Eric Pellerin Email & Phone Number

As a seasoned Digital Marketing professional with a strong track record of achieving remarkable results, I bring expertise and proven skills to the table. With a strategic focus on data-driven insights and a passion for creating impactful content, I have successfully driven marketing initiatives for both B2B and B2C companies, consistently delivering exceptional ROI.My core strengths include:Data-Driven Marketing: I possess strong analytical skills, leveraging data and numbers to optimize campaigns, boost effectiveness, and maximize return on investment.Content Mastery: I excel in crafting compelling content and effective ad copy tailor-made for each stage of the buyer's journey, whether it's for B2B or B2C audiences.Growth Marketing: I have extensive paid search experience managing profitable PPC campaigns on Google Ads (AdWords) and Microsoft Ads, consistently delivering outstanding results.Demand Generation: I have created educational awareness content used to put brands in front of the desired audience.Email Marketing Proficiency: I employ best practices in email marketing, covering content creation, list management, and successful deployment to engage and convert audiences.eCommerce Prowess: I'm well-versed in managing product SKUs, coupon codes, promotions, and product catalog management on eCommerce platforms.Project Management: I have a proven track record in enhancing website conversion flows, including landing pages and shopping carts.Sales and Retention Strategies: My skills extend to lead forms, promotions, retargeting, customer retention, and renewal processes for B2C and B2B contexts.Vendor and Agency Management: I have successfully managed agencies, vendors, and contractors for paid search campaigns, blogs, eBooks, websites, and digital assets.Tech Savvy: Proficient in HTML, WordPress, and Microsoft Excel (spreadsheets, pivot tables, and VLOOKUP).Platform Proficiency: Experience with HubSpot Marketing Hub, Sales Hub, CMS Hub, GA4, SAP, Cleverbridge CA, and Business Intelligence Tools.My commitment to professional development is evident through my certifications, including several HubSpot Academy and Google Skillshop certifications.I am always eager to collaborate, learn, and lead innovative marketing initiatives. If you're looking for a dedicated marketing professional who thrives in data-driven environments and excels in creating engaging content, I would like to invite you to connect with me to explore potential opportunities. Let's work together to drive exceptional results in the digital marketing world.

Listed skills include Email Marketing, E Commerce, Sem, Lead Generation, and 43 others.

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  Merrimack College

  Marketing