Eric Kassel is a Co-Founder & Creative Partner at Lake & Pine Creative at Lake & Pine Design Studio. He possess expertise in interaction design, creative direction, art direction, web design, typography and 44 more skills. Colleagues describe him as "I’ve been amazed by Eric’s ability to always find and respond to the voice and needs of the end-user. His ability to define, develop, and deliver engaging stories has been so impressive to work alongside and learn from. Endlessly talented and funny as hell, he is a force for good on both sides of the work." and "I’ve had the privilege of working with Eric for over 5 years at bswing. Eric is a passionate designer dedicated to his craft. Time and again, he demonstrated the ability to translate user understanding into simple, elegant, and compelling experiences. He is an amazing storyteller, and his design and video work always connects with the target audience. I highly recommend Eric. "