- Executed brand campaign that drove almost 2 million visitors to The Big E- Developed media plans that grew sales attributed to social by 100% MoM- Created regular brand email marketing that achieved 51% open rates each month- Participated in tools procurement, new business development, and contracts- Innovated new deliverables, including podcast strategies and interactive digital- Developed processes for integrating AI tools into creative processes- Coached junior reports and managed freelance relationships

- Managed 20+ designers and copywriters in producing high-performing creative- Participated in hiring, growth planning, and mentoring reports- Strategized content that grew skin client social following by 3K in four months- Strategized brand architecture for personal care, food, wellness, and luxury brands- Led creative campaigns that grew global brands' sales by 700%- Led end-to-end creative production of campaigns growing site traffic by 28K- Developed processes to ensure high quality of work and stability for reports- Coached teams on processes, strategy development, and brand storytelling

- Created strategies that grew corporate social media engagement by 40% MOM- Executed strategies that increase leaders' social engagement 600%- Managed global corporate site, ensuring 40% YOY pageview increase- Supported overarching brand across platforms and creative assets- Redesigned corporate site, managing international and agency teams- Worked across teams to ensure timely promotion of earnings and verticals

- Develop strategy, maintain editorial calendar, and create all content for social media channels- Create digital and experiential campaigns to ensure over 50% follower growth annually and 200K+ impressions- Innovate and produce new content products to increase site visits by 1700+ pageviews per page- Manage freelancers, temporary staff, and external branded partnerships

- Create and execute editorial content calendar for web and social- Assist with press relations, presidential communications (blog and social), and event promotion

Monthly columns offer young professionals career development and lifestyle resourcesGrow Ask the Young Professional’s relationships and following by representing the site in Twitter chats with other blogs and featured guest speakersIncreased involvement with the site and assumed editorial responsibilities, revising content pitches with guest bloggers, editing submitted content, and submitting finished articles for publication by the site’s Editor-in-Chief

- Promote and report on organizational initiatives via website, social and email to 10K+ subscribers- Direct programming and governance of The Business Council's Young Professionals Network

Responsible for training high school students, using provided materials and customized lesson exercises, to use company-developed study skills and test strategies to prepare for the SAT test.

- Work across the company to create online help and eLearning documentation for propriety software - Develop New Hire Orientation eLearning curriculum

Responsible for helping students become better writers through editing grammar, clarifying theses statements, brainstorming essay topics, and offering techniques to better self-edit compositions.Furthered personal proficiency through professional development projects like the in-house iPod Learning Project and attendance of Writing Center Conferences, including NCPTW 2009 (National Conference of Peer Tutoring in Writing).

Responsible for producing an index for Detective Fiction in the Postcolonial, Transnational World (to be published by Ashgate Ltd. in 2009) via critical reading, superior organization skills, and close collaboration with editors Dr. Nels Pearson and Dr. Marc Singer.

Responsible for selecting and editing submitted works of short fiction for publication through close critical reading and collaboration with Editorial Staff members.

Responsible for collaborating with Publicity, Rights and Permissions and Booth/Conference Management divisions to promote Greenwood publications to third party vendors and international nonfiction publishers.Maintained databases, updated Publicity contacts (review copy recipients, etc.), created visual aids/designs for Booth Conference Management, researched foreign rights availability and organized foreign rights and author contracts for the Rights and Permissions division of Marketing, and prepared review copy shipments.