Eric Prinsen

Eric Prinsen Email and Phone Number

Lecturer Business Innovation @ Avans University of Applied Sciences
Mijdrecht, UT, NL
Eric Prinsen's Location
Mijdrecht, Utrecht, Netherlands, Netherlands
Eric Prinsen's Contact Details

Eric Prinsen personal email

n/a
About Eric Prinsen

In 2003 I started my own business after 10 years in sales, marketing and new business development in Fast Moving Consumer Goods (FMCG). Because of my profound believe in working together to create customer centric solutions to the challenges of today and tomorrow I called my business Joint Creation. As of August 2022 I’m also a lecturer in Business Innovation at Avans University of Applied Sciences. Next to this I continue with consulting and coaching organizations on their Marketing & Innovation challenges, based on my 30 years of experience.Core competences:- From strategy (thinking) to execution (action)- Pragmatic and solution focused- Energetic entrepreneurship- Human centric (team work and consumer focus)For more information: www.jointcreation.nlAdditional profile information:MBTI-profile: ENFJInsights Discovery-profile: Motivating Inspirator (yellow/red)

Eric Prinsen's Current Company Details
Avans University of Applied Sciences

Avans University Of Applied Sciences

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Lecturer Business Innovation
Mijdrecht, UT, NL
Eric Prinsen Work Experience Details
  • Avans University Of Applied Sciences
    Lecturer Business Innovation
    Avans University Of Applied Sciences
    Mijdrecht, Ut, Nl
  • Avans University Of Applied Sciences
    Lecturer Business Innovation
    Avans University Of Applied Sciences Aug 2022 - Present
    Den Bosch
    Lecturing Business Innovation: innovation process and -methods, responsible innovation, insights creation and many other innovation and marketing related subjects.
  • Joint Creation. Marketing, Innovation & New Business Development
    Marketing & Innovation Consultant And Coach
    Joint Creation. Marketing, Innovation & New Business Development Jan 2003 - Present
    Amsterdam Area, Netherlands
    With more than 30 years of experience I help, consult and coach organizations on their Marketing, Innovation and New Business Development challenges.For more information: www.jointcreation.nl
  • Nederlands Asperge Centrum
    Marketingconsultant
    Nederlands Asperge Centrum Jan 2019 - Present
    Nederland
    Nederlands Asperge Centrum is the cooperation between the sales & grower organisations of Greenery, Teboza and ZON fruit & vegetables together with Stichting Agrarisch Limburg (SAL). Goal is to jointly promote the asparagus consumption in the Netherlands.
  • Week Van Snoep Goed
    Marketing Coaching & Advies
    Week Van Snoep Goed Apr 2023 - Dec 2023
    Netherlands
  • Müller Uk & Ireland
    Innovation Coach
    Müller Uk & Ireland Oct 2022 - Jun 2023
    United Kingdom
    Coaching on innovation process, insights creation, innovation project management and many other innovation related subjects
  • Foodtrend Bv
    Interim Innovation Development
    Foodtrend Bv May 2022 - Dec 2022
  • Exsa Europe B.V.
    Marketing & Sales Consultant
    Exsa Europe B.V. Jan 2022 - Mar 2022
    Developing a Marketing & Sales strategy and operation execution, togeher with the organisation team
  • Spadel
    Interim Sr. Brandmanagement & Country Coordinator Nl
    Spadel Jan 2021 - Aug 2021
    Mijdrecht, Utrecht, Nederland
  • Berrybrothers
    Interim Marketing
    Berrybrothers May 2020 - Dec 2020
    Roggel, Limburg, Netherlands
    Introducing marketing thinking and working at (2nd generation) family growers company Berrybrothers. Marketing in fruit works and is needed to help people eat their daily fruit portion. Pure and natural good stuff.
  • The Blue Butcher
    Interim Marketing
    The Blue Butcher Jun 2020 - Oct 2020
    Oudewater, Utrecht, Netherlands
    Together with the marketing & sales team developing a marketing strategy and operational plan for The Blue Butcher, a new brand in vegetarian meatreplacers.
  • Young Perfect Brand & Shopper Journey
    Eatertainment Consultant
    Young Perfect Brand & Shopper Journey Aug 2019 - Oct 2020
    Breda Area, Netherlands
    Consulting the development of a new shopper platform 'Eatertainment'. Focused on shopper experience, connecting brands and (multifranchise) retailers.
  • Onecircle
    Marketing Consultant
    Onecircle Jan 2020 - Jun 2020
    Den Helder
    Working from a strong long term (sustainability) vision and mission on a marketing strategy-OGSM (3y scope) and an operational plan (1y scope). Coaching the marketing team and optimizing processes.
  • Wlm International
    Marketing & Innovation Consultant
    Wlm International May 2019 - Mar 2020
    Etten-Leur
    From customer- and market insights to marketing & innovation strategy. Implementation into new company communication (website, brochure, etc.) and Claymore brand development
  • Zon Fruit & Vegetables
    Interim Manager Marketing & Innovation
    Zon Fruit & Vegetables Feb 2017 - Dec 2018
    Netherlands
    Transforming the organisation from supply driven commodity to demand driven product leadership in fresh vegetable products. Creating added value with new product- and (shopper & consumer) activation concepts.
  • Stegeman Campofrio Food Group
    Interim Manager Brand Marketing
    Stegeman Campofrio Food Group Sep 2016 - Jan 2017
    Deventer
    Responsible for managing and expanding the brand business and portfolio in the Netherlands.Brand portfolio consist of the brands: Stegeman, Campofrio and Fiorucci.
  • Zon Fruit & Vegetables/Fresh Park Venlo
    Interim Project Manager And Consultant Sales & Marketing
    Zon Fruit & Vegetables/Fresh Park Venlo Jan 2015 - Aug 2016
    Venlo, Mijdrecht
    Improving sales & marketing process, structure and way-of-working. From growers supply orientation to consumer and retailer demand orientation. Leading projects and coach and train people on the job.
  • Mondelēz International
    Interim Innovation Project Manager Biscuits Eu
    Mondelēz International Oct 2013 - Mar 2015
    Zurich, Londen, Paris, Amsterdam
    Leading an EU project for Mondelez: - strategy development- market research in 4 countries- concept & product development- implementation & launch of new productline in multiple countries
  • Mondelēz International
    Interim Manager Marketing Biscuits Benelux
    Mondelēz International May 2012 - Aug 2013
    Oosterhout & Mechelen
    Leading a Benelux marketing team working on Milka biscuits, LU portfolio (Bastogne and other brands), Oreo and LiGA projects.
  • Arla Foods Amba
    Interim Manager Marketing & Innovation
    Arla Foods Amba May 2011 - May 2012
    Nijkerk
    Working on Friesche Vlag, Breaker and Melkunie brands and projects
  • Mondelēz International
    Interim Marketing Manager Sweet Biscuits & Marketing Director Nl
    Mondelēz International Jun 2010 - Apr 2011
    Oosterhout
    Responsible for (Sweet) Biscuits portfolio, leading several Marketing teams and Consumer Insight
  • Hak
    Interim Manager Marketing & New Business
    Hak Jun 2005 - May 2010
    Giessen
    Many different interim assignments over the years from Marketing to New Business Development for the Netherlands and Germany.
  • Ohra
    Interim Manager Marketing & Communication
    Ohra Oct 2006 - Jan 2008
    Arnhem
    Development and implementation of new customer concept “De Toets” (on- and offline)
  • Smilde Bakery
    Interim Manager Marketing & Innovation
    Smilde Bakery Feb 2005 - Dec 2005
    Edam
  • Aegon Nederland
    Interim Manager Brand & Communication
    Aegon Nederland Oct 2004 - Mar 2005
    Maarssen, Aegon Spaarbeleg
    Merching 7 direct writer labels into 1 new brand and leading the Brand & Communication department.
  • The Coca-Cola Company
    Interim Marketing Manager New Initiatives/Non Carbonated Softdrinks.
    The Coca-Cola Company Jun 2004 - Sep 2004
    Rotterdam
  • Hj Heinz
    Interim Product Group Manager Honig
    Hj Heinz Jan 2004 - Jun 2004
    Zeist
  • United Biscuits
    Interim Marketing Manager Croky Benelux
    United Biscuits Feb 2003 - Jan 2004
    Deventer
    First assignment as independent interim manager. Development of strategic and operational marketing plan of relauch Croky brand and leading the marketing team in the Benelux
  • Hj Heinz
    New Product Development Manager
    Hj Heinz Oct 2001 - Dec 2002
    Amsterdam, Baarn, Zeist
    Responsible for new product development within categories meals and soups (Honig), vegetables (HAK) and bread toppings (De Ruijter, Venz)
  • Honig
    Commercial Manager Soup
    Honig Mar 2000 - Sep 2001
    Koog Aan De Zaan, The Netherlands
    Commercially responsible for soup division
  • Koninklijke De Ruijter
    Marketing, Sales And New Business Development
    Koninklijke De Ruijter Feb 1993 - Mar 2000
    Baarn, The Netherlands
    Started in sales for 1 year, than 4 years of marketing and 2 years marketing & sales responsible for new channels (out of home, drug stores, industry)
  • Vrije Universiteit Amsterdam, Vakgroep Marketing
    Marketing Faculty Assistant
    Vrije Universiteit Amsterdam, Vakgroep Marketing Jan 1991 - Sep 1992
    Amsterdam Area, Netherlands
    Student Assistent of Marketing Professor Gary Bamossy
  • Moët & Chandon, Epernay, France
    Marketing Intern
    Moët & Chandon, Epernay, France Jul 1990 - Dec 1990
    Champagne-Ardenne, France
    International marketing traineeship after MBA summercourse in Reims, France

