Ericka Polanco - Webb, Mba Email & Phone Number

Chicago, IL, US

Willowbrook, Illinois, United States

• Serving as the first African American member of the Gower School District Board of Education, serving the Burr Ridge and Willowbrook communities.
• Collaborate with fellow board members to shape policies, set goals, and oversee the district’s strategic vision for academic excellence.
• Advocate for equitable education initiatives, ensuring all students have access to high-quality learning opportunities.
• Provide governance and fiscal oversight for district operations, budgeting, and resource allocation.
• Act as a liaison between the district and community stakeholders, fostering transparency and trust.
• Support special education programs and inclusive practices, drawing from personal experience as a special needs family advocate.

Greater Chicago Area

• Secure and sustain relationships with media outlets included but not limited to print media, social media and bloggers.
• Executed publicity driven campaigns with an emphasis on media outreach, the elevation of online visibility for brands, enhanced brand awareness through editorial placement and interviews.
• Oversee the creation of promotional items
• Utilize UX (User Experience) evaluation methods for the assessment of web content and usability for potential clients and customers.
• Proactively research all pertinent media outlets that are relative to the current target demographic of the client, to assure that all media channels are utilize to radiate information to the desired audiences.
• Converse with newspaper representatives, magazine representatives and television broadcast networks regarding any information about the client that will generate exposure to their presence in the media.

Greater Chicago Area

Sharing tips and research for parents of the special needs community in an effort to inspire and educate.

Greater Chicago Area

Coordinate and moderate webinars.

Downers Grove

• Contribute to a new corporate instant messaging communications platform used to communicate interdepartmental and across departments of the organization.
• Developed direct marketing media recommendations utilizing various innovative methods including sales, scoring, traffic patterns, competition, and local market insight and advanced demographic profiling.
• Create Print Media Plans utilizing prominent newspapers available in clients desirable DMA.
• Utilized industry research tools to aid in vendor/media selection for media plans.
• Created quantity summary reports by manipulating various analysis application data to provide a POV for a client.
• Assisted in implementation of new media buys through exportation of analysis data and/or seasonal updates.

Downers Grove. Il

Created publicity tools for charitable eventsTrack all media news related to the organization and maintain a record of those findings. These would consist of newspaper clipping and or blog entries.Maintain positive relationships with donorsConverse with prospective organizations and individuals interested in the organization.

Greater Chicago Area

Perform inter-organization transfers and sub-inventory transfers of inventory Assist engineers with the layout of the warehouse to provide a high quality in performance for repairing locomotives. Responsible for generating customer requested quotes and orders.Responsible for generating freight quotes as requested by customers.Work closely with Sales Team.

Ba, Interdiciplinary Communications Studies- Emphasis In Advertising And Public Relations

Activities and Societies: Delta Sigma Theta Sorority Incorporated - President, Coalition of Multicultural Diversity - Vice President, BSU.

Community Based Certificate

The Village Academy is a comprehensive educational program offered by the Village of Burr Ridge. Designed to provide students with an.

Master Of Business Administration - Mba