra help.

Current workplace

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Colorado School of Mines
Colorado School Of Mines
Media Relations Specialist
Parker, CO, US
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17 roles · 38 years

Erich Kirshner work experience

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Media Relations Specialist

Golden, Colorado

I'm excited to have a chance to tell the world, via the news media, about the amazing work being done by the students, faculty and staff at one of America's top engineering schools.

Senior Consultant Partner

Denver, Co

Contract professional with Otowi Group, a Denver consultancy with a specialization in the support of government agencies on the local, state and federal levels.

Owner

Lasso Digital

Denver County, Colorado, United States

Apr 2013 - Jul 2024

Founding Partner/Owner

Lasso Digital

Denver, Colorado, United States

Headed communications programs for full-service marketing, communications, and PR agency. Secured, managed, and executed government and corporate campaigns comprised of advertising (traditional and digital), search engine optimization (SEO), media relations, and social media management. Led team of communications professionals from diverse industry arenas to ensure client marketing and public relations needs were met and exceeded.• Agency named “Best Marketing Firm in Denver Metro,” by Colorado Sun readers, 2023.• Led messaging efforts focused on challenging issues including COVID-related mental health, keeping youth drug-free, getting medical care to underserved populations, and informing healthcare consumers and about their insurance coverage options. • Select client list: Tri-County Health Department, City and County of Denver, Wyoming Department of Education’s Summer Food Program, Center for Improving Value in Health Care (CIVHC), Colorado Safety Net Collaborative, Colorado Children’s Campaign, Health District of Northern Larimer County, Pinnacol Assurance, UniPath Clinical Labs, Tri-County Health Department, and the Colorado Health Institute.• Received Grand Gold Leaf, the highest award possible, from the Colorado Healthcare Communicators organization, for the State of Colorado’s public health campaign, “I Am a Smoke-Free Zone”.• Prepared clients for complex media relations challenges, demonstrating expertise in crisis communications, based on former experience as print journalist. Example: • Provided media relations strategy and leadership to Routt County Public Health Department as it grappled with how to handle COVID-related challenges, stresses from large communal gathering on public land, and food-borne illnesses.• Achieved click-through rates consistently above competition by pinpointing and leveraging each client’s most unique and advantageous positioning.

Jan 2013 - Feb 2024

Owner/Director

Kirshner Communications

Denver, Colorado, United States

Elevated communications impact for health care organizations via PR and communications strategies.• Select client list: Colorado Department of Public Health and Environment, City of Denver Department of Environmental Heath, South Metro Emergency Medical Services Division of the Centura Health Care System, Center for Joint Replacement at Porter Hospital, Colorado Center for Reproductive Medicine, Colorado Rural Health Center, Colorado Culture Change Coalition, Colorado Children’s Immunization Coalition, and Bay Area biotech firms. Examples:• Ensured that EMS crews understood the capabilities of Littleton Adventist Hospital’s ER facilities by co-leading Centura’s mission messaging effort.• Headed media relations effort at Colorado Center for Reproductive Medicine, advancing the organization’s goal to gain national media attention.

Sep 2006 - Jan 2014

Senior Account Representative

Denver, Colorado, United States

Created and executed marketing and PR plans for diverse clientele. Led marketing and PR initiatives for health care, Human Resources, and City of Denver accounts. Served as media relations lead on projects, based on extensive journalism background.

Aug 2005 - Sep 2006

Public Relations And Marketing Manager

Jan 1997 - Aug 2005

Public Relations And Marketing Manager, Rose Medical Center

Hca
Apr 1996 - Jan 1997

Manager, Public Relations And Marketing

Columbia-Healthone Llc
1996 - 1997 ~1 yr

Associate Editor, Healthweek

Cmp Information
Jun 1989 - Jun 1991

Associate Editor

Managed Healthcare News
1989 - 1991 ~2 yrs

Associate Editor

Cmp
1989 - 1991 ~2 yrs
2 education records

Erich Kirshner education

FAQ

Frequently asked questions about Erich Kirshner

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What company does Erich Kirshner work for?

Erich Kirshner works for Colorado School of Mines.

What is Erich Kirshner's role at Colorado School of Mines?

Erich Kirshner is listed as Media Relations Specialist at Colorado School of Mines.

Where is Erich Kirshner based?

Erich Kirshner is based in Parker, Colorado, United States while working with Colorado School of Mines.

What companies has Erich Kirshner worked for?

Erich Kirshner has worked for Colorado School Of Mines, Otowi Group, Lasso Digital, Kirshner Communications, and Colorado Healthcare Strategy & Management (Chsm).

How can I contact Erich Kirshner?

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What schools did Erich Kirshner attend?

Erich Kirshner holds M.S., Journalism from Northwestern University.

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