DATA REPORTING & ANALYTICS PLATFORM for the MUSIC INDUSTRY--During the past 10 YEARS, OTTO has been in the forefront of technical development for the indies having designed, built and managed a bespoke data and financial reporting system and a full CRM system for Merlin Network, the global rights agency serving over 20% of the music industry, processing OVER $2BN in revenues.OTTO connects and synchs to leading media platform and focuses on building on top of existing platform and integrate to as many points. A core API service offering modules and web-based products to import, normalize, aggregate and audit digital catalogue metadata to generate financial statements and usage reports. KEY ACHIEVEMENTS - Delivered a reliable, optimized custom CRM and reporting solution responsible for processing statements 20,000+ members in 54 countries- Business Development and strategic planning- Project management of platform and tools utilizing agile development practices- Acquired and managed clients from across Europe, the USA and LATAM - Execution of bespoke music and data related systems and products such as B2B dashboards increasing support and account management efficiency- B2C and B2C physical and digital webshops generating new revenue streams- Provided add-on consultancy services in supply chain and data management streamlining the production line and increasing quality control