As a Director of Marketing Operations at The Haskell Company, I lead the strategic deployment and utilization of Microsoft Dynamics CRM, a powerful tool for marketing channel attribution, lead nurturing, marketing automation, and reporting capabilities. I also manage and maintain all digital marketing assets, including websites, blogs, and social media accounts, to ensure consistent branding, messaging, and user experience across all platforms. With over 24 years of experience in digital marketing, I have developed and executed comprehensive strategies to support business objectives, improve visibility, engagement, and activation of targeted audiences, and optimize inbound marketing channel performance. I have worked with clients and employers from various industries, ranging from Fortune 500 companies to small businesses, helping them grow their online presence, generate more leads, and increase their sales. I am also passionate about sharing my knowledge, expertise, and insights as a mentor, author, podcast host, and speaker in the search engine marketing industry.
Listed skills include Seo, Sem, Ppc, Digital Marketing, and 46 others.