Eric Prinsen Skills

Fmcg Marketing Strategy Product Development Marketing Management Digital Marketing Online Advertising New Business Development Marketing Food Entrepreneurship Business Development Marketing Communications Brand Management Food Marketing Marketing Research Customer Insight Strategy Online Marketing Brand Development Direct Marketing Sales Fast Moving Consumer Goods Social Media Management Market Research Innovation Development

Eric Prinsen Education Details

Frequently Asked Questions about Eric Prinsen

What company does Eric Prinsen work for?

Eric Prinsen works for Avans University Of Applied Sciences

What is Eric Prinsen's role at the current company?

Eric Prinsen's current role is Lecturer Business Innovation.

What is Eric Prinsen's email address?

Eric Prinsen's email address is er****@****tion.nl

What schools did Eric Prinsen attend?

Eric Prinsen attended Hasso Plattner Institute, Graduate School Of Business - University Of Cape Town, Esade Business & Law School, Columbia Business School, London Business School, Vrije Universiteit Amsterdam, Ecole Supérieure De Commerce De Reims.

What skills is Eric Prinsen known for?

Eric Prinsen has skills like Fmcg, Marketing Strategy, Product Development, Marketing Management, Digital Marketing, Online Advertising, New Business Development, Marketing, Food, Entrepreneurship, Business Development, Marketing Communications.

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