Eric Laylon Email & Phone Number

Philadelphia, Pennsylvania, United States

Bucks County, Pennsylvania, United States

EJL Marketing Group was born out of 16-plus years in digital marketing. With experience in SEO, Search Marketing, Social Advertising, Email Marketing, and much more, EJL Marketing is here to support local and regional businesses with their digital marketing needs. Businesses need a clear voice and one that can be trusted so reach out today to get your custom digital marketing audit and strategic plan.

Philadelphia, Pennsylvania, United States

Basis Technologies is a software platform that assists local agencies with managing their digital ad placements. We are living in times when there are many platforms that agency buyers and planners are logging into daily. Basis Technologies is here to help minimize wasted time, increase efficiency, and maximize profits through our software. We are also big on education and customer service. Our awards on G2 highlight how much our users enjoy using the Basis Platform. Since 2000, we have been helping agencies across the country with their media buying and managing. Philadelphia has a long and distinguished track record of marketing agencies assisting businesses to advertise their brands successfully. Basis Technologies is now set up to support agencies in Pennsylvania, Southern New Jersey, Delaware, and Virginia with digital media management needs.

Greater Philadelphia Area

I help clients manage their digital and mobile marketing plan. We set up their search engine marketing on Google, Yahoo, Bing, and many more search engines. We locally target the area which they want to drive business from then we analyze the performance of the marketing by looking at the visits, calls, emails, and contacts that are produced by the marketing.We assist in setting up and managing our clients' social presence on Facebook, Twitter, YouTube and blog sites. We work with our clients to push engagements in all of these areas by starting conversations, writing content and growing our clients' network. On a monthly basis, we review the activity and proactively make improvements and look for areas of opportunity.We also assist our clients in Display Marketing on Google and Yahoo networks so that we can push messages to people in their local area. We work to build display ads and then target them to demographics and websites that are fits for their current clientele.*Manage over $1.5 million in annual digital marketing budgeting on Google, Facebook, Yahoo, Bing, and more.*Analyze and report on results of our marketing by reviewing data from search marketing, SEO, social marketing and more.*Consult clients on potential new avenues of marketing to drive new leads*Educate clients on market trends and best practices for digital marketing*Work with internal groups to execute marketing initiatives for my clients.

Greater Philadelphia Area

During a time of transition, I oversaw the Sales Executives in the field. Helped to develop their book of business by prospecting and networking with them. Assisted in onboarding new employees through the ReachLocal process. Ran meetings with the Sales Executives to support their meetings. Processed and built marketing campaigns alongside the reps and provided quality assurance for those new campaigns.Reported to Regional Sales Manager and VP of Sales on our sales numbers for the Philadelphia office. I was responsible for reaching the goals for the Sales Executives in the office.

Bala Cynwyd, Pa

Helped advertisers plan their media buys on WMMR.Prospected and developed relationships with local Philadelphia businesses as well as agencies.Worked with agencies to put together buys to execute marketing goals for clients.Worked with WMMR's promotional department to build marketing promotions for advertisers.

Philadelphia, Pa

Oversaw the department that took care of servicing the suites and club boxes.Development sales initiatives for the service department.Put together marketing emails, faxes and fliers to promote concerts, shows and games.Mentored the service representatives in sales coaching.Serviced club box and suite clients by managing tickets and catering for the events that they would attend. Grew revenue by new marketing initiatives to promote and distribute the different shows and events at the Wells Fargo Center.

Greater Philadelphia Area

Sold tickets to individuals and groups for the Phantoms.Managed large groups for different events at games and outings.Worked with the ticket office to support the season ticket holders, groups and club box clients.