Blumira is a cybersecurity provider that helps companies detect and respond to security threats, while meeting compliance and cyber insurance requirements.

Technical content agency for developer tool companies to reach their software developer audience.- Constructed ideal customer profiles and product positioning for B2B segments, resulting in 60% increase in average profit per contract.- Streamlined internal procedures and reduced inefficiencies across sales, account management, and content production teams to minimize service costs.

The first cryptocurrency regulatory advocacy non-profit, advocating on behalf of the cash-to-cryptocurrency industry to establish universally accepted compliance standards.- Directed launch of first cryptocurrency regulatory advocacy non-profit, including brand design, website, logo, digital strategy, and public relations.- Managed website content creation on Wordpress, including financial compliance resource center and blog.

Fintech cryptocurrency ATM and point-of-sale provider and ransomware cyber settlement solution.- Managed marketing team, brand architecture, KPIs, and budget to develop B2B and B2C customer segments and go-to-market strategies.- Led product marketing efforts, positioning, messaging, and user experience to differentiate products in market, increasing B2B partnership sales 750%.- Conducted qualitative and quantitative market research to identify branding and partnership opportunities.- Grew monthly organic website traffic 450% by applying search engine optimization and content marketing strategies using Google Analytics, Moz, and SEMRush.- Collaborated cross-functionally with product, design, and sales teams to create integrated marketing campaigns and sales enablement materials.

Creative digital marketing agency specializing in the creation of brand experiences.- Led end-to-end development of projects including website design, marketing campaigns, and brand strategy.- Created project plans, design briefs, statements of work, performance reports, and yearly budgets totaling $1.4M.

Telehealth platform providing on-line vision tests with eyeglasses and contact lens prescriptions.- Directed usability testing and quantitative research study of thousands of users leading to successful clinical trial and product launch.- Grew pre-launch customer signups to 45,000+ through omni-channel marketing campaigns and digital advertising.- Developed email strategy and segmented customer retention campaigns using Mailchimp and Sendgrid.

Career accelerator program helping individuals succeed in jobs at startups.

Edtech learning platform organizing websites, videos, and blogs into learning playlists.- Established relationships with community of 25,000 active users and launched brand ambassador program.- Increased monthly website visits 3,000% through strategic B2B and B2C partnerships and API Integrations.- Boosted brand awareness and customer acquisition hosting webinars and presenting at conferences.

Startup accelerator for startups, ranked by Forbes as the #2 tech incubator in the world.

Global e-commerce marketplace connecting consumers with local merchants.- Managed sales planning, trend forecasting, and KPI analysis for two top 25 regions, Baltimore and Pittsburgh.- Exceeded sales revenue goal by 850% by applying market research findings and devising market-specific sales strategies to capitalize on new growth opportunities.