Eric Ranta work email
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Eric Ranta personal email
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Accomplished marketing, business development, and consulting executive with 20+ years of experience in helping companies across industries identify and resolve strategic and performance improvement opportunities through technology & software. A dynamic leader and strong communicator with a proven record of success in delivering results with mastery in strategy development, product marketing, delivery, value realization, and value-based selling.
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PrincipalMuscle MarketingBurlingame, Ca, Us
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Vice President, Value EngineeringCommercetoolsBurlingame, Ca, Us -
Advisory Ecosystem MemberOutcome Selling Advisory Ecosystem Dec 2019 - PresentThe Outcome Selling Advisory Ecosystem (OS AE) is an elite peer group of professionals at world-class companies who want to improve the acquisition, retention, and growth of customer accounts by partnering on the attainment of business outcomes. The OS AE meets to share emerging best practices, industry trends, and value selling strategies. It is comprised of thought leaders in sales, sales enablement, customer success, and value engineering.
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Director, North America Cloud Value Advisors, Google CloudGoogle Aug 2019 - Jul 2024Mountain View, Ca, UsGuide a team of diverse value experts that help customers understand and quantify the full business and technological potential of their Google partnership, through in-depth consultative and collaborative engagements with a focus on innovation. Oversaw several functions of the CVTA practice covering North America, Latin America, and Public Sector, which represented 70% of the business CVTA supported globally. Included regional, practice, and virtual community leads through scalable methodologies to monetize business and technical value. Collaborate with and influence the global sales, product, and industry teams on using these strategies to guide Google Cloud selling, drawing on experience and broad knowledge of digital transformation strategies to shape these to deliver Board-level justification and execution strategies. Facilitated over 70+ CDO/CIO/CISO events discussing cloud and digital transformation - including Cloud Computing, Security, Data, AI, and Workspace. Act as a strong cross-functional leader - including engagement frameworks, financial modeling, working with sales, qualifying accounts based on capacity, and educating the field on value concepts. -
Vice President Of PartnersLimeade Nov 2016 - Mar 2019Bellevue, Wa, UsResponsible for all partnerships and ecosystem revenue for an Employee Engagement start-up. Company is focused on delivering gamified employee programs to drive holistic employee well-being benefits through the human resources organizations of Fortune 500 companies. Completely overhauled and revitalized the entire partner program - including the team, contracting framework, delivery model, and revenue growth across all partnerships. -
Vice President, Na Services AlliancesWorkday Jan 2016 - Nov 2016Pleasanton, California, UsDriving the services partner ecosystem strategy and execution with 35+ services partners covering the key functions of Advisory, Deployment, and Application Management. Leveraging a complete partner lifecycle model and the Workday methodology, we ensure that partners are executing upon joint business plans, orchestrating a clean sales experience for customers, and ensuring high quality, rapid deployment. -
Vice President, Go-To-Market ProgramsWorkday Aug 2014 - Jan 2016Pleasanton, California, UsResponsible for Industry, Line-of- Business, and Presales Operations functions, which include enablement, asset creation, and prospect/customer support on behalf of the Workday global field organization. -
Regional Vice President, ServicesWorkday Aug 2012 - Aug 2014Pleasanton, California, UsResponsible for the management and development of Workday’s new and existing client base for our West region practice and ensuring our customers successfully deploy the Workday solution on projects lead by Workday or our partners. Once in production, works with our customers in various ways to ensure the product is providing maximum business value which ultimately results in their renewal. Work closely with sales leadership to develop business through positioning and selling services for new and existing customers. -
Head Of Solution Management For Customer Line Of BusinessSap May 2012 - Jul 2012Walldorf, Bw, De -
National Vice President, Value Engineering & Head Of Customer Innovation For North AmericaSap Jan 2009 - May 2012Walldorf, Bw, DeLed a team of 70 highly-skilled professionals that enable customers to realize differentiated business value and competitive advantage by leveraging technology as an enabler to business transformation and innovation. Executive sponsor of the Graduate Academy oversaw the recruiting, interviewing, selection, on-boarding and development for an annual rotational program for 30 new graduates. -
Vice President, Value Engineering & Customer Value NetworkSap Dec 2006 - Dec 2008Walldorf, Bw, DeCreated seven value networks covering CRM, SCM, HCM, Manufacturing, and Financials across 24 industries which connected customers through open, solution focused forums to exchange knowledge, experiences, and best practices. Led a team to build a sustainable program that successfully executed over 40 networking events and 70 webcasts, with a total set of network participants exceeding 12,500 and an active online community of 2,500. The efforts were nearly 100% partner-funded. Led the Value Engineering West team through customer engagements yeilding signifcant license revenue and content contributions. -
Senior Principal, Value EngineeringSap Apr 2004 - Nov 2006Walldorf, Bw, DeLed 60 customer engagements resulting in $100M in license. Spearheaded the process and methodology for industry-focused Value Engineering which was adopted as the standard for further industry specialization. Provided supervision and support on extensive content and tools build out covering CRM and the Telecommunication industry. -
Senior Manager, Customer StrategySiebel Systems Nov 2002 - Apr 2004Utilizing a management consulting methodology with quantitative financial analysis, led over 15 strategy engagements for Financial Services clients and senior executives. Engagements were centered on pragmatic revenue increases, cost reductions, and quality improvements that our client could expect to receive from a CRM investment, resulting in $35.5M in closed revenue. Directed a team of five to deliver 50+ strategic business assessments for potential customers, thereby supporting $58M+ in Financial Services pipeline revenue. Facilitated a financial help desk that supported worldwide sales organization in development and refinement of financial justification models including ROI, TCO, and custom business cases.
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Group Product Manager & Product Line Manager, Financial ServicesSiebel Systems Jul 1999 - Nov 2002Delivered a 100% increase in annual revenue to $35M for fledging analytics, marketing, and interactive selling products in Financial Services vertical. Led five individuals through strategic definition of market size, messaging, alliances, and go-to-market plan. Also guided the team through the tactical implementation and launch of the product, including release, field training, pipeline, and customer presentations.
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Founder And ConsultantE. Ranta Ltd Feb 1998 - Jun 1999Founded a technology-focused consulting firm that specialized in strategic technology planning and implementation project management for small to mid-size businesses. Produced average monthly revenues of $16K by leveraging previous professional relationships with IT professionals, executives, and directors.
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Senior ConsultantEy Apr 1997 - Feb 1998London, Gb -
ConsultantAccenture Jan 1995 - Apr 1997Dublin 2, Ie -
InternIbm Jan 1994 - Dec 1994Armonk, New York, Ny, Us
Eric Ranta Skills
Eric Ranta Education Details
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Northwestern University - Kellogg School Of ManagementAnd Entrepreneurship -
University Of Colorado Boulder - Leeds School Of BusinessInformation Systems
Frequently Asked Questions about Eric Ranta
What company does Eric Ranta work for?
Eric Ranta works for Muscle Marketing
What is Eric Ranta's role at the current company?
Eric Ranta's current role is Principal.
What is Eric Ranta's email address?
Eric Ranta's email address is ra****@****hoo.com
What is Eric Ranta's direct phone number?
Eric Ranta's direct phone number is +165086*****
What schools did Eric Ranta attend?
Eric Ranta attended Northwestern University - Kellogg School Of Management, University Of Colorado Boulder - Leeds School Of Business.
What skills is Eric Ranta known for?
Eric Ranta has skills like Business Transformation, Enterprise Software, Go To Market Strategy, Saas, Cloud Computing, Value Selling, Customer Value Management, Analytics, Product Marketing, Crm Software, Innovation Management, Product Management.
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