Eric Hollebone

Eric Hollebone Email and Phone Number

President at DemandLab @ DemandLab
Eric Hollebone's Location
Ottawa, Ontario, Canada, Canada
Eric Hollebone's Contact Details
About Eric Hollebone

I am a leader who consistently strives to outperform and disrupt the status quo. I've focused my career on being an innovator at the intersection of where people, process and technology come together.I have been successful leading all facets of global marketing and product management including customer acquisition/retention, brand awareness/development, corporate/content marketing, product management for large public sector enterprises, early-stage ventures and private organizations. My professional passion is creating and executing break-away customer journey and product strategies that drive substantial revenue growth and sustainable market value through research, innovation and organizational transformation.I measure the success and impact of my contributions against a few critical KPI’s – revenue, marketing-influenced pipeline and return on investment and I have carried profit and loss (P&L) responsibility for product line revenues exceeding $10 million.In addition to my passion for architecting closed-loop sales, marketing and customer programs, I also enjoy building and leading top-performing teams; I have been consistently recognized for my ability to attract, develop and mentor leaders within an organization.I have a proven and award winning track record of success expanding global business opportunities and market share.Expertise:MARKETING, BRANDING AND SALES• Marketing Vision, Strategy and Execution* Digital Customer Acquisition, Management and Retention • Demand Generation / Branding / Content / Go-To-Market plans and campaigns• Marketing and Sales OperationsPRODUCT MANAGEMENT, MARKETING AND DEVELOPMENT* Product roadmap and life cycle management* Customer Insights / Analytics / Advisory boards* Competitive analysis / Product positioning* Channel and pricing management* Software development life cycle managementLEADERSHIP AND MANAGEMENT* Leadership / Mentoring* Strategic Alliances and Partnerships• Cross-organization leadership

Eric Hollebone's Current Company Details
DemandLab

Demandlab

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President at DemandLab
Eric Hollebone Work Experience Details
  • Demandlab
    President And Coo
    Demandlab Sep 2023 - Present
    Jenkintown, Pennsylvania, Us
  • Demandlab
    Chief Operating Officer
    Demandlab Jan 2021 - Sep 2023
    Jenkintown, Pennsylvania, Us
  • Demandlab
    Chief Services Officer
    Demandlab Jan 2020 - Jan 2021
    Jenkintown, Pennsylvania, Us
  • Demandlab
    Chief Marketing Technologist, Vice-President Marketing
    Demandlab Jan 2017 - Jan 2020
    Jenkintown, Pennsylvania, Us
    DemandLab is a technology-focused marketing consultancy that accelerates revenue for its clients by aligning marketing, sales, and customer success functions through customized strategic solutions that leverage system architecture, data science and analytics, and end-to-end customer journeys.As DemandLab's Chief Marketing Technologist, I lead digital transformation for our clients by creating integrated technology stacks that enable them to scale rapidly, gain clarity, transcend silos, and strengthen top-line revenue systems.As VP Marketing, I work closely with the CEO and COO to structure DemandLab for growth and continue building the consultancy’s brand as a leader in customer technologies and lead a team of marketing professionals delivering on the customer journey, invigorating our thought leadership, productizing out services and building new partnerships.
  • Trek Marketing
    Principal Consultant
    Trek Marketing Jun 2007 - Present
    Trek Marketing – because there is always a customer journey to climbI love a challenge and as such, I deliver Marketo and Salesforce consulting engagements that contain significant hurdles or require in-depth analysis, strategy formulation and purposeful execution. By keeping focus on the customer and their user experience, I bringing together cross-platform architecture, systems integration, APIs, automation, software development and business know-how to design and implement innovative solutions to fit within business and budget constraints to produce results and revenue.My creed: "Configure before Code"
  • Algonquin College
    Director, Marketing And Recruitment
    Algonquin College Jun 2014 - Jul 2016
    Ottawa, On, Ca
    Accountable for Algonquin College's brand management and revenue funnel growth through the use of customer engagement, technology transformation, process improvement and leveraging data to reshaping the higher education prospect-admission customer experience to improve top line revenues.
  • Algonquin College
    Director, Marketing
    Algonquin College Jun 2012 - Jun 2014
    Ottawa, On, Ca
    Responsible for College marketing efforts using a results based approach in designing and implementing a strong, measurable strategic marketing campaigns to support recruitment and enrollment at the College. Introduced digital marketing tactics to grow lead generation in support of the College’s strategic and annual business plans.
  • Onpath Business Solutions
    Director, Crm And Marketing Automation
    Onpath Business Solutions Oct 2010 - Jun 2012
    Ottawa, Ontario, Ca
    Managed a team of CRM professionals in delivering Salesforce (CRM) and Marketo (marketing automation) solutions to clients in the business, higher-education and not-for-profit sectors.
  • Klocwork
    Web & Inbound Marketing
    Klocwork Jul 2009 - Nov 2010
    Minneapolis, Mn, Us
    Responsible for all aspects of inbound marketing including marketing automation, lead scoring and nurturing programs, sales operations, CRM infrastructure, web analytics, PPC and SEO campaigns.
  • Sitebrand
    Director, Marketing
    Sitebrand Aug 2008 - Jun 2009
    Responsible for all aspect of Marketing effort to fill sales pipeline with qualified leads. Implemented a version of the SiriusDecisions waterfall model to integrated the sales operations and marketing functions together to drive the revenue funnel.
  • Sitebrand
    Product Marketing Manager
    Sitebrand Jan 2008 - Sep 2008
    Sitebrand presents an interesting challenge in transforming a company with a startup mentality to a going viable business. Being in at the ground floor means you get to write the rule book and drive initiatives that sets the stage to deliver rapid growth. All that said, it is still a role of combining the efforts of marketing, product development and client services to deliver value to the customer and their clients.
  • Ecovu Analytics
    Product Manager
    Ecovu Analytics Aug 2007 - Jan 2008
    Introduced product management fundamentals and instilled a product centric marketing vision into a start-up organization in order to shorten the time to market for their emerging product lines. Work involves building a consensus between the marketing, engineering and scientific groups within the company with regard to product development, messaging, vertical markets and initial target customers.
  • Sciemetric Instruments Inc.
    Product Line Manager
    Sciemetric Instruments Inc. Jan 2006 - Jun 2007
    Ottawa, On, Ca
    Top line, bottom line, and product life cycle responsibility for all the products in the organization, a portfolio of test and measurement instrumentation paired with an in-process test and product traceability enterprise database solution for manufacturing environments with annual revenues exceeding $10 million USD.
  • Sciemetric Instruments Inc.
    Senior Software Architect
    Sciemetric Instruments Inc. Sep 2004 - Jan 2006
    Ottawa, On, Ca
    Guided product development for the enterprise software database solution. Created a multi-year technology roadmap and executed projects which were a blend of marketing requirements and new technologies to achieve goals.
  • Sciemetric Instruments Inc.
    Development Team Leader
    Sciemetric Instruments Inc. Apr 2001 - Aug 2004
    Ottawa, On, Ca
    Recruited to stabilize the enterprise software database solution and re-invigorate the product development team. Main focus was to finalize the initial product feature set, release the software product into a demanding production assembly line and complete the commissioning at the first customer site of a top 3 North American automotive manufacturer.
  • Mds Aero Support Corporation
    Software Team Leader, Windows Development
    Mds Aero Support Corporation Sep 1995 - Mar 2001
    Ottawa, Ontario, Ca
    Responsible for complete development cycle and its initial deployment of a real-time data acquisition system for jet engine testing using Visual C++, Visual Basic, LabVIEW and FoxPro development environments, deployed on Window NT.
  • Cpad Technologies Inc
    Research Engineer
    Cpad Technologies Inc Jan 1994 - Apr 1995
    Created the mechanical design and built a prototype of a man-portable ion mobility spectrometer for explosive and illicit drug detection to be used by airport security personnel.

