Account Manager / Director
Design and implementation of communication strategy and campaigns, at BETC, France's leading advertising agency for creativity, innovation and effectiveness.Brand strategy expertise: provide brands with the good mix of strategic thinking, creative boldness and superior executionLaunch of new products and campaigns, and successful repositioning of some treasured heritage brands, in consumer goods, food and media industries, including P&G, Danone, Kraft Foods brands.Multi-awarded… Show more Design and implementation of communication strategy and campaigns, at BETC, France's leading advertising agency for creativity, innovation and effectiveness.Brand strategy expertise: provide brands with the good mix of strategic thinking, creative boldness and superior executionLaunch of new products and campaigns, and successful repositioning of some treasured heritage brands, in consumer goods, food and media industries, including P&G, Danone, Kraft Foods brands.Multi-awarded campaigns for LU biscuits, Canal+ premium pay-TV channel, or Kiss Cool confectionery brand… Show less