Eric Ren Email & Phone Number

San Francisco, CA, US

San Francisco, California, US

Leading a team that strives for excellence in product marketing, content marketing, customer advocacy, competitive, and community. Right now, we're focused on enterprise GTM, exciting areas of product innovation, and building a strategic function.We're hiring in multiple areas - check out our careers page if interested: https://www.productboard.com/careers/

San Francisco, California, US

Joined the leading platform purpose-built for product management. Helped launch our first ever add-on offering (Productboard AI), support our move upmarket and into digitally transforming industries, and revamp our messaging and use cases.

Mountain View, California, US

Joined AI startup and grew into a product marketing leader, building the function as the company scaled from ~150 to ~600 employees in 2 years. Started as the only product marketer, hired and developed PMM team of 6. Built sub-functions from 0 to 1 including competitive intelligence, customer marketing, technical product marketing. Also owned pricing &.

Redwood City, CA, US

Responsible for go-to-market strategy, product launch, messaging & positioning, enablement, and ultimately revenue growth of a new area of product innovation for enterprise security buyers. Helped launch new add-on product (Box Shield) and grow it from $0 to $13M+ ARR within 10 months, the fastest growing add-on product in Box's history at the time.

Redwood City, CA, US

Joined an emerging partnerships business unit (Box + Microsoft) as part of a 6-person team. Served in a hybrid, PMM-like role responsible for messaging and positioning, and helped drive joint GTM strategy, product strategy, and business operations. Worked cross-functionally across core marketing, product, business development, and Microsoft teams to.

Redwood City, CA, US

As part of Box's Rotational Leadership Program, led data-driven segmentation and market research for SMBs, worked closely with Digital Marketing, Business Analytics, Sales, Customer Success. Drove paid social and SEM experiments. Presented to Head of Sales & Marketing leaders.

Redwood City, CA, US

As part of Box's Rotational Leadership Program, drove Box + IBM Connections integration and announcement, Watson Workspace agreement, and launched Expert Seller with Box Zones, working closely with Product Management, Engineering, Business Development, and Box Platform teams.

Sunnyvale, CA, US

As part of an MBA summer internship, I helped developed a new partnership strategy for $1.0T U.S. independent contractor market, which was presented to CEO; worked with business development leaders to vet proposed models, and partnered with product, business operations, and corporate development teams on research and implementation plan.

Hagerstown, MD, US

Joined the most technology-forward nonprofit that I knew, as one of their first analytical and strategy hires. Learned a lot about cross-team collaboration, and how resourceful, high-performing, and mission-driven organizations are run at ~$30M 'revenue'Responsible for growth strategy, revenue planning, donor analytics, and key strategic initiatives..

Boston, MA, US

Select projects:Financial Tech: Managed junior consultant and led working team of Senior Executives to help improve client’s software development lifecycle, conducted 10 project post-mortems to identify root-cause issues.Technology: Helped develop 5-year strategic plan for $6B maintenance & repair division of top-20 global tech company; interviewed IT.

Boston, MA, US

As part of a 4-month externship (approved temporary leave while at Bain), I worked on a 4-person HIV/AIDS team, synthesized data from the field, analyzed key metrics across health facilities & NGOs, and developed a cost model to help the Ministry of Health set national budget for HIV/AIDS.

Volunteered full-time at 3-person international department of first officially recognized non-profit org. in China (founded 1981, ~$40M USD annual donations/spend). Drafted proposals and project updates to individual and corporate donors. Guided on-site visits with key donors to assess impact of major projects in Sichuan & Hebei.

Master Of Business Administration (M.B.A.), Entrepreneurial Management

B.A., Magna Cum Laude, Economics / Psychology

High School