Eric Hollebone Skills

Lead Generation Salesforce.com Crm Product Marketing Product Management Marketing Automation Marketing Strategy Leadership Strategy Enterprise Software Management Start Ups Marketo Marketing Email Marketing Cross Functional Team Leadership Web Analytics Demand Generation E Commerce Customer Relationship Management Strategic Planning Product Development Business Development Saas Business Strategy Software Development Online Marketing Seo Professional Services Sales Requirements Analysis Analysis Go To Market Strategy Strategic Partnerships Software As A Service Online Advertising Cloud Computing Analytics Multi Channel Marketing Api Sales Operations B2b Business Intelligence Competitive Analysis B2b Marketing Marketing Management Sem Search Engine Optimization

Eric Hollebone Education Details

  • Technical University Of Nova Scotia
    Technical University Of Nova Scotia
    Mechanical Engineering
  • Queen'S University
    Queen'S University
    Mechanical Engeneering

Frequently Asked Questions about Eric Hollebone

What company does Eric Hollebone work for?

Eric Hollebone works for Demandlab

What is Eric Hollebone's role at the current company?

Eric Hollebone's current role is President at DemandLab.

What is Eric Hollebone's email address?

Eric Hollebone's email address is er****@****ege.com

What is Eric Hollebone's direct phone number?

Eric Hollebone's direct phone number is +161383*****

What schools did Eric Hollebone attend?

Eric Hollebone attended Technical University Of Nova Scotia, Queen's University.

What are some of Eric Hollebone's interests?

Eric Hollebone has interest in Civil Rights And Social Action, Education, Economic Empowerment.

What skills is Eric Hollebone known for?

Eric Hollebone has skills like Lead Generation, Salesforce.com, Crm, Product Marketing, Product Management, Marketing Automation, Marketing Strategy, Leadership, Strategy, Enterprise Software, Management, Start Ups.

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