Marketing Manager
Responsible to develop, establish, maintain, and measure marketing strategies to meet organizational objectives as well as various business development initiatives. Executed business development and marketing activities around the globe including on-the-ground engagements in Bosnia, Canada, France, Germany, Ghana, Indonesia, Nigeria, Philippines, Switzerland, Thailand, the United States of America, and Vietnam.Marketing Managed the complete branding or re-branding of three entities: The branding activities included the management of logo design, website development, and brochure creation while ensuring the inclusion of key messages and the proper presentation of content and text Coordinate the development of international advertising and sponsorship opportunities, including developing key messages, working with a design staff, negotiating and signing contracts, and ensuring the opportunities would be delivered within tight guidelines Business DevelopmentDevelop active relationships with associative firms, international financial institutions, potential clients, and the Canadian Department of Foreign Affairs for the lead generation purposesDevelop Expressions of Interests and Technical/Financial proposals with project managers and accounting staff, writing components of proposals including technical methodologies and using a complex pricing model and work breakdown structures for consultancy services ranging from $65,000 to over $23 million USDWork closely with project managers and engineers to develop business opportunities in emerging economies in Africa, Asia, the Caribbean, and Eastern EuropeRepresented MHI on over 20 business development initiatives around the globe with audiences such as heads of state, governments, ministries, energy utilities, engineering companies, and international infrastructure financiers.